At a Glance
- Tasks: Drive growth in CTV and Commerce Media through strategy and market development.
- Company: Join a leading tech company reshaping digital advertising.
- Benefits: Competitive salary, dynamic work environment, and opportunities for career advancement.
- Other info: Collaborative role with visibility across regions and teams.
- Why this job: Influence strategy and shape innovative solutions in a fast-paced industry.
- Qualifications: Strong analytical skills and deep knowledge of programmatic advertising.
The predicted salary is between 60750 - 74250 £ per year.
About the Role
CTV, commerce media, and data-driven activation are reshaping the digital advertising landscape, creating new opportunities for publishers, buyers, and technology partners alike. This role sits at the centre of that momentum, helping to drive growth across PubMatic’s CTV and Data/Commerce Media business. As Associate Director, Demand Facilitation, you will work across strategy, commercial execution, and market development to identify regional growth opportunities, analyse business trends, and help build demand for innovative solutions through PubMatic’s CTV and Commerce Media partnerships. It is a highly visible role with the opportunity to influence how we bring key offerings to market in one of the most dynamic areas of the industry.
This is well suited to someone with programmatic omnichannel expertise and a strong understanding of the data curation and commerce media ecosystem, who wants to make a clear and measurable impact in a fast-moving, high-priority area of the business.
What You’ll Do
- Partner across supply and demand teams to facilitate deals that exceed revenue and business objectives.
- Support the strategy for PubMatic’s CTV and omnichannel monetisation solutions, informed by market opportunity, customer needs, product capabilities, and competitive differentiation.
- Identify growth areas and differentiated opportunities through existing partnerships with data and commerce media providers.
- Work with finance and analytics teams to track trends and monitor the development of programmatic video spend.
- Support Global Ad Solutions teams in positioning PubMatic as a preferred supply source for CTV and Commerce Media across agencies, advertisers, and DSPs.
- Collaborate with sales teams to gather feedback and requirements from publishers and buyers, helping to inform roadmap discussions and prioritisation of global product needs.
- Partner with product marketing to develop materials that enable Go-To-Market teams to effectively sell PubMatic’s CTV and Commerce Media solutions.
Who You Are
- Strong analytical skills, including advanced use of reporting tools and Excel.
- Strong project management skills, with the ability to manage priorities across multiple stakeholders.
- Deep knowledge of programmatic CTV and omnichannel monetisation, including web, mobile app, and OLV.
- Strong understanding of data curation and commerce media providers.
- Deep understanding of the programmatic ecosystem from both publisher and buyer perspectives.
- Strong expertise in programmatic advertising, particularly video, with a solid foundation in programmatic fundamentals.
- A collaborative, solutions-oriented approach and the ability to work effectively in a cross-functional role.
- Proven success in a fast-paced, evolving environment.
Why This Role
This is an opportunity to work across teams, influence strategy, and help shape how PubMatic brings innovative CTV and Commerce Media solutions to market. You’ll play a meaningful role in a growing part of the business, with visibility across regions and close partnership with commercial, analytics, finance, product, and marketing stakeholders. If you bring strong programmatic expertise, commercial awareness, and a collaborative approach, this role offers the chance to make a real impact in a dynamic and evolving space.
Associate Director Demand Facilitation - EMEA in London employer: PubMatic
PubMatic is an exceptional employer that fosters a dynamic and innovative work culture, particularly in the fast-paced UK market. With a strong emphasis on employee growth and collaboration, team members are encouraged to engage in high-value conversations and build strategic partnerships, all while leveraging cutting-edge AI technology. The company offers competitive benefits and a supportive environment that empowers employees to drive meaningful outcomes for clients and advance their careers.
StudySmarter Expert Advice🤫
We think this is how you could land Associate Director Demand Facilitation - EMEA in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for PubMatic and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like PubMatic are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with PubMatic on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at PubMatic. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Associate Director Demand Facilitation - EMEA in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit PubMatic. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of PubMatic:Show us that you’ve done your homework! In your application, briefly mention what you admire about PubMatic’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at PubMatic
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at PubMatic will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At PubMatic, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
