Business Development Representative (BDR) - UK

Our client is a leading British manufacturer of patented ergonomic microscopy, digital imaging and measurement systems. With a global customer base spanning electronics, aerospace, automotive, medical devices and precision engineering, the company develops innovative inspection and quality control solutions that help manufacturers improve productivity, product quality and operator wellbeing. For over 60 years, the business has built a reputation for engineering excellence, innovation and customer-focused solutions, supporting some of the world's most respected manufacturing organisations.

The Role

We are looking for a motivated Business Development Representative (BDR) to join a growing commercial team based at the company's Global Headquarters in Send, Surrey. This is not a traditional telemarketing position. You will engage with manufacturing, quality and laboratory professionals through a consultative, application-led approach, building relationships, uncovering operational challenges and generating high-quality opportunities for the field sales team. Working closely with Territory Managers, you will play a key role in driving pipeline growth and identifying new business opportunities across the UK.

• Execute targeted outbound campaigns via phone, email and professional networking platforms.
• Identify and engage prospective customers across manufacturing, engineering and quality-control environments.
• Conduct discovery conversations to understand customer applications and challenges.
• Qualify opportunities based on technical requirements, business needs and investment timelines.
• Arrange product demonstrations and technical consultations for Field Sales Representatives.
• Collaborate closely with regional sales teams to ensure smooth handover of opportunities.
• Maintain accurate CRM records and pipeline activity.

Essential

• 1-3 years' experience in B2B sales development, inside sales, telesales, lead generation or business development.
• Excellent communication, questioning and active listening skills.
• Comfortable making outbound calls and engaging prospective customers.
• Strong relationship-building abilities and a consultative sales approach.
• A proactive, resilient and target-driven mindset.
• Must be within a reasonable commuting distance of Send, Surrey.

Desirable

• Experience within technical, engineering, scientific, manufacturing or industrial markets.
• Exposure to instrumentation, laboratory equipment, industrial technology or technical products.
• Experience generating opportunities or booking appointments for field-based sales teams.

Personal Attributes

• Naturally curious and eager to understand customer challenges.
• High emotional intelligence and strong interpersonal skills.
• Professional and credible when speaking with engineers, quality managers and technical decision-makers.
• Self-motivated, coachable and committed to continuous learning.
• Collaborative team player who enjoys contributing to team success.

Competitive base salary Performance-related bonus (£5,000-£8,000 OTE) 24 days holiday plus bank holidays Pension scheme Private medical insurance Health cash-back scheme Life assurance Cycle to Work scheme Free on-site parking with EV charging Transport links to local station Free on-site gym membership Complimentary yoga and boxercise sessions.

Why Join?

• Innovative Technology: Represent highly differentiated products with a strong reputation for innovation and engineering excellence.
• Global Reach: Support customers across a broad range of advanced manufacturing sectors within a business that operates internationally.
• Genuine Career Development: Benefit from a well-funded staff development programme, dedicated training resources and opportunities for long-term career progression.
• Diverse Customer Base: Work with organisations across aerospace, medical devices, electronics, automotive and precision engineering industries.