At a Glance
- Tasks: Lead global marketing strategy and execution across all channels and disciplines.
- Company: Join Rogue Cortex, a pioneering robotics and developer-platform company.
- Benefits: Competitive salary, flexible work environment, and opportunities for professional growth.
- Other info: Dynamic role with the chance to build and scale a marketing team from the ground up.
- Why this job: Shape the future of marketing in a cutting-edge tech company and make a real impact.
- Qualifications: Proven marketing leadership experience with exceptional storytelling and data-driven decision-making skills.
The predicted salary is between 49500 - 60500 £ per year.
As Head of Marketing, you own the entire marketing function at Rogue Cortex, globally. Reporting directly to the CEO, you are responsible for how the world understands who we are, what we build, and why it matters—across brand, product marketing, communications, PR, demand generation, developer marketing, content, and events. This is a builder's role: you set the strategy and you run the plays, sizing the function to the stage of the company and scaling it as we grow. You translate a deeply technical robotics and developer-platform story into a narrative that lands with developers, customers, partners, press, and investors alike. You are as comfortable shaping the top-level company narrative with the CEO as you are in the weeds of a launch, a campaign, or an analytics dashboard.
Duties
- Own global marketing strategy and execution across all channels and disciplines: brand, product marketing, communications, PR, demand generation, developer marketing, content, and events.
- Define and steward the company narrative and messaging—make a complex robotics and developer-platform story clear, credible, and compelling to every audience.
- Lead product marketing: positioning, messaging, launches, competitive intelligence, and enabling sales and the developer program with the materials they need to win.
- Own communications and PR: media relationships, press strategy, announcements, thought leadership, and crisis communications; act as a trusted partner to the CEO on external voice.
- Build and run demand generation and growth marketing—campaigns, funnel, attribution, and the metrics that tie marketing spend to pipeline and revenue.
- Drive developer marketing in close partnership with the developer program and SDK teams—developer content, community, launches, and adoption of the platform.
- Own brand and design direction across the website, product, events, and every customer touchpoint so the company presents as one coherent identity.
- Plan and execute events and field marketing—industry presence, launches, webinars, and developer events that generate awareness and pipeline.
- Recruit, hire, and grow the marketing team; size and structure the function appropriately to the company's stage and scale it as we grow.
- Establish marketing operations, tooling, and metrics that give the company honest signal on reach, pipeline, and impact.
- Partner across engineering, product, sales, the developer program, and the executive team to align marketing with company strategy and go-to-market.
Required Skills
- Proven track record leading marketing—ideally across multiple disciplines (brand, product marketing, comms/PR, demand gen) rather than a single lane—with ownership of strategy and results.
- Exceptional storytelling and messaging ability: you can take a technical, novel product and make it clear and compelling to developers, buyers, press, and investors.
- Strong product marketing instincts: positioning, launches, and enabling go-to-market teams to sell.
- Communications and PR experience: managing press, shaping narrative, and advising executives on external voice.
- Demand generation and growth fluency: you understand the funnel, attribution, and how marketing drives pipeline and revenue.
- Data-driven and metrics-literate—you set targets, instrument the function, and make decisions from evidence.
- Builder's mindset: comfortable operating hands-on at an early/growth stage while building the team and systems to scale.
- Excellent leadership and cross-functional collaboration; a clear, direct communicator who can align a company around a narrative.
Nice to Have
- Experience marketing to developers or in a developer-platform, API, SDK, or open-source company.
- Background in robotics, hardware, deep tech, aerospace, or defense—or a demonstrated ability to ramp fast on highly technical products.
- Experience building a marketing function from an early stage through rapid growth (e.g., seed to Series A/B).
- Familiarity with community-led and product-led growth motions.
- Experience partnering closely with a founder/CEO on company narrative, brand, and external communications.
- A strong sense for design and brand craft, with the taste to hold a high bar across every touchpoint.
Founding Head of Marketing in London employer: Rogue Cortex
Rogue Cortex provides a collaborative and innovative work environment, focusing on hands-on experience with advanced robotics technology. Employees have the opportunity to work on exciting projects that push the boundaries of mobile robotics, fostering both personal and professional growth.
StudySmarter Expert Advice🤫
We think this is how you could land Founding Head of Marketing in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Rogue Cortex and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Rogue Cortex are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Rogue Cortex on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Rogue Cortex. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Founding Head of Marketing in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Rogue Cortex. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Rogue Cortex:Show us that you’ve done your homework! In your application, briefly mention what you admire about Rogue Cortex’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Rogue Cortex
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Rogue Cortex will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Rogue Cortex, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
