At a Glance
- Tasks: Lead commercial modelling and drive profitable growth for iconic McVitie's brands.
- Company: Join a fast-growing global biscuits and confectionery business with a passion for quality.
- Benefits: Competitive salary, diverse work culture, and opportunities for personal and professional growth.
- Other info: Be part of a diverse team committed to collaboration and accountability.
- Why this job: Make a real impact in a dynamic environment while bringing happiness to consumers.
- Qualifications: Experience in commercial modelling and FMCG/Retail; strong Excel skills required.
The predicted salary is between 60000 - 80000 £ per year.
Want to help us bring happiness to the world? Want to join an ambitious and fast growing global biscuits and confectionery business investing heavily in iconic global brands, infrastructure and people? Then this is the place for you. As proud bakers and chocolatiers and custodians of iconic global brands, we don’t compromise on the quality of ingredients in our products or on the people we hire. We are looking for entrepreneurial spirits who share our passion for bringing happiness to our consumers and who embody our Winning Traits.
To succeed at pladis you need to be purpose-led, resilient and positive because we expect pace and agility, insist on collaboration and demand accountability. If that is your thing, then pladis offers global ambition, a clear Vision and roadmap for success, challenge, and unrivalled opportunities to learn and make an impact.
Overview: Senior analyst role with line management responsibility, managing the commercial modelling and delivery of budgeted P&Ls for defined brands within the McVitie's portfolio. Supporting the Head of Commercial Operations RG&P Controller through ensuring execution of the marketing plan through the sales team tracking delivery vs budget and recommending corrective action where necessary. Highly cross functional and influential role: The right candidate will utilise periodic forums to influence the sales team to deliver McVitie's objectives and ensure they are fully equipped to do so through clear communication and provision of selling tools. Support the Head of Commercial Operations RG&P Controller, the candidate will also develop strategies to increase profitable growth through promotions and pack format strategy.
Requirements:
- Experience of commercial modelling including strong excel, price elasticity understanding, EPOS data, commercial P&Ls
- Strong commercial judgement
- FMCG / Retail experience required
- Line management experience desirable but not mandatory
Specific:
- Accountability for price and promo strategies of defined brands within the McVitie's portfolio ensuring execution on time and in full across all PPA agreed strategies with support from Head of Commercial Operations
- Revenue Growth lead across the team for tracking of NPD execution and delivery vs budgeted execution standards
- Manage the two way communication with sales team via formal account reviews / execution forums and on an adhoc basis as required.
- Track pricing guidelines execution and optimise promo ROI through using developed tools and Sales Planner.
- Work with marketing team to provide commercial perspective / inputs for NPD and brand projects.
- Use pladis reporting suite and ad hoc analysis to identify brand P&L opportunities and challenges and build plans to improve gross profit or course correct.
- Utilise account reviews and execution forums to ensure delivery against price and pack architecture strategies and brand objectives.
- Lead periodic brand performance reviews to ensure clear understanding of performance drivers by brand.
Senior Revenue Growth Manager - McVitie's employer: pladis
At pladis, we pride ourselves on being an exceptional employer, offering a vibrant work culture that fosters collaboration and accountability. As a Senior Revenue Growth Manager for McVitie's, you will be part of a dynamic team dedicated to driving growth in iconic brands while enjoying ample opportunities for professional development and personal impact. With our commitment to quality and innovation, coupled with a clear vision for success, we provide a rewarding environment where your entrepreneurial spirit can thrive.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Revenue Growth Manager - McVitie's
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for pladis and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like pladis are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with pladis on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at pladis. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Revenue Growth Manager - McVitie's
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit pladis. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of pladis:Show us that you’ve done your homework! In your application, briefly mention what you admire about pladis’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at pladis
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at pladis will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At pladis, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
