Marketing Manager, Cake: Lead Strategy & Growth
Marketing Manager, Cake: Lead Strategy & Growth

Marketing Manager, Cake: Lead Strategy & Growth

Full-Time 43200 - 72000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead marketing strategy and drive growth for the Cake category.
  • Company: Global biscuits and confectionery company with a focus on innovation.
  • Benefits: Competitive perks and an inclusive workplace culture.
  • Why this job: Make a real impact in a dynamic industry and enhance brand presence.
  • Qualifications: Experience in marketing within Food or FMCG, with strong campaign management skills.
  • Other info: Join a diverse team and contribute to exciting projects.

The predicted salary is between 43200 - 72000 £ per year.

A global biscuits and confectionery company is looking for a Marketing Manager for its Cake category in Greater London. This role is pivotal in developing and executing the marketing strategy for the Cake business, aiming to enhance brand presence and drive innovation.

The ideal candidate should have marketing experience in Food or FMCG, with a strong emphasis on consumer insights and campaign management. This position offers competitive perks and an inclusive workplace culture.

Marketing Manager, Cake: Lead Strategy & Growth employer: pladis

Join a leading global biscuits and confectionery company as a Marketing Manager in Greater London, where you will thrive in an inclusive workplace culture that values innovation and creativity. With competitive perks and ample opportunities for professional growth, this role not only allows you to shape the marketing strategy for the Cake category but also empowers you to make a meaningful impact in a dynamic industry.
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Contact Detail:

pladis Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Marketing Manager, Cake: Lead Strategy & Growth

✨Tip Number 1

Network like a pro! Reach out to people in the industry, especially those already working in marketing roles. Use platforms like LinkedIn to connect and engage with them; you never know who might have a lead on that perfect Cake Marketing Manager position.

✨Tip Number 2

Show off your skills! Prepare a portfolio or case studies showcasing your previous marketing campaigns, especially those related to Food or FMCG. This will help you stand out and demonstrate your ability to drive innovation and enhance brand presence.

✨Tip Number 3

Practice makes perfect! Before any interviews, rehearse common marketing questions and prepare your answers. Focus on how your consumer insights have shaped successful campaigns in the past – this is key for the role!

✨Tip Number 4

Don’t forget to apply through our website! We’ve got loads of opportunities waiting for you, and applying directly can sometimes give you an edge. Plus, it’s super easy to keep track of your applications!

We think you need these skills to ace Marketing Manager, Cake: Lead Strategy & Growth

Marketing Strategy Development
Brand Management
Consumer Insights
Campaign Management
FMCG Experience
Innovation in Marketing
Analytical Skills
Communication Skills

Some tips for your application 🫡

Show Your Passion for Cake: When you're writing your application, let your love for cake shine through! Share any relevant experiences or projects that highlight your enthusiasm for the food industry, especially in marketing. We want to see how you can bring that passion to our Cake category.

Highlight Your Marketing Experience: Make sure to showcase your previous marketing roles, especially in Food or FMCG. We’re looking for specific examples of how you've driven growth and innovation in past campaigns. Use metrics where possible to demonstrate your impact!

Consumer Insights are Key: Don’t forget to emphasise your understanding of consumer insights. We want to know how you've used data to shape your marketing strategies. Share any tools or methodologies you’ve employed to gather and analyse consumer feedback.

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen to join our team!

How to prepare for a job interview at pladis

✨Know Your Cake Inside Out

Make sure you’re well-versed in the company’s cake products and their unique selling points. Research their current marketing strategies and be ready to discuss how you can enhance brand presence and drive innovation.

✨Showcase Your Consumer Insight Skills

Prepare examples of how you've used consumer insights to shape marketing campaigns in your previous roles. Be specific about the data you gathered, how you interpreted it, and the impact it had on your strategies.

✨Demonstrate Campaign Management Expertise

Be ready to talk through successful campaigns you've managed in the Food or FMCG sectors. Highlight your role in the planning, execution, and analysis phases, and how you adapted strategies based on performance metrics.

✨Emphasise Cultural Fit

This company values an inclusive workplace culture, so be prepared to discuss how you align with their values. Share experiences that showcase your ability to work collaboratively and contribute positively to team dynamics.

Marketing Manager, Cake: Lead Strategy & Growth
pladis

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