Regional Account Relationship Manager - IFA Distribution (London & South East)

What is Flagstone?

Flagstone is many things: an online savings platform that is reinventing how individuals, businesses and charities manage, protect and grow their cash.

We are a diverse group of people bound by a collaborative spirit and a shared purpose, and we run a thriving, profitable business where smart people do their best work.

A feel for our culture

To revolutionise the savings market we need to be at our best.

High performance takes more than talent – it takes a culture of kindness, respect and growth.

That’s why we are building a diverse, inclusive community where every voice is heard and valued, where the close support and room to develop allows you to surpass your own expectations and be rewarded for it.

We may not change the world, but we can change the world of financial technology.

Our culture celebrates all three: drive, talent and empathy.

Does this sound like you?

Flagstone is the UK’s leading cash platform with £19bn AUA and a mandate to reach £50bn by 2028.

The IFA and wealth manager channel is one of our most significant growth opportunities, with over 1,400 registered IFA firms on the platform, strong existing relationships to deepen and a large addressable market of independent advisers who have not yet engaged with us.

The ARM role combines proactive business development with ongoing relationship management.

You will identify and engage IFA firms in London and the South East, introduce the Flagstone proposition, train advisers on how to use the platform and build trusted, consistent relationships that turn a registered firm into an active referral partner.

• What You'll Be Doing
• Proactive Partner Engagement & Development
• Own your territory of IFA firms and wealth managers, taking personal responsibility for the breadth and depth of engagement and the referral activity it generates.
• Spend the substantial majority of your time in the field visiting adviser firms, attending regional industry events, and building face‑to‑face relationships that create consistent, long‑term referral partners.
• Proactively identify and approach IFA firms not yet working with Flagstone, introduce the proposition and begin the relationship development process from first meeting to active referral.
• Work to deepen engagement with registered firms that are not yet actively referring, understanding what is holding them back and taking targeted action to unlock their activity.
• Grow the volume and value of referrals from existing active partners by helping them identify more clients who could benefit from Flagstone.
• Proposition Training & Education
• Deliver clear, confident and compelling presentations of the Flagstone proposition to IFA firms individually and in group settings.
• Train advisers on the Flagstone referral portal and onboarding process, reducing friction and building confidence so that making a referral feels straightforward.
• Keep partner firms up to date with product developments and platform enhancements.
• Use insight from adviser conversations to feed back proposition gaps, platform friction points or competitive pressures.
• Reactive Support & Partner Feedback
• Act as a knowledgeable and responsive point of contact for your partner firms when they have questions about Flagstone, the referral process or platform features.
• Resolve queries with pace and accuracy, always closing the loop with the adviser.
• Act as a structured source of intelligence from the IFA market back into Flagstone, capturing and communicating what advisers are telling you about the platform, proposition and competitive landscape.
• Feed adviser feedback directly into the product development process, flagging friction points, missing features and enhancements that would most meaningfully increase referral activity.
• Pipeline & Performance
• Maintain a clear and current picture of your regional pipeline through tracking firm engagement levels, referral volumes and conversion activity.
• Report regularly to the Relationships Team Lead on the health of your territory – what is working, where the opportunities are and where support is needed.
• What You'll Bring
• Field Sales & Relationship Management
• Experience in a field based sales or relationship management role, with a proven track record of building trusted commercial relationships face to face.
• Genuine comfort being out in the field every day, covering a broad and geographically diverse territory – you need to be energised by travel, variety and independence.
• The personal presence and communication skills to represent Flagstone confidently in front of independent financial advisers, wealth managers and compliance officers.
• Financial Services Knowledge
• A solid understanding of the IFA and wealth manager market – how independent advice firms are structured, how advisers make recommendations and how cash management fits within a client’s financial plan.
• Familiarity with the regulatory landscape: directly authorised firms, Appointed Representatives and network members.
• Sufficient financial literacy to have credible conversations about cash, interest rates, FSCS protection and multi-bank diversification.
• Commercial Drive & Self-Direction
• A commercially motivated self‑starter who takes personal ownership of regional performance and manages their own diary and territory plan.
• Organised and disciplined in how you manage a complex regional portfolio: you plan your visits, track your pipeline and follow up consistently across a large number of relationships simultaneously.

Benefits

• Competitive bonus scheme designed to reward and recognise high performance.
• Flexible benefits budget – a pot to fund meaningful benefits such as hormone or fertility testing, cancer screening, neuro‑diversity coaching or whatever matters for you.
• A range of salary sacrifice options to help you make tax‑efficient savings on electric cars, nursery schemes, home and tech goods.
• Around‑the‑world scheme – 3 months work from anywhere.
• Mental wellbeing support – access therapy and mental health sessions through Spill.
• Learning and development – £1,000 personal development budget to help you grow in your role.
• Private health care – enjoy all the benefits AXA has to offer, including reduced gym memberships and medical history disregarded (where applicable).
• Medical cash plan – help with costs of dental and optical expenses.
• Life insurance and income protection – four times your annual salary for peace of mind.
• Matched pension contributions up to 5 %.
• 25 days holiday plus bank holidays, well‑being days and volunteering days.
• Enhanced parental leave – enhanced maternity, paternity and adoption pay.
• Equal Opportunity Statement

All are welcome.

At Flagstone we’re assembling a diverse team that defies our industry’s norms.

Think this role could suit you?

We encourage you to apply, no matter your background.

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