At a Glance
- Tasks: Shape product strategies and bring adidas products to market with a focus on trends and consumer insights.
- Company: Join adidas, a leading sports brand, in a vibrant Manchester hub.
- Benefits: Enjoy generous discounts, wellness facilities, and a hybrid working model.
- Other info: Access to world-class facilities and opportunities for personal development.
- Why this job: Be part of a dynamic team that influences the future of sports culture.
- Qualifications: Passion for sport, strong analytical skills, and creativity are essential.
The predicted salary is between 19350 - 23650 £ per year.
Please Read Before Applying | Graduate Eligibility Criteria
To be considered as our 2027 graduate - you must be a full-time student in your final year of an Undergraduate or Postgraduate Degree, expecting to graduate in 2027.
If you have already graduated in 2026, you will unfortunately be ineligible.
You must have completed your degree and be available to work full-time from September 2027 to September 2028.
You'll also need to be based in or willing to relocate to Manchester for the duration.
Please note, that by applying for this opportunity in Stockport, you will be considered across two Product & Ranging positions on different key accounts within our adidas HQ, across our marketing functions.
We'll decide which is best suited to your experience at the end of the recruitment process.
What you'll do
Love product? Obsessed with trends? Curious about what makes people buy? This is your chance to help bring the right adidas products to the right consumers at the right time.
You'll work at the intersection of product, consumer, sport and culture, partnering with teams across the business to help shape seasonal ranges, spot opportunities in the market and support the plans that take products from idea to launch.
In these teams, you'll get a behind-the-scenes look at how products make their way from concept to consumer, working with teams across the business and contributing to projects that shape the future of adidas Originals or JD Sports.
If you're excited by product, trends, storytelling and strategy, you'll fit right in.
A day in the life
- Shaping how products go from strategy to market.
- Bringing seasonal plans to life.
- Turning insights into action.
- Owning projects and keeping launches moving.
- Working with teams across adidas.
- Building ranges for key retail partners.
- Creating presentations that tell the story.
- Spotting opportunities through data and trends.
- Supporting major launch moments.
- Helping shape what's next for Originals + JD within adidas.
Do you have what it takes?
Please review the criteria below and apply if you bring the following qualities.
- Passion for adidas, sport, product and culture. You'll need this.
- Confidence sharing ideas and presenting to others.
- A proactive, get-stuff-done mindset.
- Strong analytical skills and a love of data.
- Great organisation and project management skills.
- Curiosity about consumers, trends and behaviours.
- Creative thinking with commercial awareness.
- Confidence in Excel and Power Point.
- A collaborative approach and team-first attitude.
- Adaptability, resilience and a willingness to learn.
- Location | Manchester
You’ll be joining our Stockport Head office, a vibrant hub featuring 18 showrooms, a dedicated Conference Centre and a staff Wellness Hub.
You’ll have access to a state-of-the‑art gym equipped with Peloton bikes and every piece of kit you could imagine.
Plus, an indoor astroturf pitch, a padel court, chat boxes and inspiring creative spaces.
Our Stockport team consists of over 350 adidas employees, working across, Brand Marketing, Commercial and Business support functions.
We operate a hybrid working model with 3 days in the office and the flexibility to work from home on the other 2 days.
Beyond this, we offer a range of flexible working policies to support your circumstances whether that’s childcare, dependants, or other life commitments.
What’s In It for You
- A leading pension scheme
- Generous employee discount
- Sample sales
- World-class facilities including a padel court, indoor football pitch, and 2 top of the range gyms
- Access to a wide variety of gym classes such as weight training, Pilates, spin & padel coaching as well as both men and women’s 5‑aside football
- Health cash plan
- Life assurance benefit
- Onsite Wellness Centre offering appointments with a variety of health professionals
- 25 days holiday + bank holidays
- Enhanced maternity + paternity benefits
- Access to educational resources to support development
- Regular opportunities to win tickets to sport and music events
Next steps
If your application is successful and meets our eligibility criteria, you’ll be invited to complete a one‑way video interview.
This helps us get to know you in more detail and to understand your suitability to the role.
Successful candidates will then progress to the final stage of the process: the adidas Talent Day.
Please note you will only be shortlisted from the CV submission stage if you meet our eligibility criteria.
We’re committed to ensuring everyone feels welcome throughout the application and interview process.
If you require any adjustments, simply let your recruitment partner know and they will be glad to support you.
Ready to help shape the world’s best sports brand?
Product & Ranging Graduates 2027 | Manchester in Stockport employer: adidas AG
At adidas, we pride ourselves on being an exceptional employer that fosters a vibrant work culture where teamwork and passion for sports come together. Our UK stores offer not only competitive benefits and opportunities for personal growth but also a unique environment where you can thrive as a Retail Brand Ambassador & Sales Coach, connecting with customers and promoting our brand values. Join us to be part of a dynamic team that values your contributions and supports your career development in the exciting world of sports and fashion retail.
StudySmarter Expert Advice🤫
We think this is how you could land Product & Ranging Graduates 2027 | Manchester in Stockport
✨Join Marketing Meetups and Workshops
Keep an eye out for local marketing meetups and workshops. These events are a goldmine for meeting professionals in the marketing-communications field and getting your face known. Plus, while you're there, don’t hesitate to ask questions or share your insights—being active can make you unforgettable!
✨Get Involved in University Projects
Leverage any marketing projects or initiatives at your university. This is a fantastic way to build real-world experience and show potential employers you’ve got the chops. Plus, it gives you great content for discussions during your interviews and a chance to build contacts in the industry.
✨Show Off Your Skills Online
Consider creating a portfolio website showcasing your marketing-communications work. Whether it’s a blog, social media campaigns, or digital content, having a visual representation of your skills can be really impactful. Make sure to share this on platforms like LinkedIn—and don’t forget to tag adidas AG when you apply!
✨Connect with Alumni in the Field
Reach out to alumni from your university who are in marketing-communications. They can provide insights into the industry and might even have tips about internship opportunities. Plus, they’ve been in your shoes, so they can offer advice on how to stand out in your applications, especially for positions like the one at adidas AG.
We think you need these skills to ace Product & Ranging Graduates 2027 | Manchester in Stockport
Some tips for your application 🫡
Show Off Your Creativity!:In marketing communications, creativity is key, so don’t hold back! Consider including a creative element in your CV or cover letter, maybe a unique design or a marketing campaign you’ve conceptualised. This showcases not just your skills, but also your personality!
Demonstrate Your Passion:Since this is an internship, employers like adidas AG want to see your motivation to learn and grow in the field. In your cover letter, share what excites you about marketing and any related projects you’ve been part of. Highlight those experiences to showcase your enthusiasm for the role.
Engineered for Teamwork:Marketing is all about collaboration, so make sure to include examples in your application that demonstrate how you’ve successfully worked in a team. Talk about any group projects or campaigns you’ve worked on during your studies or previous roles; this will give a solid indication of your teamwork abilities to adidas AG.
Research and Reference:Don't forget to do a bit of homework on adidas AG! Mention something specific about their recent campaigns or values that resonate with you in your cover letter. Tailoring your application to reflect an understanding of their work shows your genuine interest and could really make your application stand out.
How to prepare for a job interview at adidas AG
✨Show off Your Creativity
In marketing communications, creativity is key! Be prepared to showcase examples of your past work, whether that’s social media campaigns, copywriting pieces, or even graphic designs. We can also think about sharing how you’d approach a fictional campaign related to adidas AG—this shows your innovative thinking and fits perfectly with the internship vibe.
✨Know Your Digital Tools
Familiarise yourself with the digital tools commonly used in marketing communications, like Google Analytics, Canva, or social media scheduling platforms. You might get some technical questions about how you would use these tools in a real-world situation, so let’s brush up on our knowledge and get comfortable discussing them!
✨Be Ready to Discuss Trends
Stay in the loop with the latest marketing trends and case studies. It might be beneficial to read up on recent successful campaigns relevant to adidas AG’s industry. Having these insights ready can help us impress the interviewers and demonstrate our enthusiasm and proactive approach to this internship.
✨Highlight Your Willingness to Learn
Since this is an internship, showing your eagerness to learn and grow is crucial. Prepare to talk about how you’ve tackled new challenges in the past and what skills you’re excited to develop during your time at adidas AG. Our mindset should be about building a relationship and showing that we’re enthusiastic team players!
