Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead website strategy and create engaging content that drives user activation.
- Company: ZZAZZ is revolutionising the digital content economy, making information tradable like stocks.
- Benefits: Enjoy a dynamic work environment with opportunities for growth and collaboration.
- Why this job: Join a pioneering team shaping the future of online knowledge and media.
- Qualifications: 3-6 years in product or digital marketing; strong storytelling and communication skills required.
- Other info: Experience in startups or content marketing is a plus!
The predicted salary is between 36000 - 60000 £ per year.
Position: Product Marketing Manager - Website
Location: On-site London
Experience Level: 3–6 years
Type: Contractual
About ZZAZZ
ZZAZZ is building the world’s first real-time content economy—a marketplace where digital information is priced, traded, and monetized just like stocks. From publishers and content creators to AI platforms and advertisers, ZZAZZ transforms how knowledge flows, is valued, and earns revenue.
Role Overview
We’re looking for a Product Marketing Manager focused on Website Strategy to help position ZZAZZ's brand and products across our web presence. This role bridges product understanding, storytelling, and execution—turning our vision into compelling, high-converting online experiences. You’ll work closely with product, design, and leadership teams to ensure our website reflects our innovation, educates our audiences, and drives user activation.
Responsibilities
- Own and evolve the marketing website strategy—messaging, structure, and user flows.
- Collaborate with PMs and designers to translate complex product features into clear, benefits-driven narratives.
- Build and manage content plans (homepage, product pages, use cases, FAQs) that speak to multiple audiences—publishers, creators, brands, and partners.
- Understand how product-led growth businesses position themselves through storytelling and digital journeys.
- Work closely with dev/design to launch and iterate website features (e.g., pricing pages, launch updates, demo flows).
- Track and optimize conversion funnels and user behavior using tools like Google Analytics, Hotjar, or Mixpanel.
Requirements
- 3–6 years of experience in product marketing or web/digital marketing for SaaS or product-first companies.
- Strong grasp of positioning, narrative building, and value-based communication.
- Understanding of how modern websites are structured and built (CMS, responsive design, SEO principles).
- Experience working cross-functionally with product, design, and engineering teams.
- Excellent writing, editing, and briefing skills.
- Bonus: Experience in content marketing, growth marketing, or early-stage startups.
Why Join ZZAZZ?
- Be part of a category-defining company building the first pricing layer for the internet.
- Work on a product with direct global impact across media, AI, advertising, and knowledge commerce.
- Collaborate with passionate builders and thinkers pushing the boundaries of how the web works.
Contact Detail:
Zzazz Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Manager
✨Tip Number 1
Familiarise yourself with ZZAZZ's unique marketplace concept. Understanding how their real-time content economy operates will allow you to speak confidently about their vision and how your skills can contribute to their goals during any discussions.
✨Tip Number 2
Showcase your experience with product-led growth strategies. Be prepared to discuss specific examples of how you've successfully positioned products in the past, particularly in a digital context, as this aligns closely with the responsibilities of the role.
✨Tip Number 3
Highlight your collaborative skills. Since the role involves working closely with product, design, and engineering teams, be ready to share instances where you've effectively collaborated across departments to achieve a common goal.
✨Tip Number 4
Demonstrate your analytical abilities by discussing how you've used tools like Google Analytics or Hotjar to track user behaviour and optimise conversion funnels. This will show that you can not only create compelling narratives but also measure their effectiveness.
We think you need these skills to ace Product Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in product marketing and web/digital marketing. Focus on achievements that demonstrate your ability to create compelling narratives and drive user engagement.
Craft a Strong Cover Letter: In your cover letter, express your passion for the role and the company. Discuss how your skills align with the responsibilities outlined in the job description, particularly your experience with website strategy and cross-functional collaboration.
Showcase Your Writing Skills: Since excellent writing and editing skills are crucial for this role, consider including samples of your previous work or projects that demonstrate your ability to communicate complex ideas clearly and effectively.
Highlight Relevant Tools Experience: Mention any experience you have with tools like Google Analytics, Hotjar, or Mixpanel. This will show that you understand how to track and optimise conversion funnels, which is a key part of the role.
How to prepare for a job interview at Zzazz
✨Understand the Company and Its Vision
Before the interview, take some time to research ZZAZZ's mission and how they are transforming the content economy. Being able to articulate their vision and how your role as a Product Marketing Manager fits into that will show your genuine interest and alignment with their goals.
✨Prepare for Cross-Functional Collaboration Questions
Since this role involves working closely with product, design, and engineering teams, be ready to discuss your experience in cross-functional collaboration. Think of specific examples where you successfully bridged gaps between teams to achieve a common goal.
✨Showcase Your Storytelling Skills
As a Product Marketing Manager, storytelling is key. Prepare to share examples of how you've turned complex product features into compelling narratives. Highlight your ability to create engaging content that resonates with different audiences.
✨Familiarise Yourself with Analytics Tools
Since tracking and optimising conversion funnels is part of the role, brush up on your knowledge of tools like Google Analytics, Hotjar, or Mixpanel. Be prepared to discuss how you've used these tools in the past to drive user engagement and improve website performance.
