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For Companies At a Glance
- Tasks: Lead website strategy and create engaging online experiences for our innovative brand.
- Company: ZZAZZ is revolutionising the digital content economy, making information tradeable like stocks.
- Benefits: Join a dynamic team with opportunities for growth and impactful work in a cutting-edge industry.
- Why this job: Be part of a game-changing company that influences media, AI, and knowledge commerce globally.
- Qualifications: 3-6 years in product marketing or digital marketing; strong storytelling and communication skills required.
- Other info: Work closely with creative minds and tech experts to shape the future of the web.
The predicted salary is between 36000 - 60000 £ per year.
Location: On-site London
Experience Level: 3–6 years
Type: Contractual
About ZZAZZ
ZZAZZ is building the world’s first real-time content economy — a marketplace where digital information is priced, traded, and monetized just like stocks. From publishers and content creators to AI platforms and advertisers, ZZAZZ transforms how knowledge flows, is valued, and earns revenue.
Role Overview
We’re looking for a Product Marketing Manager focused on Website Strategy to help position ZZAZZ's brand and products across our web presence. This role bridges product understanding, storytelling, and execution—turning our vision into compelling, high-converting online experiences. You’ll work closely with product, design, and leadership teams to ensure our website reflects our innovation, educates our audiences, and drives user activation.
Responsibilities
- Own and evolve the marketing website strategy — messaging, structure, and user flows.
- Collaborate with PMs and designers to translate complex product features into clear, benefits-driven narratives.
- Build and manage content plans (homepage, product pages, use cases, FAQs) that speak to multiple audiences—publishers, creators, brands, and partners.
- Understand how product-led growth businesses position themselves through storytelling and digital journeys.
- Work closely with dev/design to launch and iterate website features (e.g., pricing pages, launch updates, demo flows).
- Track and optimize conversion funnels and user behavior using tools like Google Analytics, Hotjar, or Mixpanel.
Requirements
- ~3–6 years of experience in product marketing or web/digital marketing for SaaS or product-first companies.
- ~ Strong grasp of positioning, narrative building, and value-based communication.
- ~ Understanding of how modern websites are structured and built (CMS, responsive design, SEO principles).
- ~ Experience working cross-functionally with product, design, and engineering teams.
- ~ Excellent writing, editing, and briefing skills.
- ~ Bonus: Experience in content marketing, growth marketing, or early-stage startups.
Why Join ZZAZZ?
- Be part of a category-defining company building the first pricing layer for the internet.
- Work on a product with direct global impact across media, AI, advertising, and knowledge commerce.
- Collaborate with passionate builders and thinkers pushing the boundaries of how the web works.
Product Manager, Marketing Services employer: Zzazz
Contact Detail:
Zzazz Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Manager, Marketing Services
✨Tip Number 1
Familiarise yourself with ZZAZZ's mission and the concept of a real-time content economy. Understanding their unique value proposition will help you articulate how your skills can contribute to their goals during discussions.
✨Tip Number 2
Showcase your experience in product marketing by preparing examples of successful website strategies you've implemented in the past. Be ready to discuss how these experiences can translate to the role at ZZAZZ.
✨Tip Number 3
Brush up on your knowledge of tools like Google Analytics and Hotjar. Being able to demonstrate your ability to track and optimise conversion funnels will set you apart as a candidate who can drive results.
✨Tip Number 4
Network with professionals in the product marketing space, especially those with experience in SaaS or digital marketing. Engaging with industry peers can provide insights and potentially valuable connections that may help you land the job.
We think you need these skills to ace Product Manager, Marketing Services
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in product marketing, especially in web and digital marketing for SaaS or product-first companies. Emphasise your skills in narrative building and value-based communication.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of ZZAZZ's mission and how your background aligns with the role. Mention specific experiences where you've successfully managed website strategies or collaborated with cross-functional teams.
Showcase Your Writing Skills: Since excellent writing and editing skills are crucial for this role, consider including samples of your previous work or projects that demonstrate your ability to create clear, benefits-driven narratives.
Highlight Relevant Tools Experience: Mention any experience you have with tools like Google Analytics, Hotjar, or Mixpanel. This will show that you understand how to track and optimise conversion funnels and user behaviour, which is key for the position.
How to prepare for a job interview at Zzazz
✨Understand the Company Vision
Before your interview, make sure you grasp ZZAZZ's mission of creating a real-time content economy. Familiarise yourself with their products and how they aim to transform digital information. This will help you align your answers with their goals.
✨Showcase Your Storytelling Skills
As a Product Marketing Manager, storytelling is key. Prepare examples of how you've successfully translated complex product features into engaging narratives. Highlight your ability to connect with diverse audiences, as this role requires clear communication across various stakeholders.
✨Demonstrate Cross-Functional Collaboration
ZZAZZ values teamwork across product, design, and engineering. Be ready to discuss your experience working in cross-functional teams. Share specific instances where your collaboration led to successful project outcomes, especially in web or digital marketing.
✨Familiarise Yourself with Analytics Tools
Since tracking and optimising conversion funnels is part of the role, brush up on your knowledge of tools like Google Analytics, Hotjar, or Mixpanel. Be prepared to discuss how you've used these tools in the past to drive user engagement and improve website performance.
