Senior Economy Designer - NaturalMotion Games
Senior Economy Designer - NaturalMotion Games

Senior Economy Designer - NaturalMotion Games

London Full-Time 36000 - 60000 ÂŁ / year (est.) No home office possible
Z

At a Glance

  • Tasks: Design and maintain engaging in-game economies for CSR3, ensuring player satisfaction and business success.
  • Company: Join Zynga, a global leader in interactive entertainment with over 6 billion game downloads.
  • Benefits: Enjoy flexible working hours, competitive salary, generous holiday, and wellness support.
  • Why this job: Be part of a creative team that values innovation and community in gaming.
  • Qualifications: Experience in game design, especially in free-to-play mobile titles, is essential.
  • Other info: Hybrid work model: 2 days in the London office, 3 days remote.

The predicted salary is between 36000 - 60000 ÂŁ per year.

Senior Economy Designer – NaturalMotion Games

Join to apply for the Senior Economy Designer – NaturalMotion Games role at Zynga

Senior Economy Designer – NaturalMotion Games

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Join to apply for the Senior Economy Designer – NaturalMotion Games role at Zynga

Level Up Your Career with Zynga!
At Zynga, we bring people together through the power of play. As a global leader in interactive entertainment and a proud label of Take-Two Interactive, our games have been downloaded over 6 billion times—connecting players in 175+ countries through fun, strategy, and a little friendly competition.

Level Up Your Career with Zynga!
At Zynga, we bring people together through the power of play. As a global leader in interactive entertainment and a proud label of Take-Two Interactive, our games have been downloaded over 6 billion times—connecting players in 175+ countries through fun, strategy, and a little friendly competition.
From thrilling casino spins to epic strategy battles, mind-bending puzzles, and social word challenges, our diverse game portfolio has something for everyone. Fan-favorites and latest hits include FarmVille, Words With Friends, Zynga Poker, Game of Thrones Slots Casino, Wizard of Oz Slots, Hit it Rich! Slots, Wonka Slots, Top Eleven, Toon Blast, Empires & Puzzles, Merge Dragons!, CSR Racing, Harry Potter: Puzzles & Spells, Match Factory, and Color Block Jam—plus many more!
Founded in 2007 and headquartered in California, our teams span North America, Europe, and Asia, working together to craft unforgettable gaming experiences. Whether you\’re spinning, strategizing, matching, or competing, Zynga is where fun meets innovation—and where you can take your career to the next level.
Join us and be part of the play!
At NaturalMotion, we make games that wow people. We innovate to create previously impossible experiences that would not exist without us. We take pride in making titles that reach a large audience and creating communities that last. For the past seven years, NaturalMotion Studios has been named one of the Best Places to Work in the UK games industry by gamesindustry.biz. We are proudly part of the Zynga & Take-Two Interactive family.
We embrace a hybrid work environment. Within this role you will work 2 days per week in our London office and the remaining days at home.
Position Overview
Our Racing business is responsible for the CSR Racing franchise, including the #1 racing game on mobile, CSR2 and the groundbreaking next installment, CSR3. We are one of the most ambitious, successful, and creatively inclusive studio groups in the world. Based across two locations – London and Bangalore – the team loves welcoming diverse, humble, straightforward and ambitious talent, aspiring for award-winning excellence. People who want to find a place where they will be supported and encouraged to do the best work of their career.
We are looking for a Senior Economy Designer to join the CSR3 team and help us craft a rich, engaging, and sustainable in-game economy that delights players and drives long-term success. Utilizing learnings, best practices and keen insights into the F2P Collection RPGs mobile space. As a Senior Economy Designer, you will own the design, tuning, and ongoing evolution of CSR3’s in-game economy. You will work closely with Game Designers, Product Managers, Analysts, and Developers to ensure that every system, whether it’s progression, currency, upgrades, or monetisation—feels rewarding, balanced, and deeply integrated into the player experience.
What You\’ll Do

  • Economy System Design: Design, balance, and maintain complex in-game economies including multiple currencies, reward loops, sinks, and sources across short and long-term progression systems
  • Data-Driven Tuning: Partner with Product Management & Analytics to monitor player behavior and KPIs; iterate designs based on qualitative and quantitative feedback to ensure optimal balance and retention
  • Monetisation Alignment: Work with Product and Monetisation teams to create systems that support fair and engaging monetisation strategies, including offers, events, and premium content
  • Progression & Pacing: Design progression systems that support onboarding, mid-game challenge, and late-game mastery. Ensure pacing is well tuned to player motivation and business goals
  • Tooling & Implementation: Collaborate with engineering and tools teams to define requirements for economy tuning tools and dashboards; contribute to economy modelling and simulation frameworks
  • Live Operations Support: Support seasonal content, limited-time events, and economy-impacting changes with economy forecasts, simulations, and data-informed decision-making

What You Bring

  • Experience in game design with a strong focus on systems and economy design
  • Proven track record on at least one live free-to-play mobile title, ideally in midcore genres
  • Deep understanding of free-to-play systems, player psychology, and monetization mechanics
  • Strong numeracy, modeling, and Excel skills; experience with scripting or database tools is a plus
  • Passion for data-informed design; able to balance data insight with player empathy
  • Excellent communication and cross-discipline collaboration skills

Bonus Points

  • Keep up to date with market trends and do proactive analysis of economy tuning in relevant competitive products
  • Familiarity with Unity or similar game engines
  • A love of racing games, cars, or motorsports

What We Offer You

  • Competitive salary and discretionary annual bonus scheme
  • 26 days holiday, plus bank holidays & 2 paid personal days
  • 6 months fully paid maternity/adoption leave and 16 weeks fully paid paternity leave (eligibility criteria applies)
  • Pension plan, with a double matching employer contribution
  • Private medical & dental insurance and healthcare cash plan
  • Life insurance, personal accident insurance and income protection
  • Mental health and neurodiversity support programs
  • Company Employee Stock Purchase Plan (eligibility criteria applies)
  • Fitness reimbursement plan, worth ÂŁ600 per annum
  • Flexible working hours
  • Weekly happy hours, seasonal parties and monthly social events
  • Annual rail season ticket advance and cycle to work scheme

We are proud to be an equal opportunity employer, which means we are committed to creating and celebrating diverse thoughts, cultures, and backgrounds throughout our organization. Employment with us is based on substantive ability, objective qualifications, and work ethic – not an individual’s race, creed, color, religion, sex or gender, gender identity or expression, sexual orientation, national origin or ancestry, alienage or citizenship status, physical or mental disability, pregnancy, age, genetic information, veteran status, marital status, status as a victim of domestic violence or sex offenses, reproductive health decision, or any other characteristics protected by applicable law.
As an equal opportunity employer, we are committed to providing the necessary support and accommodation to qualified individuals with disabilities, health conditions, or impairments (subject to any local qualifying requirements) to ensure their full participation in the job application or interview process. Please contact us at to request any accommodations or for support related to your application for an open position.
Please be aware that Zynga does not conduct job interviews or make job offers over third-party messaging apps such as Telegram, WhatsApp, or others. Zynga also does not engage in any financial exchanges during the recruitment or onboarding process, and will never ask a candidate for their personal or financial information over an app or other unofficial chat channel. Any attempt to do so may be the result of a scamp or phishing attack, and you should not engage. Zynga’s in-house recruitment team will only contact individuals through their official Company email addresses (i.e., via a zynga.com, naturalmotion.com, smallgiantgames.com, themavens.com, gram.gs email domain).

Seniority level

  • Seniority level

    Mid-Senior level

Employment type

  • Employment type

    Full-time

Job function

  • Job function

    Design, Art/Creative, and Information Technology

  • Industries

    Computer Games

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Senior Economy Designer - NaturalMotion Games employer: Zynga

Zynga is an exceptional employer, offering a vibrant work culture that fosters creativity and innovation in the heart of London. With a commitment to employee growth, competitive salaries, and comprehensive benefits including flexible working hours and generous parental leave, Zynga ensures that its team members thrive both personally and professionally. Join us at NaturalMotion, where your contributions will be valued, and you can make a meaningful impact in the gaming industry while enjoying a supportive and inclusive environment.
Z

Contact Detail:

Zynga Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Senior Economy Designer - NaturalMotion Games

✨Tip Number 1

Familiarise yourself with the CSR Racing franchise and its in-game economy. Understanding how the current systems work will help you articulate your ideas on improving or innovating these systems during interviews.

✨Tip Number 2

Network with current or former employees of Zynga, especially those in game design or economy roles. They can provide valuable insights into the company culture and expectations, which can be beneficial for your application.

✨Tip Number 3

Stay updated on trends in free-to-play mobile games and economy design. Being able to discuss recent developments or successful strategies from other games can demonstrate your passion and knowledge in the field.

✨Tip Number 4

Prepare to showcase your analytical skills by discussing past projects where you used data to inform design decisions. Highlighting your ability to balance player experience with monetisation strategies will resonate well with the hiring team.

We think you need these skills to ace Senior Economy Designer - NaturalMotion Games

Economy System Design
Data-Driven Tuning
Monetisation Alignment
Progression & Pacing Design
Tooling & Implementation
Live Operations Support
Experience in game design with a focus on systems and economy design
Proven track record in free-to-play mobile titles
Understanding of player psychology and monetisation mechanics
Strong numeracy and Excel skills
Passion for data-informed design
Excellent communication skills
Cross-discipline collaboration skills
Familiarity with Unity or similar game engines
Analytical skills for market trends and competitive analysis

Some tips for your application 🫡

Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Senior Economy Designer position. Tailor your application to highlight relevant experience in game design, particularly in economy systems.

Showcase Your Experience: In your CV and cover letter, emphasise your proven track record in designing in-game economies for free-to-play mobile titles. Include specific examples of how your work has positively impacted player engagement and monetisation.

Highlight Data Skills: Since the role requires strong numeracy and data-driven design, be sure to mention any experience you have with analytics tools, Excel modelling, or scripting. Provide examples of how you've used data to inform your design decisions.

Express Your Passion: Convey your enthusiasm for gaming, especially racing games, in your application. Mention any personal projects or interests that align with the company's focus on innovative gaming experiences to demonstrate your fit for the culture at Zynga.

How to prepare for a job interview at Zynga

✨Showcase Your Game Design Experience

Make sure to highlight your previous experience in game design, especially focusing on systems and economy design. Be prepared to discuss specific projects you've worked on, particularly any live free-to-play mobile titles.

✨Demonstrate Data-Driven Decision Making

Zynga values data-informed design, so come ready to discuss how you've used player behaviour data and KPIs to inform your design choices. Share examples of how you've iterated on designs based on quantitative feedback.

✨Understand Monetisation Strategies

Familiarise yourself with various monetisation strategies in the gaming industry. Be prepared to discuss how you would create engaging monetisation systems that feel fair to players while driving revenue.

✨Express Your Passion for Racing Games

Since this role is for the CSR3 team, showing a genuine passion for racing games, cars, or motorsports can set you apart. Share your favourite racing games and what you love about them to connect with the interviewers.

Senior Economy Designer - NaturalMotion Games
Zynga

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Z
  • Senior Economy Designer - NaturalMotion Games

    London
    Full-Time
    36000 - 60000 ÂŁ / year (est.)

    Application deadline: 2027-08-09

  • Z

    Zynga

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