At a Glance
- Tasks: Join our team to strategise and execute digital marketing campaigns across EMEA.
- Company: Zscaler is a leading cloud security company, trusted by 45% of Fortune 500 firms.
- Benefits: Enjoy flexible work options, health plans, parental leave, and education reimbursement.
- Why this job: Be part of a fast-paced, inclusive culture that values creativity and innovation in cybersecurity.
- Qualifications: 7+ years in digital marketing; strong analytical skills and experience with Google Analytics required.
- Other info: This is a 12-month fixed-term contract role with opportunities for growth.
The predicted salary is between 28800 - 42000 £ per year.
About Zscaler
Serving thousands of enterprise customers around the world including 45% of Fortune 500 companies, Zscaler (NASDAQ: ZS) was founded in 2007 with a mission to make the cloud a safe place to do business and a more enjoyable experience for enterprise users. As the operator of the world's largest security cloud, Zscaler accelerates digital transformation so enterprises can be more agile, efficient, resilient, and secure. The pioneering, AI-powered Zscaler Zero Trust Exchange platform, which is found in our SASE and SSE offerings, protects thousands of enterprise customers from cyberattacks and data loss by securely connecting users, devices, and applications in any location.
Named a Best Workplace in Technology by Fortune and others, Zscaler fosters an inclusive and supportive culture that is home to some of the brightest minds in the industry. If you thrive in an environment that is fast-paced and collaborative, and you are passionate about building and innovating for the greater good, come make your next move with Zscaler.
Zscaler has an incredible story to tell, and our Marketing team is committed to sharing it in compelling and expressive ways. Our storytellers, analysts, strategists, and designers are attentive and dedicated to teaching our audience to think about cybersecurity like they never have before. You’ll collaborate with diverse, creative people around the globe to hone the Zscaler brand, increase awareness and demand, support partnerships, and drive home big wins for the world’s cloud security leader and our customers worldwide.
Responsibilities
- A primary focus on the planning, strategy, localisation, execution, maintenance, and optimization of advertising campaigns for the EMEA region.
- Coordinating, supporting and executing digital marketing campaigns through various online marketing channels to drive brand awareness and lead generation in support of corporate goals.
- Identifying opportunities in Zscaler’s advertising accounts (such as Google Search and Display, LinkedIn ads, Programmatic Display, etc.), and developing advertising and marketing solutions that improve campaign performance and drive revenue growth.
- Driving localisation of campaigns into local languages.
- Building reports that distill engagement, leads, and other performance data into actionable insights across the business.
What We’re Looking For (Minimum Qualifications)
- 7+ years working in digital marketing, growth marketing, user acquisition, and demand gen areas.
- Lead campaign execution across channels, including ad configuration, defining target segments, asset maintenance, and creating tracking tags.
- Strong understanding of Google Analytics, Google Tag Manager, and testing tools.
- Experience with marketing automation systems and digital marketing tools.
- Comfortable working with numbers, KPIs, and optimizing conversion rates while thinking strategically.
What Will Make You Stand Out (Preferred Qualifications)
- B.A./B.S. degree in marketing/business preferred or equivalent years of work experience.
- Experience in the SAAS industry.
At Zscaler, we are committed to building a team that reflects the communities we serve and the customers we work with. We foster an inclusive environment that values all backgrounds and perspectives, emphasizing collaboration and belonging. Join us in our mission to make doing business seamless and secure.
Benefits
Our Benefits program is one of the most important ways we support our employees. Zscaler proudly offers comprehensive and inclusive benefits to meet the diverse needs of our employees and their families throughout their life stages, including:
- Various health plans
- Time off plans for vacation and sick time
- Parental leave options
- Retirement options
- Education reimbursement
- In-office perks, and more!
By applying for this role, you adhere to applicable laws, regulations, and Zscaler policies, including those related to security and privacy standards and guidelines. Zscaler is committed to providing equal employment opportunities to all individuals. We strive to create a workplace where employees are treated with respect and have the chance to succeed. All qualified applicants will be considered for employment without regard to race, color, religion, sex (including pregnancy or related medical conditions), age, national origin, sexual orientation, gender identity or expression, genetic information, disability status, protected veteran status, or any other characteristic protected by federal, state, or local laws.
Pay Transparency
Zscaler complies with all applicable federal, state, and local pay transparency rules. Zscaler is committed to providing reasonable support (called accommodations or adjustments) in our recruiting processes for candidates who are differently abled, have long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support.
Digital Marketing Specialist (12 month FTC) employer: Zscaler
Contact Detail:
Zscaler Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Specialist (12 month FTC)
✨Tip Number 1
Familiarise yourself with Zscaler's products and services, especially their Zero Trust Exchange platform. Understanding how their solutions work will help you articulate your ideas on how to enhance their digital marketing strategies during interviews.
✨Tip Number 2
Network with current or former employees of Zscaler on platforms like LinkedIn. Engaging in conversations about their experiences can provide valuable insights into the company culture and expectations for the Digital Marketing Specialist role.
✨Tip Number 3
Stay updated on the latest trends in digital marketing, particularly in the cybersecurity sector. Being able to discuss recent developments or case studies during your interview can demonstrate your passion and knowledge in the field.
✨Tip Number 4
Prepare to showcase your analytical skills by bringing examples of past campaigns you've worked on. Highlight how you used data to optimise performance and drive results, as this aligns closely with the responsibilities outlined in the job description.
We think you need these skills to ace Digital Marketing Specialist (12 month FTC)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, particularly focusing on campaign execution and analytics. Use keywords from the job description to align your skills with what Zscaler is looking for.
Craft a Compelling Cover Letter: In your cover letter, express your passion for digital marketing and how your background aligns with Zscaler's mission. Mention specific achievements in previous roles that demonstrate your ability to drive brand awareness and lead generation.
Showcase Relevant Skills: Emphasise your proficiency with tools like Google Analytics, Google Tag Manager, and any marketing automation systems you've used. Provide examples of how you've successfully optimised campaigns in the past.
Highlight Cultural Fit: Zscaler values an inclusive and collaborative culture. In your application, mention experiences where you've worked in diverse teams or contributed to a positive workplace environment, showcasing your alignment with their values.
How to prepare for a job interview at Zscaler
✨Know Your Digital Marketing Tools
Familiarise yourself with the digital marketing tools mentioned in the job description, such as Google Analytics and Google Tag Manager. Be prepared to discuss how you've used these tools in past campaigns and how they can drive performance.
✨Showcase Your Campaign Successes
Prepare specific examples of successful digital marketing campaigns you've executed. Highlight your role in planning, strategy, and optimisation, and be ready to discuss the results and insights gained from those campaigns.
✨Understand Localisation Strategies
Since the role focuses on the EMEA region, demonstrate your understanding of localisation in marketing. Discuss any experience you have in adapting campaigns for different languages and cultures, and how this can enhance engagement.
✨Be Data-Driven
Emphasise your comfort with numbers and KPIs. Be prepared to talk about how you've used data to optimise conversion rates and improve campaign performance. Showing a strategic mindset backed by data will impress the interviewers.