At a Glance
- Tasks: Lead marketing operations to drive Zopa's ambitious growth and impactful campaigns.
- Company: Join Zopa, a pioneering fintech redefining banking with a people-first approach.
- Benefits: Enjoy a competitive salary, flexible working, and a vibrant team culture.
- Other info: Thriving environment with opportunities for personal and professional growth.
- Why this job: Shape the future of finance while making a real difference in people's lives.
- Qualifications: Experience in marketing operations and campaign management with strong leadership skills.
The predicted salary is between 54000 - 66000 £ per year.
Our Story
Hello there. We’re Zopa.
We started our journey back in 2005, building the first ever peer-to-peer lending company.
Fast forward to 2020 and we launched Zopa Bank.
A bank that listens to what our customers don’t like about finance and does the opposite.
We’re redefining what it feels like to work in finance.
Our vision for a new era of banking puts people front and centre — we’ve built a business that empowers everyone to aim high, every day, to move finance forward.
Find out more about our fantastic offerings at Zopa. com!
We’re incredibly proud of our achievements and none of it would be possible without the amazing team here.
It’s not just industry awards we’re winning, we’ve also been named in the top three UK’s Most Loved Workplaces.
If you embrace unconventional challenges, are unafraid to think differently and are driven to make an outsized impact, you’ll thrive here at Zopa, so join us, and make it count.
Want to see us in action?
Follow us on Instagram @zopalife
The primary purpose of this role is to help Zopa build a world-class marketing operation that enables our ambitious growth plans.
Acting as the connective tissue between strategy and execution, you’ll work across Marketing, Product and the wider business to turn our biggest priorities into integrated plans, aligned resources and high-quality delivery.
You’ll have a broad view across the Marketing function, helping us decide where to focus, anticipate what’s coming and ensure teams are set up to deliver brilliantly.
This is a role with real scope and autonomy.
You’ll help shape and steer some of Zopa’s biggest campaigns and product launches, while also helping us build a Marketing operation that can scale with the business.
You’ll bring together specialist teams, agencies and senior stakeholders, connecting the dots across priorities, investment and delivery to make sure we’re focused on the work that will have the greatest impact.
We’re looking for someone who combines a strategic Marketing perspective with outstanding operational leadership.
Someone who can see the bigger picture, understand what great Marketing looks like and then create the clarity, momentum and accountability needed to make it happen.
- Core Responsibilities
- Partner closely with Product Marketing to translate business, Product and Marketing strategy into integrated Marketing plans, ensuring activity is aligned to clear commercial and customer outcomes.
- Shape and steer major campaigns and product launches, owning the end-to-end planning and orchestration across Marketing, Comms, Growth, Product, Finance, Legal and Compliance.
- Act as the operational hub for Marketing, creating clarity around priorities, team capacity, dependencies, timelines, budgets and delivery milestones across multiple concurrent initiatives.
This includes supporting quarterly OKR and annual strategy processes.
- Partner with channel owners to align campaign objectives, media plans, creative development and delivery schedules, driving accountability and high-quality execution across Marketing.
- Work closely with Product teams to understand roadmaps, launch requirements and delivery cycles, ensuring Marketing is effectively embedded in cross-functional planning and execution.
- Maintain a forward-looking view across Marketing, anticipating risks, dependencies and trade-offs and bringing together the right people to resolve them before they affect delivery.
- Bring strong commercial discipline to Marketing investment, maintaining visibility of forecasts, committed spend and remaining budget and partnering with Finance to support prioritisation and decision-making.
- Partner with internal creative teams and external agencies to develop strong briefs, steer feedback and ensure work is delivered to a high standard, on time and within budget.
- The Ideal Candidate
- You bring a strategic Marketing perspective to planning and execution, understanding not only what needs to be delivered, but why it matters and what great looks like.
- You have significant experience in Marketing, campaign management, Marketing Operations or programme leadership, with a track record of leading complex, cross-functional Marketing initiatives from strategy through to execution.
- You understand the wider Marketing ecosystem and how disciplines such as PR, social, ATL, paid media, partnerships, CRM, web, app and lifecycle come together to create impact.
- You have meaningful experience working with external agencies and can confidently brief, steer and challenge partners to get to the strongest outcome.
- You’re commercially minded and comfortable managing Marketing budgets and forecasts, using financial information and data to inform prioritisation and decisions.
- You naturally think several steps ahead: working backwards from outcomes, spotting dependencies and anticipating what needs to happen before others have to ask.
- You can move comfortably between strategic thinking and hands-on execution and have the judgement to distinguish between simply getting something delivered and getting it delivered well.
- You’re an excellent communicator and influencer who can bring together senior leaders, Marketing specialists and cross-functional partners, create accountability and move decisions forward.
- You thrive in a fast-moving, high-autonomy environment, absorbing context quickly, adapting when priorities change and bringing structure to ambiguity.
- Experience in a scaled, product-led business is highly desirable. Experience within fintech, financial services or another regulated industry is advantageous but not essential.
- Department: Brand & Experience Design
- #J-18808-Ljbffr
Marketing Operations Lead employer: Zopa
At Zopa, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters innovation and collaboration. As a Remote Auto Account Manager in the North East, you'll benefit from flexible working arrangements, comprehensive training programmes, and ample opportunities for career advancement, all while contributing to a pioneering company in the fintech space.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Operations Lead
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Zopa and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Zopa are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Zopa on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Zopa. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Operations Lead
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Zopa. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Zopa:Show us that you’ve done your homework! In your application, briefly mention what you admire about Zopa’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Zopa
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Zopa will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Zopa, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
