At a Glance
- Tasks: Lead marketing campaigns and coordinate activities across teams to drive customer growth.
- Company: Zopa Bank is a pioneering fintech redefining finance with a customer-first approach.
- Benefits: Enjoy flexible working, including remote options and the chance to work abroad for 120 days a year.
- Why this job: Join a top workplace and make a real impact in a dynamic, innovative environment.
- Qualifications: Experience in integrated marketing campaigns; fintech experience is a plus but not essential.
- Other info: Zopa values diversity and offers a collaborative culture where everyone can thrive.
The predicted salary is between 28800 - 48000 £ per year.
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Hello there. We’re Zopa.
We started our journey back in 2005, building the first ever peer-to-peer lending company. Fast forward to 2020 and we launched Zopa Bank. A bank that listens to what our customers don’t like about finance and does the opposite. We’re redefining what it feels like to work in finance. Our vision for a new era of banking puts people front and centre — we’ve built a business that empowers everyone to aim high, every day, to move finance forward. Find out more about our fantastic offerings at Zopa.com !
Our Story
Hello there. We’re Zopa.
We started our journey back in 2005, building the first ever peer-to-peer lending company. Fast forward to 2020 and we launched Zopa Bank. A bank that listens to what our customers don’t like about finance and does the opposite. We’re redefining what it feels like to work in finance. Our vision for a new era of banking puts people front and centre — we’ve built a business that empowers everyone to aim high, every day, to move finance forward. Find out more about our fantastic offerings at Zopa.com !
We’re incredibly proud of our achievements and none of it would be possible without the amazing team here. It’s not just industry awards we’re winning, we’ve also been named in the top three UK’s Most Loved Workplaces.
If you embrace unconventional challenges, are unafraid to think differently and are driven to make an outsized impact, you’ll thrive here at Zopa, so join us, and make it count. Want to see us in action? Follow us on Instagram @zopalife
Fresh from a successful $80m funding round, Zopa Bank is pushing into new product categories, including current accounts and investments, as well as bringing greater innovation to its core business of borrowing and savings. To unlock this next stage of growth, we’re investing in our Marketing team and capabilities to help position the Zopa Bank brand as a distinctive choice in the fintech space and drive customer growth beyond aggregators.
To achieve that, we’re looking for a talented campaign manager to help us make a step change in how we approach our marketing planning and orchestrate channel activities across the journey. This individual would be a key driver of our launch planning for new products, helping us to plan and coordinate new campaigns more effectively across the teams.
Core Responsibilities
- In close collaboration with the VP of Marketing and wider Customer Leadership Team, help operationalise the marketing strategy and initiate the right multi-channel approach across internal teams.
- Put together effective project plans, including timelines, workstreams, budgets and related KPIs to set us up for success.
- Partner closely with different channel owners internally to bring launches together with strong alignment and on time delivery of assets and deliverables.
- Demonstrate a strong ability to link activations strategically across PR, social and ATL through to paid digital, web, in app and CRM channels.
- Bring together channel and media plans, accordingly, helping us coordinate activities, produce impactful deliverables and manage the right calendar of creative and content publishing.
- Track progress against goals, identify opportunities and issues early, surface trade-offs with options where applicable.
- Partner with creative (either in-house or agency based) and media agencies to manage assets and plans as needed, plan campaigns seamlessly with strong briefs, good direction and communication with relevant review and feedback steps.
- Help us improve our overall creative effectiveness and the quality of creative output across channels, ensuring performance above benchmark.
- Work with Legal, Compliance and Finance as needed to make sure delivery is in line with our required processes and ways of working as a regulated bank.
- Support the budget management process, manage spend on monthly-quarterly-annual cycle, and ensure the right people resources are in place for each campaign/launch.
- Keep stakeholders and leadership informed about project progress and manage risks and expectations accordingly on effective delivery and strong campaign management.
The ideal candidate
- You have learnt your trade in a highly relevant marketing specialism with a holistic experience across integrated launches and campaigns.
- You have experience working in and/or for digital product businesses where you can demonstrate how your marketing skills helped them to deliver on time and to target.
- Some fintech experience is preferable but not essential. A mixture of B2C and B2B would be optimal as our products stretch across different audiences.
- You will have a healthy mixture of marketing knowledge (e.g. working across owned, earned, paid media) but are also adept in overseeing strong programme management (e.g. managing varied workstreams and deliverables to budgets and deadlines).
Your Attitude And Skills
- You see marketing as an extension of the customer journey, the front door and first impression of a fantastic end to end experience.
- You are a passionate marketeer; you bring the latest thinking and techniques into your methodology and approach.
- You are a good ‘full funnel’ thinker – adept at moving between different channels, journeys and contexts with the customer intent in mind at every turn.
- You are a proactive problem solver and happy to own the delivery and outcomes.
We\’re on the move!
Towards the end of 2025 Zopa will be relocating to a brand-new headquarters at 20 Water Street in Canary Wharf. The 44,000 square foot workspace will foster collaboration and inspire creativity for our 900 employees amidst our 2025 growth blitz.
At Zopa we value flexible ways of working.
We value face-to-face collaboration and a good work-life balance. This hybrid role requires you to come to our London office 2-3 days a week.
You\’ll also have the option of working from abroad for up to 120 days a year!* But no matter where you are, we’ll make sure you’ve got everything you need to thrive, both in your work and home life, from day one.
- Subject to having the right to work in the country of choice
Diversity Statement
Zopa is proud to offer a workplace free from discrimination. Diversity of experience, perspectives, and backgrounds leads to better products for our customers and a unique company culture for our people. We are made up of nearly 50 nationalities, have a DE&I forum made up of Zopians wanting to make a difference and we are proud of our culture where everyone can bring their full self to work. Our approach to DE&I is reflected in our hiring process so please let us know if you require any reasonable adjustments.
Seniority level
-
Seniority level
Not Applicable
Employment type
-
Employment type
Full-time
Job function
-
Job function
Marketing and Sales
-
Industries
Financial Services, IT Services and IT Consulting, and Banking
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Campaign Manager employer: Zopa Bank
Contact Detail:
Zopa Bank Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Campaign Manager
✨Tip Number 1
Familiarise yourself with Zopa's brand and values. Understanding their mission to redefine banking will help you align your responses during interviews and show that you're genuinely interested in contributing to their vision.
✨Tip Number 2
Network with current or former employees of Zopa Bank on platforms like LinkedIn. Engaging with them can provide valuable insights into the company culture and expectations, which can be beneficial for your interview preparation.
✨Tip Number 3
Stay updated on the latest trends in fintech marketing. Being knowledgeable about current strategies and tools will not only impress your interviewers but also demonstrate your commitment to staying ahead in the industry.
✨Tip Number 4
Prepare specific examples of successful campaigns you've managed in the past. Highlighting your experience with multi-channel approaches and project management will showcase your ability to meet the demands of the Campaign Manager role.
We think you need these skills to ace Campaign Manager
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities of a Campaign Manager at Zopa Bank. Tailor your application to highlight relevant experiences that align with their core responsibilities.
Craft a Compelling CV: Your CV should reflect your marketing experience, especially in integrated launches and campaigns. Use specific examples to demonstrate how your skills have contributed to successful projects in previous roles.
Write a Strong Cover Letter: In your cover letter, express your passion for marketing and how it relates to the customer journey. Mention any fintech experience and how you can contribute to Zopa's mission of redefining finance.
Showcase Your Problem-Solving Skills: Zopa values proactive problem solvers. In your application, provide examples of challenges you've faced in previous roles and how you successfully navigated them, particularly in campaign management.
How to prepare for a job interview at Zopa Bank
✨Understand Zopa's Vision
Before the interview, make sure you grasp Zopa's mission and values. They focus on redefining finance by putting customers first. Show how your experience aligns with this vision and how you can contribute to their innovative approach.
✨Demonstrate Multi-Channel Expertise
As a Campaign Manager, you'll need to showcase your ability to manage campaigns across various channels. Prepare examples of past campaigns where you've successfully integrated PR, social media, and digital marketing to achieve results.
✨Be Ready to Discuss Project Management
Zopa values strong project management skills. Be prepared to discuss how you've created effective project plans, managed budgets, and met deadlines in previous roles. Highlight your ability to coordinate with different teams to ensure timely delivery.
✨Showcase Your Problem-Solving Skills
Zopa is looking for proactive problem solvers. Think of specific challenges you've faced in past campaigns and how you overcame them. This will demonstrate your ability to think critically and adapt in a fast-paced environment.