At a Glance
- Tasks: Lead talent marketing strategies and enhance candidate experiences across digital platforms.
- Company: Join zooplus, a trailblazer in the pet e-commerce industry with a collaborative culture.
- Benefits: Enjoy hybrid working, career development opportunities, and discounts on products.
- Other info: Work with a multinational team and embrace diversity and inclusion.
- Why this job: Shape the future of talent attraction while making a real impact in a dynamic environment.
- Qualifications: 5+ years in talent attraction or digital marketing; strong analytical and project management skills.
The predicted salary is between 40500 - 49500 £ per year.
- Senior Talent Marketing Manager (All Genders)
- Full-time
- Department: Human Resources
- Job Level: 07
- Compensation: GBP 46,800 - GBP 64,400 - yearly
With over 25 years’ experience, plus the same enormous passion and ambition we had on day-one, we’re trailblazers in the pet e-commerce industry.
Our solutions make over 12 million customers genuinely happier – and that’s something we really care about.
We work together to continually adapt; embracing change and the challenges it brings so that we can keep doing better.
Join us and discover a place where your potential meets your passion for pets.
That’s the power of plus.
Build the talent engine behind one of Europe's leading e-commerce employers.
Most Employer Branding roles focus on content.
Most Recruitment Marketing roles focus on campaigns.
This role connects the entire talent attraction ecosystem.
At zooplus, you'll own the platforms, channels, journeys, insights and strategies that transform employer brand awareness into measurable hiring outcomes across Europe.
From our careers site and talent CRM to candidate journeys, analytics and channel performance, you'll create the systems that help great talent discover, engage with and join zooplus.
Working alongside our Junior Employer Brand & Social Media Content Manager, you'll ensure our story reaches the right audiences, through the right channels, at the right time.
Think of this role as a product owner for talent attraction: combining strategic thinking, digital marketing expertise, data-driven decision making and stakeholder influence.
Impact plus innovation. The power of plus.
What you'll own
You’ll own the talent attraction funnel from awareness through to application.
- Define and continuously improve our measurement framework and talent marketing dashboard.
- Monitor channel, campaign and funnel performance.
- Connect marketing activity to application quality, hiring outcomes and source effectiveness.
- Turn insights into clear priorities, experiments and optimisation opportunities.
You'll create seamless digital experiences that turn interest into action.
- Own the careers site roadmap, governance and continuous optimisation.
- Improve candidate journeys through UX, SEO, accessibility and conversion best practices.
- Build and manage talent community and CRM programmes.
- Develop scalable nurture and engagement journeys for priority talent segments and markets.
- Recruitment Marketing & Employer Brand Activation
You'll bring our EVP to life across digital channels and candidate touchpoints.
- Translate hiring priorities into audience-focused attraction strategies.
- Own channel performance across Linked In, Glassdoor, kununu and other relevant platforms.
- Partner with content, Talent Acquisition and business stakeholders to deliver compelling candidate experiences.
- Ensure consistent EVP activation throughout the candidate journey.
You'll help shape the future of talent attraction at zooplus.
- Lead cross-functional projects from idea to implementation and measurement.
- Manage agencies, vendors and technology partners.
- Collaborate with Technology, Data, Legal and Privacy teams.
- Identify opportunities to use AI, automation and emerging technologies responsibly to improve efficiency, insight and candidate experience.
- What success looks like in your first six months
- A trusted talent marketing dashboard with clear KPIs and baseline metrics.
- A defined CRM operating model and priority audience segments.
- At least one live nurture or re-engagement journey.
- Clear ownership and governance of the careers site.
- A prioritised optimisation roadmap driven by data and insight.
- Strong alignment between Talent Marketing, Employer Branding and Talent Acquisition activities.
We're open to candidates from Digital Marketing, CRM, Growth Marketing, Strategic Employer Branding, Recruitment Marketing, or related backgrounds.
You'll likely have
- 5+ years of experience in talent attraction, recruitment marketing, employer branding, digital marketing, CRM or lifecycle marketing
- Experience working in an international or multi-market environment
- A master's degree in Marketing, Digital Marketing, Business, Communications or a related field
- Ownership experience for a website, CMS, platform or digital customer journey
- Hands-on experience with CRM, marketing automation or audience engagement programmes
- Strong analytical and reporting skills with the ability to translate data into action
- Excellent project management and stakeholder management capabilities
- Experience influencing cross-functional teams and senior leaders
- Understanding of SEO/GEO, conversion optimisation, UX, A/B testing and GDPR requirements
- Strong AI literacy and sound judgement regarding responsible adoption
- Excellent English language skills; German is highly desirable
Headquartered in Munich, with offices across Madrid, Krakow, Wroclaw, London and Vienna, we collaborate because we genuinely love working together - so you’ll be at the heart of an incredible, multinational team.
We trust each other to get the job done, which means you’ll benefit from hybrid working, spending 60% of your time in the office and 40% at home.
There’s an option to work for 20 days abroad in approved countries too.
Add to that development opportunities that help you to shape your own career path, excellent training and support, wellbeing offers, subsidised transport or bike leasing, plus 20% discount across all our products, and you’ll begin to get a sense of what sets us apart.
Find out more about the specific benefits at your local office in our blog posts .
A note on compensation
We believe in being transparent about salary ranges.
The range shown reflects the full scope that the role can grow into over time, depending on experience, skills, and impact.
Most offers are positioned around the midpoint of the range, ensuring a fair and consistent approach across our teams.
At zooplus, we believe in equal opportunity and support everyone to fulfil their potential.
We recognise the power of listening and learning from each other and embrace diversity and inclusion of all.
- #LI-Hybrid
- #J-18808-Ljbffr
Senior Talent Marketing Manager (All Genders) in London employer: zooplus SE
At zooplus SE, we pride ourselves on being an exceptional employer that fosters a dynamic and inclusive work culture in the heart of Munich. Our commitment to employee growth is evident through tailored development opportunities and a supportive environment that encourages innovation and collaboration across diverse teams. With attractive benefits, including relocation support and a hybrid working model, we ensure that our employees thrive both personally and professionally while making a meaningful impact in the talent attraction landscape.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Talent Marketing Manager (All Genders) in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for zooplus SE and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like zooplus SE are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with zooplus SE on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at zooplus SE. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Talent Marketing Manager (All Genders) in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit zooplus SE. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of zooplus SE:Show us that you’ve done your homework! In your application, briefly mention what you admire about zooplus SE’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at zooplus SE
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at zooplus SE will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At zooplus SE, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
