At a Glance
- Tasks: Lead talent marketing strategies and enhance employer branding across Europe.
- Company: Join zooplus, a trailblazer in the pet e-commerce industry with a collaborative culture.
- Benefits: Enjoy hybrid working, career development, and discounts on pet products.
- Other info: Work in a dynamic, multinational team with opportunities for growth.
- Why this job: Shape the future of talent attraction while making pets happier.
- Qualifications: 5+ years in marketing or talent attraction; strong analytical and project management skills.
The predicted salary is between 40500 - 49500 £ per year.
- Senior Talent Marketing Manager (All Genders)
- Full-time
- Department: Human Resources
- Job Level: 07
- Compensation: GBP 46,800 - GBP 64,400 - yearly
With over 25 years’ experience, plus the same enormous passion and ambition we had on day-one, we’re trailblazers in the pet e-commerce industry.
Our solutions make over 12 million customers genuinely happier – and that’s something we really care about.
We work together to continually adapt; embracing change and the challenges it brings so that we can keep doing better.
Join us and discover a place where your potential meets your passion for pets.
That’s the power of plus.
Build the talent engine behind one of Europe's leading e-commerce employers.
Most Employer Branding roles focus on content.
Most Recruitment Marketing roles focus on campaigns.
This role connects the entire talent attraction ecosystem.
At zooplus, you'll own the platforms, channels, journeys, insights and strategies that transform employer brand awareness into measurable hiring outcomes across Europe.
From our careers site and talent CRM to candidate journeys, analytics and channel performance, you'll create the systems that help great talent discover, engage with and join zooplus.
Working alongside our Junior Employer Brand & Social Media Content Manager, you'll ensure our story reaches the right audiences, through the right channels, at the right time.
Think of this role as a product owner for talent attraction: combining strategic thinking, digital marketing expertise, data-driven decision making and stakeholder influence.
Impact plus innovation. The power of plus.
What you'll own
You’ll own the talent attraction funnel from awareness through to application.
- Define and continuously improve our measurement framework and talent marketing dashboard.
- Monitor channel, campaign and funnel performance.
- Connect marketing activity to application quality, hiring outcomes and source effectiveness.
- Turn insights into clear priorities, experiments and optimisation opportunities.
You'll create seamless digital experiences that turn interest into action.
- Own the careers site roadmap, governance and continuous optimisation.
- Improve candidate journeys through UX, SEO, accessibility and conversion best practices.
- Build and manage talent community and CRM programmes.
- Develop scalable nurture and engagement journeys for priority talent segments and markets.
- Recruitment Marketing & Employer Brand Activation
You'll bring our EVP to life across digital channels and candidate touchpoints.
- Translate hiring priorities into audience-focused attraction strategies.
- Own channel performance across Linked In, Glassdoor, kununu and other relevant platforms.
- Partner with content, Talent Acquisition and business stakeholders to deliver compelling candidate experiences.
- Ensure consistent EVP activation throughout the candidate journey.
You'll help shape the future of talent attraction at zooplus.
- Lead cross-functional projects from idea to implementation and measurement.
- Manage agencies, vendors and technology partners.
- Collaborate with Technology, Data, Legal and Privacy teams.
- Identify opportunities to use AI, automation and emerging technologies responsibly to improve efficiency, insight and candidate experience.
- What success looks like in your first six months
- A trusted talent marketing dashboard with clear KPIs and baseline metrics.
- A defined CRM operating model and priority audience segments.
- At least one live nurture or re-engagement journey.
- Clear ownership and governance of the careers site.
- A prioritised optimisation roadmap driven by data and insight.
- Strong alignment between Talent Marketing, Employer Branding and Talent Acquisition activities.
We're open to candidates from Digital Marketing, CRM, Growth Marketing, Strategic Employer Branding, Recruitment Marketing, or related backgrounds.
You'll likely have
- 5+ years of experience in talent attraction, recruitment marketing, employer branding, digital marketing, CRM or lifecycle marketing
- Experience working in an international or multi-market environment
- A master's degree in Marketing, Digital Marketing, Business, Communications or a related field
- Ownership experience for a website, CMS, platform or digital customer journey
- Hands-on experience with CRM, marketing automation or audience engagement programmes
- Strong analytical and reporting skills with the ability to translate data into action
- Excellent project management and stakeholder management capabilities
- Experience influencing cross-functional teams and senior leaders
- Understanding of SEO/GEO, conversion optimisation, UX, A/B testing and GDPR requirements
- Strong AI literacy and sound judgement regarding responsible adoption
- Excellent English language skills; German is highly desirable
Headquartered in Munich, with offices across Madrid, Krakow, Wroclaw, London and Vienna, we collaborate because we genuinely love working together - so you’ll be at the heart of an incredible, multinational team.
We trust each other to get the job done, which means you’ll benefit from hybrid working, spending 60% of your time in the office and 40% at home.
There’s an option to work for 20 days abroad in approved countries too.
Add to that development opportunities that help you to shape your own career path, excellent training and support, wellbeing offers, subsidised transport or bike leasing, plus 20% discount across all our products, and you’ll begin to get a sense of what sets us apart.
Find out more about the specific benefits at your local office in our blog posts .
A note on compensation
We believe in being transparent about salary ranges.
The range shown reflects the full scope that the role can grow into over time, depending on experience, skills, and impact.
Most offers are positioned around the midpoint of the range, ensuring a fair and consistent approach across our teams.
At zooplus, we believe in equal opportunity and support everyone to fulfil their potential.
We recognise the power of listening and learning from each other and embrace diversity and inclusion of all.
- #LI-Hybrid
- #J-18808-Ljbffr
Senior Talent Marketing Manager (All Genders) in City of Westminster employer: zooplus SE
At zooplus SE, we pride ourselves on being an exceptional employer that fosters a dynamic and inclusive work culture in the heart of Munich. Our commitment to employee growth is evident through tailored development opportunities and a supportive environment that encourages innovation and collaboration across diverse teams. With attractive benefits, including relocation support and a hybrid working model, we ensure that our employees thrive both personally and professionally while making a meaningful impact in the talent attraction landscape.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Talent Marketing Manager (All Genders) in City of Westminster
✨Dive into the Talent Acquisition Community
Get involved with communities specifically aimed at talent acquisition and recruitment. Follow popular forums, like the HR and recruitment threads on LinkedIn Groups or join Talent Acquisition Meetups in your area. Networking with fellow recruiters and industry experts can lead to hidden job opportunities and insider tips!
✨Show Off Your Expertise at Recruitment Events
Attend recruitment fairs and industry conferences where companies, including zooplus SE, often showcase their hiring needs. Not only can you meet potential employers face-to-face, but you can also demonstrate your passion and knowledge about the field. Make sure you've got some thoughtful questions ready to impress!
✨Leverage Your University Connections
If you’re a recent grad or still connected to your university, tap into their career services. Many universities have exclusive job boards and connections with companies eager to hire fresh talent in recruitment roles. Plus, you never know who might be able to put in a good word for you at places like zooplus SE!
✨Tailor Your Digital Footprint
Make sure your online presence reflects your passion for talent acquisition. Share articles, join discussions, and post about trends in recruiting to establish yourself as a knowledgeable candidate. Recruiters often check candidates out online, so use platforms like LinkedIn to showcase your insights and enthusiasm for discovering the right talent!
We think you need these skills to ace Senior Talent Marketing Manager (All Genders) in City of Westminster
Some tips for your application 🫡
Showcase Your Passion for Talent Acquisition:In your cover letter, let your passion for recruiting shine through! Talk about what drew you to talent acquisition. Share experiences where you helped others find their dream jobs or any times you've been involved in hiring processes – it’ll show us at zooplus SE that you're genuinely invested in the field.
Highlight Relevant Skills and Certifications:Make sure your CV includes any relevant skills or certifications related to recruiting. Mentioning your knowledge of applicant tracking systems, personality assessments, or even any HR-related qualifications can set you apart. This way, we can see straight away that you're not just any candidate but one with the necessary tools for talent acquisition.
Tailor Your CV for the Job:When applying for Senior Talent Marketing Manager (All Genders) at zooplus SE, tailor your CV to reflect the job description. Highlight previous experiences in recruitment, candidate sourcing, or employee engagement that align with what we’re after. Personalisation shows we’re not just another checkbox on your job applications!
Bring Your Unique Perspective:In your cover letter, don't hesitate to share your unique perspective on what makes a good recruiter. Whether it's building strong candidate relationships or your approach to diversity in hiring, your insights can resonate well with our team. We love a fresh take, so let it shine!
How to prepare for a job interview at zooplus SE
✨Know Your Sourcing Strategies
In the talent acquisition world, it’s all about knowing the best sourcing strategies. Be prepared to discuss specific techniques you’ve used to find and attract top talent, whether that’s through social media, networking events, or innovative outreach methods. Bring examples that showcase your capability!
✨Value of Employer Branding
Employer branding is a huge part of recruitment, so be ready to chat about how you’ve contributed to building an attractive company image. Think about how you’d pitch zooplus SE to potential candidates and maintain a consistent brand image across platforms.
✨Demonstrate Your Interviewing Skills
Since this is a full-time gig, hiring managers will want to see your interviewing prowess. Prepare for mock interview scenarios where you might need to assess candidates' cultural fit and skill set. Practise asking competency-based questions to demonstrate your systematic approach.
✨Engage with Data and Metrics
Being data-driven is key in talent acquisition! Expect to discuss how you’ve used recruiting metrics to refine your strategies. Familiarise yourself with common KPIs, like time-to-fill and candidate satisfaction scores, and be ready to back up your insights with data!
