At a Glance
- Tasks: Analyse customer data to drive loyalty strategies and enhance engagement.
- Company: Join zooplus, Europe's leading online pet platform, delivering joy to over 9 million pet parents.
- Benefits: Enjoy a hybrid work setup, team events, and a 20% discount in our shop.
- Why this job: Make a real impact on customer retention while working in a dynamic, pet-loving environment.
- Qualifications: Degree in analytics or business; strong SQL and data visualisation skills required.
- Other info: Be part of a diverse team with a commitment to equal opportunity.
The predicted salary is between 36000 - 60000 £ per year.
Senior Analyst, Autoship and Loyalty Program (all genders)
More than 20 years ago, zooplus was one of the first to bring the pet category into the world of eCommerce. Today, we stand strong as Europe’s leading online pet platform, delivering moments of happiness to more than 9 million pet parents each year.
We\’re on a mission to create joy for pets and their parents, driven by our core values of Care, Courage, Openness, and Simplicity. At the heart of everything we do, they inspire us to grow, raise the bar for our customers and fuel a pet-first business.
At zooplus, loyalty isn’t just a program — it’s a strategy. With 25+ markets and millions of customers, we use data to deeply understand what keeps pet parents coming back.
As our Senior Analyst – Autoship and Loyalty Programs, you’ll turn customer data into sharp insights that shape strategy, boost retention, and drive growth. Working across Loyalty marketing, and data science, your impact will be felt across the business — and across Europe.
Love turning data into action? This role is for you.
What You’ll Do
- Drive Autoship and Loyalty Strategy with Data
- Analyze customer behavior, retention trends, and loyalty program performance across markets.
- Identify key growth levers and make data-backed recommendations that influence long-term strategy with regard to program adoption and customer retention.
- Support decision-making for senior stakeholders by translating insights into clear, actionable business narratives.
- Own campaign performance analytics — from setup to post-analysis—measuring impact, ROI, and customer uplift.
- Define KPIs and benchmarks for initiatives to track success and ensure we’re investing where it matters most.
- Collaborate with Loyalty and marketing teams to analyze customer engagement and propose options to enhance interaction with our customers.
- Design and maintain smart dashboards and visual reports (Tableau, Power BI) for teams across Europe.
- Enable faster, better decisions by transforming complex datasets into clear, digestible formats.
- Ensure consistency, accuracy, and usability of analytics across functions.
- Bring a business-first mindset to every analysis—align insights with revenue, growth, and customer value goals.
- Act as a sparring partner for marketing and commercial leaders—challenging assumptions and championing data-driven thinking.
- Act as the loyalty data insights expert, ensuring data quality, consistency, and accuracy in all reporting and analysis.
Qualifications
- Degree in analytics, business, or related field.
- Strong SQL and data visualization skills (Tableau, Power BI).
- Deep understanding of retention, loyalty KPIs & customer lifecycle.
- Bonus: Python and experience with CRM/engagement platforms.
With more than 1,000 passionate professionals located across 6 European offices, we believe our success comes from working together and leveraging our international strengths. Expect a hybrid work setup: 60% in-office, 40% remote, collaborating with colleagues across locations.
Our benefits:
- 20% discount in our zooplus shop
- Internal and external training
- Team events
zooplus is committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members.
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Senior Analyst, Autoship and Loyalty Program (all genders) employer: zooplus AG
Contact Detail:
zooplus AG Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Analyst, Autoship and Loyalty Program (all genders)
✨Tip Number 1
Familiarise yourself with the latest trends in customer loyalty programmes and eCommerce analytics. Understanding what drives customer retention in the pet industry will give you an edge when discussing strategies during interviews.
✨Tip Number 2
Brush up on your SQL and data visualisation skills, particularly with tools like Tableau and Power BI. Being able to demonstrate your ability to create insightful dashboards can set you apart from other candidates.
✨Tip Number 3
Network with professionals in the eCommerce and analytics fields, especially those who have experience in loyalty programmes. Engaging in conversations can provide valuable insights and potentially lead to referrals.
✨Tip Number 4
Prepare to discuss specific examples of how you've used data to influence business decisions in previous roles. Being able to articulate your thought process and the impact of your analyses will resonate well with the hiring team.
We think you need these skills to ace Senior Analyst, Autoship and Loyalty Program (all genders)
Some tips for your application 🫡
Understand the Role: Before applying, make sure to thoroughly read the job description for the Senior Analyst position. Understand the key responsibilities and qualifications required, especially focusing on data analysis, customer retention, and loyalty strategies.
Tailor Your CV: Customise your CV to highlight relevant experience and skills that align with the job requirements. Emphasise your analytical skills, experience with SQL, and any familiarity with data visualisation tools like Tableau or Power BI.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for data-driven decision-making and your understanding of loyalty programs. Use specific examples from your past experiences to demonstrate how you can contribute to zooplus's mission.
Highlight Relevant Projects: If you have worked on projects related to customer engagement or loyalty analytics, be sure to mention these in your application. Detail your role, the tools you used, and the impact your work had on the business outcomes.
How to prepare for a job interview at zooplus AG
✨Understand the Company Values
Before your interview, make sure you know zooplus's core values: Care, Courage, Openness, and Simplicity. Be prepared to discuss how these values resonate with you and how you can embody them in your role as a Senior Analyst.
✨Showcase Your Analytical Skills
Since the role heavily relies on data analysis, come equipped with examples of how you've used SQL and data visualisation tools like Tableau or Power BI in previous roles. Be ready to explain your thought process and the impact of your analyses on business decisions.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving abilities. Think of scenarios where you've had to analyse customer behaviour or retention trends, and be ready to discuss the strategies you implemented and their outcomes.
✨Demonstrate Collaboration Skills
The role involves working closely with marketing and loyalty teams. Prepare to share experiences where you've successfully collaborated with cross-functional teams, highlighting your communication skills and ability to align insights with broader business goals.