At a Glance
- Tasks: Analyse marketing data to create insights and optimise campaigns for growth.
- Company: Join Zoom, a leading collaboration platform with a vibrant culture.
- Benefits: Enjoy flexible work options, wellness perks, and a supportive environment.
- Why this job: Make an impact by turning data into actionable insights in a dynamic team.
- Qualifications: Bachelor's degree in business, analytics, or marketing; familiarity with B2B metrics.
- Other info: Collaborative atmosphere with opportunities for career advancement.
The predicted salary is between 28800 - 48000 £ per year.
What you can expect
We’re looking for a Marketing Analyst to help our marketing team turn data into clarity. You’ll deliver trusted dashboards, insights, and reports that show what’s working—and what’s not. The role is hands-on and action-oriented. You’ll analyze marketing data, maintain reporting, and answer stakeholder questions that help optimize campaigns and grow pipeline. You’ll get exposure to the full B2B marketing funnel while building a strong foundation in marketing analytics and measurement.
About the Team
We’re a data-driven B2B marketing team focused on accelerating growth and improving performance across the customer journey. We partner closely with Growth Marketing, Sales Operations, and RevOps to support pipeline development and efficiency. Collaboration, curiosity, and translating data into practical insights are core to how we work.
Responsibilities
- Analyzing marketing programs, channels, and campaign performance across the funnel to support optimization efforts
- Building, maintaining, and improving dashboards and recurring reports that track key marketing and pipeline metrics
- Supporting stakeholders by answering ad hoc data questions related to lead performance, conversion rates, attribution, and campaign effectiveness
- Monitoring lead quality, funnel progression, and conversion metrics to identify trends and areas for improvement
- Collaborating with Marketing Operations, Sales Ops, and RevOps to ensure data accuracy, consistency, and alignment across systems
- Documenting metric definitions, reporting standards, and best practices to support scalable and repeatable measurement
- Translating data insights into clear summaries and visualizations for marketing partners and managers
What we’re looking for
- Hold a Bachelor's degree in business, analytics, marketing, or a quantitative field
- Demonstrate familiarity with B2B marketing metrics and funnel concepts such as leads, MQLs, pipeline, and conversion rates
- Build dashboards and reports using tools like Tableau, Snowflake, Salesforce, Pardot or other marketing automation platforms, BI tools, or web analytics solutions
- Apply strong analytical skills to interpret data and clearly explain results to non-technical stakeholders
- Remain detail-oriented, organized, and comfortable working with large datasets
- Maintain a collaborative mindset with enthusiasm for supporting cross-functional partners
Ways of Working
Our structured hybrid approach is centered around our offices and remote work environments. The work style of each role, Hybrid, Remote, or In-Person is indicated in the job description/posting.
Benefits
As part of our award-winning workplace culture and commitment to delivering happiness, our benefits program offers a variety of perks, benefits, and options to help employees maintain their physical, mental, emotional, and financial health; support work-life balance; and contribute to their community in meaningful ways.
About Us
Zoomies help people stay connected so they can get more done together. We set out to build the best collaboration platform for the enterprise, and today help people communicate better with products like Zoom Contact Center, Zoom Phone, Zoom Events, Zoom Apps, Zoom Rooms, and Zoom Webinars. We’re problem-solvers, working at a fast pace to design solutions with our customers and users in mind. Find room to grow with opportunities to stretch your skills and advance your career in a collaborative, growth-focused environment.
Our Commitment
At Zoom, we believe great work happens when people feel supported and empowered. We’re committed to fair hiring practices that ensure every candidate is evaluated based on skills, experience, and potential. If you require an accommodation during the hiring process, let us know—we’re here to support you at every step.
Marketing Analyst, Zoom - UK in London employer: Zoom
Contact Detail:
Zoom Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Analyst, Zoom - UK in London
✨Tip Number 1
Get to know the company inside out! Research Zoom's products and culture so you can speak confidently about how you fit into their mission. This shows you're genuinely interested and not just another applicant.
✨Tip Number 2
Network like a pro! Connect with current or former Zoom employees on LinkedIn. Ask them about their experiences and any tips they might have for your interview. Personal connections can give you an edge!
✨Tip Number 3
Prepare for those tricky questions! Think about how you can showcase your analytical skills and experience with B2B marketing metrics. Use specific examples from your past work to demonstrate your expertise.
✨Tip Number 4
Don’t forget to follow up! After your interview, send a thank-you email to express your appreciation for the opportunity. It’s a simple gesture that can leave a lasting impression and keep you top of mind.
We think you need these skills to ace Marketing Analyst, Zoom - UK in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Marketing Analyst role. Highlight your experience with B2B marketing metrics and any tools like Tableau or Salesforce that you’ve used. We want to see how your skills align with what we’re looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you’re passionate about marketing analytics and how you can contribute to our team. Don’t forget to mention your collaborative mindset and enthusiasm for data-driven insights.
Showcase Your Analytical Skills: In your application, be sure to showcase your analytical skills. Provide examples of how you’ve interpreted data and translated it into actionable insights. We love candidates who can make complex data understandable for everyone!
Apply Through Our Website: We encourage you to apply through our website for the best chance of getting noticed. It’s super easy, and you’ll be able to keep track of your application status. Plus, we love seeing applications come directly from our site!
How to prepare for a job interview at Zoom
✨Know Your Metrics
Familiarise yourself with B2B marketing metrics like leads, MQLs, and conversion rates. Be ready to discuss how these metrics impact campaign performance and optimisation efforts. This shows you understand the role and can speak their language.
✨Showcase Your Analytical Skills
Prepare to demonstrate your analytical skills by discussing past experiences where you've interpreted data and provided actionable insights. Use specific examples that highlight your ability to translate complex data into clear summaries for non-technical stakeholders.
✨Get Hands-On with Tools
Brush up on tools like Tableau, Salesforce, or Pardot before the interview. If you have experience building dashboards or reports, be ready to share your process and any challenges you overcame. This will show your hands-on capability and readiness for the role.
✨Emphasise Collaboration
Since the role involves working closely with various teams, highlight your collaborative mindset. Share examples of how you've successfully partnered with others in previous roles to achieve common goals. This will resonate well with their team-oriented culture.