Licensing Advisor

Description

Company Overview

When it comes to IT solution providers, there are a lot of choices.

But when it comes to providers with innovative and differentiating end‑to‑end service offerings, there’s really only one: Zones – First Choice for IT.™

Zones is a Global Solution Provider of end‑to‑end IT solutions with an unmatched supply chain.

Positioned to be the IT partner you need, Zones, a Minority Business Enterprise (MBE) in business for over 35 years, specializes in Digital Workplace, Cloud & Data Center, Networking, Security, and Managed/Professional/Staffing services.

Operating in more than 120 countries, leveraging a robust portfolio, and utilizing the highest certification levels from key partners, including Microsoft, Apple, Cisco, Lenovo, Adobe, and more, Zones has mastered the science of building digital infrastructures that change the way business does business ensuring whatever they need, they can Consider IT Done.

Follow Zones, LLC on Twitter @Zones, and Linked In and Facebook.

Position Overview

The Licensing Advisor is a strategic software advisor dedicated to helping Mid‑Market and strategic SMB customers achieve meaningful business outcomes through the effective adoption, optimization, and lifecycle management of modern software solutions.

Focused on commercial and healthcare accounts within an assigned region, the Licensing Advisor partners closely with Account Managers and cross‑functional solution teams to land, adopt, expand, and renew key software platforms—driving customer success, reduced complexity, and accelerating growth across our software, services, and recurring cloud portfolio.

The Licensing Advisor combines strong licensing expertise with a forward‑looking solutions mindset, guiding customers through product choices, optimization opportunities, roadmap alignment, and contract strategy.

By understanding the customer’s environment, technology priorities, and desired outcomes, the Licensing Advisor shapes the software strategy that supports business transformation—while ensuring customers receive continuous value throughout their lifecycle.

This role is critical in delivering a trusted advisor experience, bridging licensing fundamentals with modern solution adoption, and positioning customers for long‑term success across Microsoft, AWS, Adobe, Google, and other strategic software publishers.

What you will do as the Licensing Advisor

The requirements below are representative of the knowledge, skill, and/or ability required.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

This job description is not intended to be a comprehensive list of the duties and responsibilities of the position, and the duties and responsibilities may change without notice.

• Customer Success & Outcome Alignment
• Engage customers early to define strategic business outcomes and build a tailored Software Success Plan aligning licensing, cloud adoption, roadmaps, and modernization initiatives.
• Drive customers through the LAER framework (Land, Adopt, Expand, Renew) to ensure continuous value realization and support account growth strategies.
• Conduct proactive touchpoints according to each customers needs to evaluate health, usage, optimization opportunities, and potential risks across software and cloud subscriptions.
• Facilitate business reviews and workshops as needed to ensure customers stay on track with adoption plans, renewal milestones, and strategic objectives.
• Software Solutions & Licensing Strategy
• Serve as a subject matter expert in software licensing, subscription models, cloud entitlements, and publisher programs across Microsoft, Adobe, AWS, Google, and other SAM focus vendors.
• Evaluate customer environments, product usage, and contract structures to provide clear options for optimization, cost control, and modernization.
• Provide solution‑oriented guidance that bridges licensing with the broader technology ecosystem (cloud, security, workplace, data platforms, managed services).
• Support customers through software lifecycle events including onboarding, rightsizing, renewals, migrations, and product transitions.
• Renewal & Agreement Management
• Proactively manage assigned renewals, initiating engagement 90+ days before expiration to align options with customer goals.
• Partner with AMs to position value‑driven renewal paths, identify upsell/cross‑sell opportunities, and mitigate risks in advance.
• Maintain deep understanding of publisher program updates, product terms, and compliance requirements to help customers stay informed and make confident decisions.
• Sales Partnership & Opportunity Development
• Work collaboratively with regional Account Managers as the go‑to resource for software and cloud advisory, helping qualify, design, and close opportunities.
• Identify and advance opportunities for assessments, cloud migration services, modernization initiatives, managed services adoption, and strategic vendor programs.
• Co‑sell with AMs and Field Sellers to accelerate net‑new customer acquisitions and expansion within existing accounts.
• Support deal structuring through pricing analysis, licensing design, and optimization recommendations.
• Operational Excellence & Customer Support
• Maintain accurate documentation of activities, opportunities, success plans, and customer interactions within internal systems.
• Ensure timely communication with licensees on onboarding, offboarding, product changes, and critical updates.
• Monitor customer install bases and subscription health to maintain satisfaction and reduce risk.
• Work cross‑functionally across operations, legal, finance, and vendor teams to resolve issues and build strong customer experiences.

What you will bring to the team

• Required
• 5+ years of experience in software licensing, cloud subscription management, IT account management, or a related advisory role.
• Demonstrated success providing customer‑facing support and consultative guidance.
• Solid foundational understanding of IT infrastructure, cloud services, and modern workplace concepts.
• Strong written and verbal communication skills and experience resolving complex customer issues.
• Strong understanding of software licensing, cloud subscription models, and key publisher ecosystems (Microsoft, Adobe, AWS, Google).
• Ability to connect licensing strategy with business outcomes, cloud adoption, and modernization initiatives.
• Exceptional communication and consultative skills with the ability to translate complex concepts into customer‑friendly insights.
• Strong problem‑solving, negotiation, and issue‑resolution capabilities.
• Demonstrated ability to work collaboratively in a team‑based sales model.
• Highly organized with the ability to manage multiple accounts, renewals, and strategic initiatives simultaneously.
• Preferred
• Experience with Microsoft Product Terms, Enterprise & CSP licensing constructs, and cloud optimization practices.
• Working knowledge of Adobe, AWS, and Google software programs.
• Microsoft solutions or comparable certifications.
• Background supporting renewals or subscription lifecycle management.
• Additional software, cloud, or SAM‑related certifications.

Qualified candidates can expect a salary range of $60,000 GBP - $82,000 GBP.

Zones offers a comprehensive Benefits package

At Zones, we’re proud to offer a comprehensive benefits package designed to support the well‑being and success of our team members.

Your health is important to us, so we truly embrace hybrid working.

Additional benefits include private medical insurance, with access to a range of wellness programs aimed at promoting a healthy lifestyle.

We believe that a healthy workforce is a productive workforce.

Investing in your professional growth and development is a priority for us.

Our benefits package includes opportunities for training and development, as we want to support you in reaching your career goals and unlocking your full potential.

In addition to the core benefits outlined above, we offer a range of additional perks and benefits to enhance your experience as a valued member of our team.

These may include discounts on gym memberships, retail purchases, travel packages, and more.

All qualified applicants will receive consideration for employment and will not be discriminated against on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, age, genetic information, or pregnancy.

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