At a Glance
- Tasks: Create stunning digital designs that bring ZOEVA's brand to life online.
- Company: Join a dynamic team at a leading beauty brand in London.
- Benefits: Enjoy a hybrid work model, competitive pay, and creative freedom.
- Other info: Freelance position with long-term potential and exciting growth opportunities.
- Why this job: Make a real impact by designing premium experiences across all digital platforms.
- Qualifications: Strong portfolio, UX understanding, and basic HTML/CSS skills required.
The predicted salary is between 67500 - 82500 £ per year.
This role sits where brand, design and technology meet. As our Digital Designer, you’ll be the creative force that brings ZOEVA to life online — turning our brand world into websites, landing pages and campaign moments that feel considered, premium and unmistakably ours.
You’ll design experiences, not decorate them — which is why a real understanding of UX matters here. You’ll know how a page should flow, why a checkout shouldn’t fight the customer, and how design choices move commercial performance. Your job is to make work that looks premium and performs — and to bring our brand to life across every screen.
Bringing the Brand to Life
- Translate ZOEVA’s brand world into digital design — websites, landing pages, campaign moments and new features that feel premium, considered and consistent across every market.
- Set the visual direction for how ZOEVA looks online: typography, layout, colour, imagery and the small details that make a brand feel crafted rather than assembled.
- Design launch and campaign pages that carry the energy of the product and the brand — not just clean, but distinctive and memorable.
Website & Page Design
- Design and iterate the core pages — homepage, product pages, collection pages, campaign landing pages and the look and feel of checkout — for a consistently premium experience across all markets.
- Build and evolve a design system and component library as a creative tool: consistent, flexible and true to the brand, so quality holds as we scale.
- Design responsive, mobile-first experiences that look and feel right on every screen.
UX & Usability — Design That Works
- Bring a working UX sensibility to everything you design — clear flows, sensible information architecture, and journeys that remove friction rather than add it.
- Interpret the research, heatmaps and A/B test results the team and our tools provide, and turn those insights into stronger design.
- Treat accessibility (WCAG) and performance as part of good design, not an afterthought.
Working with AI
- Use AI tools to move fast — concepting, generating variations, producing and adapting assets, and cutting the time from idea to testable design.
- Lean on our AI and team support for research and testing synthesis, so your time goes where it matters most: craft and creative direction.
- Stay curious about new AI tools across design, motion and production, and bring the useful ones to the team.
Work hand-in-hand with the Lead Developer to take designs into high-quality, responsive, performant builds — and care how the final thing looks in the browser, not just in Figma. Partner with the Marketing Team to understand the customer, the campaign and the commercial goal before you design.
A standout portfolio of digital design work — brand-led, visually strong and clearly your own. Real command of the fundamentals: typography, layout, composition, colour and hierarchy, applied across web and digital.
A working understanding of UX — user flows, information architecture, usability and accessibility — enough to design experiences that work, without needing to run the research yourself.
Enough HTML and CSS to talk confidently with developers and understand what’s possible. High visual standards and an instinct for what makes a premium brand feel premium. An eye for motion — micro-interactions, transitions or motion design that bring an interface to life.
Hands-on experience with AI tools for design, prototyping or asset production — e.g. Figma AI, Midjourney, Firefly, Runway, Framer, Galileo or equivalent. Familiarity with Shopify or headless commerce and their design constraints.
An understanding of how design, load speed and landing-page decisions affect conversion and performance marketing. Experience building or contributing to a design system. Comfort with A/B testing and heatmap tools such as Hotjar — useful, though not where we most need you.
Please note that this position is a full time long term position but due to Zoeva being a German company all members of the marketing team are employed on a freelance basis.
Digital Marketing Apprentice / Creative Designer in London employer: ZOEVA GmbH
ZOEVA GmbH is an exceptional employer that fosters a vibrant and creative work culture, perfect for those passionate about beauty and lifestyle. With a strong emphasis on employee growth, the company offers numerous opportunities for professional development and encourages innovative thinking. Located in a dynamic environment, ZOEVA provides unique advantages such as collaboration with industry experts and access to the latest beauty trends, making it an ideal place for aspiring social media professionals.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Apprentice / Creative Designer in London
✨Showcase Your Expertise with a Public Portfolio
As a freelancer in the digital learning and education space, having a strong public portfolio is crucial. Create a website or a blog where you can share your projects, case studies, and even testimonials from past clients. This not only demonstrates your skills but also lets potential clients see your unique approach to digital learning.
✨Engage in Digital Learning Communities
Join online forums, Facebook groups, or LinkedIn communities dedicated to education technology and freelance educators. Engage with discussions, share insights, and make connections. Remember, many gigs can come from these informal networks as people often post their needs or recommendations there.
✨Attend EdTech Events and Webinars
Keep an eye out for virtual and local events related to education technology. These gatherings are perfect for networking and finding freelance opportunities. Don’t be shy about promoting your services or sharing your work during Q&A sessions—visibility is key!
✨Direct Outreach to Potential Clients
Don't wait for opportunities to come to you! Research schools, universities, and organisations that might benefit from your freelancing services. Send them a personalised pitch highlighting how you can help. You might be surprised by how many are looking for skilled freelancers just like us!
We think you need these skills to ace Digital Marketing Apprentice / Creative Designer in London
Some tips for your application 🫡
Show Off Your Digital Skills:In the digital learning and education space, it’s crucial to highlight your technical proficiencies. Make sure to include relevant tools you’ve used, like LMS platforms, authoring tools, or any e-learning software. We're interested in seeing how you've leveraged these skills in either previous projects or course development.
Portfolio is Key!:As a freelancer, your portfolio is your best friend. Showcase your previous digital learning projects, course designs, or any educational content you’ve created. Include links to anything you’ve developed—this is our way of seeing your creative flair and effectiveness in real-world applications.
Tailor Your Application for Each Project:Freelance roles often require a bespoke approach. When applying for Digital Marketing Apprentice / Creative Designer at ZOEVA GmbH, personalise your cover letter to reflect your understanding of their specific needs in digital learning, and how your background aligns with their goals. Make it clear why you are the perfect fit for them!
Rates and Availability Matter:Being freelance means you need to be upfront about your rates and availability. Include that information in your application, so ZOEVA GmbH knows what to expect. It gives a professional touch and sets the stage for clear communication from the get-go.
How to prepare for a job interview at ZOEVA GmbH
✨Know Your EdTech Tools
Before your chat with ZOEVA GmbH, make sure you're familiar with popular digital learning platforms like Moodle or Moodle plugins. Being able to discuss your experience with these tools will really set you apart, especially since they play a crucial role in the education tech space.
✨Show Off Your Portfolio
As a freelancer, your portfolio is your best friend. Bring your A-game by showcasing case studies that highlight your ability to create engaging content or effective learning modules. Tailor what you show to the specific needs of ZOEVA GmbH and make sure to point out how your work has improved learning outcomes.
✨Discuss Learning Trends
Be ready to chat about current trends in digital learning, like gamification or adaptive learning. ZOEVA GmbH is likely looking for someone who stays up to date with industry shifts and can incorporate fresh ideas into their projects—proving you're not just about delivery but innovation too!
✨Pitching Your Rates Confidently
Since this is a freelance gig, come prepared to discuss your rates confidently. Know your worth and how your skills align with what ZOEVA GmbH needs. Be ready to justify your prices based on your experience and the value you bring—they'll appreciate your professionalism!
