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- Tasks: Execute engaging email campaigns and optimise performance using Klaviyo.
- Company: Join a successful beauty brand with a creative and supportive team.
- Benefits: Remote work, career development, and a chance to grow in CRM marketing.
- Why this job: Combine your passion for beauty with data-driven marketing in a dynamic environment.
- Qualifications: Experience in email marketing, strong analytical skills, and attention to detail.
- Other info: Collaborate with creative teams and contribute to exciting customer engagement projects.
The predicted salary is between 28800 - 48000 £ per year.
We are looking for an enthusiastic and detail-oriented Email Marketing Executive to join our growing marketing team. Reporting directly to the Head of CRM, you will play a key role in delivering best-in-class customer communications that drive engagement, retention, and revenue.
You will be responsible for the hands-on execution of email campaigns including building, testing, deploying, and reporting primarily within Klaviyo. This is an exciting opportunity for someone with a passion for CRM, data-driven marketing, and the beauty industry, looking to grow their career in a fast-paced, creative, and collaborative environment.
Key Responsibilities- Campaign Execution
- Build and deploy marketing, lifecycle, and transactional email campaigns in Klaviyo.
- Create engaging, on-brand templates and copy in collaboration with the wider marketing and creative teams.
- Conduct A/B tests on subject lines, creative, and CTAs to continually optimise performance.
- Segmentation & Data
- Manage audience segmentation and data hygiene within Klaviyo.
- Assist in developing customer journeys and automated flows to support lifecycle marketing and retention strategies.
- Ensure compliance with GDPR and other relevant data protection regulations.
- Reporting & Analytics
- Track and analyse campaign performance metrics (open rates, click-through, conversions, revenue attribution, etc.).
- Provide regular reports to the Head of CRM and contribute insights to the wider marketing team for continuous improvement.
- Collaboration
- Work closely with the Head of CRM, eCommerce, and Creative teams to align campaigns with broader marketing objectives.
- Support the Head of CRM on loyalty initiatives and customer engagement projects.
- 2 years experience in email marketing, ideally within Klaviyo.
- Strong understanding of segmentation, customer journeys, and email best practices.
- Analytical mindset with confidence handling campaign data and producing actionable insights.
- Excellent attention to detail and organisational skills.
- Strong written and verbal communication skills.
- A passion for beauty, cosmetics, or lifestyle brands is highly desirable.
- Be part of an established beauty brand with over 15 years of success.
- Work remotely within a supportive, creative, and dynamic team.
- Opportunity to develop your CRM and data marketing skills under experienced leadership.
Email Marketing Executive employer: ZOEVA GmbH
Contact Detail:
ZOEVA GmbH Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Email Marketing Executive
✨Tip Number 1
Network like a pro! Reach out to people in the beauty and marketing industry on LinkedIn. Join relevant groups, engage in discussions, and don’t be shy to ask for informational interviews. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best email campaigns, A/B tests, and any data-driven insights you've gathered. This will give potential employers a taste of what you can bring to the table, especially in a hands-on role like this.
✨Tip Number 3
Prepare for the interview by brushing up on Klaviyo and email marketing best practices. Be ready to discuss your experience with segmentation and customer journeys. We want to see your passion for CRM and how you can contribute to our team!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our dynamic team at StudySmarter!
We think you need these skills to ace Email Marketing Executive
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Email Marketing Executive role. Highlight your experience with Klaviyo and any relevant campaigns you've executed. We want to see how your skills align with our needs!
Show Your Passion: Let your enthusiasm for the beauty industry shine through in your application. Share any personal projects or experiences that demonstrate your love for CRM and data-driven marketing. We’re all about passion here at StudySmarter!
Be Data-Driven: Since this role involves a lot of analytics, don’t shy away from showcasing your analytical skills. Mention specific metrics you’ve tracked in past campaigns and how you used that data to improve performance. We love numbers that tell a story!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at ZOEVA GmbH
✨Know Your Klaviyo Inside Out
Make sure you’re familiar with Klaviyo and its features. Brush up on how to build, test, and deploy campaigns, as well as how to manage audience segmentation. Being able to discuss your experience with the platform will show that you're ready to hit the ground running.
✨Showcase Your Analytical Skills
Prepare to talk about how you've tracked and analysed campaign performance in the past. Bring examples of metrics you've worked with, like open rates and conversions, and be ready to discuss how you used data to optimise campaigns. This will demonstrate your analytical mindset and attention to detail.
✨Bring Your Creative A-Game
Since you'll be creating engaging email templates and copy, think of some ideas or examples you can share during the interview. Discuss how you collaborate with creative teams and what your process looks like for developing on-brand content. This will highlight your creativity and teamwork skills.
✨Understand the Beauty Industry
Having a passion for beauty, cosmetics, or lifestyle brands is a big plus. Do some research on current trends in the industry and be prepared to discuss how they might influence your email marketing strategies. Showing genuine interest will help you stand out as a candidate who fits the company culture.
