At a Glance
- Tasks: Create stunning digital designs that bring ZOEVA's brand to life online.
- Company: Join a dynamic team at a leading beauty brand in London.
- Benefits: Enjoy a hybrid work model, competitive pay, and creative freedom.
- Other info: Freelance position with long-term potential and exciting career growth.
- Why this job: Be the creative force behind premium online experiences and make a real impact.
- Qualifications: Strong portfolio, UX understanding, and familiarity with design tools.
The predicted salary is between 60000 - 80000 £ per year.
This role sits where brand, design and technology meet. As our Digital Designer, you’ll be the creative force that brings ZOEVA to life online — turning our brand world into websites, landing pages and campaign moments that feel considered, premium and unmistakably ours.
You’ll design experiences, not decorate them — which is why a real understanding of UX matters here. You’ll know how a page should flow, why a checkout shouldn’t fight the customer, and how design choices move commercial performance. Your job is to make work that looks premium and performs — and to bring our brand to life across every screen.
Bringing the Brand to Life
- Translate ZOEVA’s brand world into digital design — websites, landing pages, campaign moments and new features that feel premium, considered and consistent across every market.
- Set the visual direction for how ZOEVA looks online: typography, layout, colour, imagery and the small details that make a brand feel crafted rather than assembled.
- Design launch and campaign pages that carry the energy of the product and the brand — not just clean, but distinctive and memorable.
Website & Page Design
- Design and iterate the core pages — homepage, product pages, collection pages, campaign landing pages and the look and feel of checkout — for a consistently premium experience across all markets.
- Build and evolve a design system and component library as a creative tool: consistent, flexible and true to the brand, so quality holds as we scale.
- Design responsive, mobile-first experiences that look and feel right on every screen.
UX & Usability — Design That Works
- Bring a working UX sensibility to everything you design — clear flows, sensible information architecture, and journeys that remove friction rather than add it.
- Interpret the research, heatmaps and A/B test results the team and our tools provide, and turn those insights into stronger design.
- Treat accessibility (WCAG) and performance as part of good design, not an afterthought.
Working with AI
- Use AI tools to move fast — concepting, generating variations, producing and adapting assets, and cutting the time from idea to testable design.
- Lean on our AI and team support for research and testing synthesis, so your time goes where it matters most: craft and creative direction.
- Stay curious about new AI tools across design, motion and production, and bring the useful ones to the team.
Work hand-in-hand with the Lead Developer to take designs into high-quality, responsive, performant builds — and care how the final thing looks in the browser, not just in Figma. Partner with the Marketing Team to understand the customer, the campaign and the commercial goal before you design.
A standout portfolio of digital design work — brand-led, visually strong and clearly your own. Real command of the fundamentals: typography, layout, composition, colour and hierarchy, applied across web and digital.
A working understanding of UX — user flows, information architecture, usability and accessibility — enough to design experiences that work, without needing to run the research yourself.
Enough HTML and CSS to talk confidently with developers and understand what’s possible. High visual standards and an instinct for what makes a premium brand feel premium. An eye for motion — micro-interactions, transitions or motion design that bring an interface to life.
Hands-on experience with AI tools for design, prototyping or asset production — e.g. Figma AI, Midjourney, Firefly, Runway, Framer, Galileo or equivalent. Familiarity with Shopify or headless commerce and their design constraints.
An understanding of how design, load speed and landing-page decisions affect conversion and performance marketing. Experience building or contributing to a design system. Comfort with A/B testing and heatmap tools such as Hotjar — useful, though not where we most need you.
Please note that this position is a full time long term position but due to Zoeva being a German company all members of the marketing team are employed on a freelance basis.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Apprentice / Creative Designer in City of London
✨Show Off Your Skills with a Killer Portfolio
As a freelance UX/UI designer, your portfolio is your best mate. Make sure to showcase a variety of projects that highlight your design process, not just the final product. Include case studies that tell a story about how you approached the problem and the impact of your design solutions.
✨Get Involved in Design Communities
Dive into online design communities like Dribbble, Behance, or even UX forums on Reddit. These platforms not only allow you to showcase your work but also help you connect with potential clients and fellow designers. Plus, attending local design meetups or online webinars can open up freelance opportunities that aren’t advertised elsewhere.
✨Nail Your Pitch
When reaching out to potential clients, tailor your pitches to their specific needs. Highlight how your skills align with their projects and mention any related work you've done. Remember, clients love to see how you can add value to their business, so be clear about what you can bring to the table.
✨Leverage Social Media for Visibility
Showcase your design work on platforms like Instagram or LinkedIn. Post regularly and engage with your audience; ask for feedback on your designs or share insights into your creative process. This not only builds your brand but can lead to potential clients sliding into your DMs!
We think you need these skills to ace Digital Marketing Apprentice / Creative Designer in City of London
Some tips for your application 🫡
Showcase Your Design Portfolio:As a freelance UX/UI designer, your portfolio is your golden ticket! Make sure it’s packed with your best work, showcasing your design process, user flows, and final products. Highlight projects that demonstrate not just your aesthetic skills but also your ability to solve real user problems.
Tailor Your Application to ZOEVA GmbH:When applying for the freelance role of Digital Marketing Apprentice / Creative Designer at ZOEVA GmbH, take a moment to research their style and design language. Customising your CV and portfolio to align with their brand aesthetics shows you're not just any designer, but the perfect fit for their team.
Crisp and Clear Proposals:When you pitch yourself, be direct about what you can bring to the table. Outline your skills clearly and mention your rates upfront. A straightforward proposal lets ZOEVA GmbH know you're professional and ready to hit the ground running!
Highlight Collaboration Experience:Freelance roles often involve working with various clients. Make sure to showcase any previous collaboration experiences in your CV. Mention how you’ve worked with developers, marketers, or stakeholders to create designs that keep all parties happy — that's a key selling point for us!
How to prepare for a job interview at ZOEVA GmbH
✨Showcase Your Portfolio like a Pro
Your portfolio is your calling card, so make sure it’s not just pretty but also tells a story. Arrange your best UX/UI design projects in a way that highlights your thought process, problem-solving skills, and the impact of your work. Talk about the challenges you faced and how you tackled them—freelancers need to show they can handle real-world problems.
✨Use Design Tools Effectively
Familiarity with design tools such as Figma, Sketch, and Adobe XD is crucial in our field. Be ready to discuss your experience with these tools in real scenarios. They might ask specific technical questions about how you’d approach a design problem or your workflow, so brush up on those details and think of examples from your previous freelance projects.
✨Prepare for Client-Centric Questions
As a freelancer, you'll be client-facing, so expect questions about handling client feedback and managing expectations. Prepare examples of how you've dealt with difficult situations or miscommunications in previous projects. Your ability to communicate effectively with clients is a major selling point, and it’s worth stressing how well you can read and meet their needs.
✨Demonstrate Flexibility and Self-Management
Freelance work requires a lot of self-discipline and time management. Be prepared to discuss how you organise your time, juggle multiple clients, and prioritise tasks. Sharing how you've successfully managed deadlines and client relationships in the past can really set you apart from the competition and show that you're more than just a designer—you're a complete package.
