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For Companies At a Glance
- Tasks: Lead performance marketing to drive growth for our innovative gut supplement.
- Company: Join ZOE, a mission-driven company focused on health and nutrition.
- Benefits: Competitive salary, flexible work environment, and opportunities for personal growth.
- Why this job: Make a real impact in the health industry while developing your marketing skills.
- Qualifications: Experience in performance marketing, especially in subscription-based health products.
- Other info: Dynamic team culture with a focus on learning and development.
The predicted salary is between 36000 - 60000 £ per year.
ZOE is looking for a Performance Marketing Lead to accelerate growth for Daily30+, our gut supplement made from 30+ plants, across the US and UK. This role sits at the heart of our DTC growth engine: you’ll own paid acquisition performance on Meta, build and scale a UGC creative engine, and provide strategic direction to our PPC and affiliate partners to hit aggressive subscriber and payback targets.
What You’ll Be Doing:
- Meta Performance (US nice to have).
- Ideally subscription‑based experience in Health.
- Comfortable working with analytics teams.
- Highly structured and organised: able to run multiple tests at once with clear documentation.
- Strong communicator who can translate performance insights into clear actions for creative, product, and leadership.
- Comfortable in a fast‑paced, test‑and‑learn environment with ambitious targets.
Nice to Have:
- Experience in both US and UK markets.
- Background in health, nutrition, or supplements.
- Familiarity with MMM, advanced attribution tools, or data warehouses.
- Experience scaling from mid‑stage to breakout growth in a DTC business.
The experience, skills, and attributes we’ve outlined are what we believe will help someone truly thrive in this role. However, we understand that talent comes in many forms. If you are genuinely excited about ZOE’s mission and this opportunity, please don’t hesitate to apply—even if you don’t meet every single requirement listed. We fundamentally value potential and commitment above all else. We are dedicated to fostering growth and providing opportunities for you to learn and develop alongside us.
Senior Performance Marketing Manager employer: ZOE
Contact Detail:
ZOE Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Performance Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to folks in the industry, especially those who work at ZOE or similar companies. A friendly chat can open doors and give you insights that might just land you an interview.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past performance marketing successes. This is your chance to shine and demonstrate how you can drive growth for Daily30+.
✨Tip Number 3
Prepare for the interview by diving deep into ZOE’s mission and products. Understand their market and be ready to discuss how your experience aligns with their goals. We love candidates who are genuinely excited about what we do!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining our team and contributing to our growth.
We think you need these skills to ace Senior Performance Marketing Manager
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience in performance marketing, especially in subscription-based models. We want to see how your skills align with our mission at ZOE!
Showcase Your Achievements: Don’t just list your responsibilities; share specific results you’ve achieved in previous roles. Use numbers and metrics to demonstrate your impact—this will help us see the value you can bring to our team.
Be Authentic: We love genuine passion! In your application, let us know why you’re excited about ZOE’s mission and how you can contribute to our growth. Your enthusiasm can really set you apart from other candidates.
Apply Through Our Website: For the best chance of getting noticed, make sure to apply directly through our website. This way, we can easily track your application and get back to you quicker. We can’t wait to hear from you!
How to prepare for a job interview at ZOE
✨Know Your Numbers
As a Senior Performance Marketing Manager, you'll need to demonstrate your analytical skills. Brush up on key metrics related to paid acquisition and subscription growth. Be ready to discuss how you've used data to drive decisions in past roles.
✨Showcase Your Creativity
ZOE is looking for someone who can build and scale a UGC creative engine. Prepare examples of successful campaigns you've led, especially those that involved user-generated content. Highlight your ability to think outside the box and adapt to fast-paced environments.
✨Communicate Clearly
Strong communication is crucial in this role. Practice translating complex performance insights into actionable strategies. You might be asked to explain how you would present findings to different teams, so think about how to tailor your message for creatives, product managers, and leadership.
✨Understand the Market
Familiarise yourself with both the US and UK markets, especially in health and nutrition. Research trends and consumer behaviours in these regions. Showing that you understand the nuances of each market will set you apart from other candidates.
