At a Glance
- Tasks: Create engaging social-first ideas and campaigns that resonate across platforms.
- Company: Join Zeno Group, an award-winning global communications agency with a vibrant culture.
- Benefits: Competitive salary, hybrid work model, and opportunities for professional growth.
- Other info: Collaborative environment with diverse teams and a commitment to positive change.
- Why this job: Make impactful work that drives conversations and engages communities.
- Qualifications: 5+ years in social or creative roles with a strong grasp of platform trends.
The predicted salary is between 45000 - 45000 £ per year.
Zeno Group is a fiercely independent and global integrated communications agency, born from PR. We bring together the boldest and brightest talent to help clients across industries and sectors unleash the power of strategic communications. Guided by our "Fearless Pursuit of the Unexpected," we push the boundaries to achieve real business value and societal impact for clients.
As this is a new role for Zeno London, we're open to shaping the opportunity around the right person and will make a competitive offer based on the experience, creativity and value they bring.
About the Role
Great creative work happens when people are curious enough to challenge convention, ambitious enough to think bigger, and determined enough to solve problems differently. We're looking for a hungry, ambitious Social Creative who wants to make work that travels through platforms, communities and conversations. Someone who actively consumes and understands social culture across platforms including TikTok, Instagram, YouTube, LinkedIn, Reddit and emerging channels, and can translate platform behaviours into work that people want to share.
You'll join a growing creative team working across brilliant brands across consumer, technology, healthcare and corporate, developing social-first and earned-first ideas that earn attention, spark participation and build reputation. You'll work alongside strategists, creatives, designers, creators and account teams to solve business challenges through creativity.
What You'll Do
- Develop social-first creative ideas for campaigns, activations, creator partnerships and always-on content programmes.
- Stay ahead of platform trends, creator formats, audience behaviours and emerging features across TikTok, Instagram, YouTube, LinkedIn and other relevant platforms, bringing fresh inspiration and opportunities into the team.
- Identify cultural trends, audience behaviours, emerging platforms and conversation opportunities that can inspire creative thinking.
- Develop ideas across the full spectrum of social content, from reactive mobile-shot content and creator collaborations through to premium campaign assets, productions and integrated activations.
- Contribute original ideas in brainstorms, creative reviews and workshops.
- Collaborate with strategists and account teams to ensure ideas are rooted in insight and aligned to client objectives.
- Help shape campaign narratives, social mechanics and participation-led ideas.
- Work closely with designers, creators, content teams and producers to bring ideas to life.
- Develop creative presentations, pitch materials and client-facing recommendations.
- Support new business opportunities with fresh thinking and culturally relevant ideas.
- Evaluate campaign performance and identify opportunities to optimise and evolve creative approaches.
What We're Looking For
- 5 years' minimum experience in social, creative, advertising, content, PR or integrated agency environments.
- A strong understanding of social platforms, creator culture and how ideas spread online.
- Understanding of social content production workflows and what makes content successful at different levels of production, from creator-led and mobile-first content to larger-scale shoots and campaign executions.
- Experience developing social-first creative concepts and campaigns.
- A naturally curious mindset and genuine interest in culture, media, brands and human behaviour.
- Confidence contributing ideas and presenting creative thinking in collaborative environments.
- Strong written and verbal communication skills.
- Excellent organisational skills and attention to detail.
- Ability to work across multiple projects and deadlines.
- A proactive attitude and desire to continually improve your craft.
Bonus Points For
- Experience developing creator-led or community-driven campaigns.
- Strong copywriting, content creation or concept development skills.
- Knowledge of consumer technology, gaming, lifestyle, healthcare or corporate communications.
- Experience using social listening, trend analysis or audience insight tools.
- Experience contributing to award-winning or highly earned creative work.
- Content production experience, including video, editing or design.
What Success Looks Like
- Bringing fresh cultural insights and platform expertise into the creative process.
- Developing ideas that earn attention, spark conversation and drive engagement.
- Contributing to work that strengthens reputation and delivers measurable business impact.
- Building strong relationships across teams and disciplines.
- Helping raise the creative ambition of social work across the agency.
- Creating work that people talk about, share and remember.
Why Join Us?
You’ll work alongside some of the industry's most talented creatives, strategists and communications specialists, helping shape ideas for some of the world's most recognised brands. You’ll have the opportunity to create work that participates in culture, earns attention and delivers real business impact, while continuing to develop your creative craft in a collaborative, ambitious and supportive environment.
Zeno is committed to fostering a global, diverse workforce where all employees feel valued, included and empowered. To support our diverse workforce, we created safe-space communities to connect with others who share similar backgrounds, experiences, identities, etc. These resources include: Black Voices, Zin Miedo (Latinx), PRide at Zeno (LGBTQ+), Asian-cy (Asian and Pacific Islander), Zeno Village (working parents), Freshmen Homeroom (Intern, AAE, AE) and Healthy Minds (mental wellbeing).
To reinforce our commitments to DE&I and take action against systemic racism, Zeno launched ‘Act Together’ in 2020. The initiative is reflective of our shared responsibility to undertake the hard work that brings about real, positive outcomes within Zeno and the broader communications industry.
Social Creative employer: ZN003 Zeno UK
Zeno London is an exceptional employer that champions creativity and innovation within a collaborative and inclusive work culture. As a leader in creator marketing, we offer our employees unparalleled opportunities for professional growth and development, supported by a commitment to diversity and empowerment. Located in the vibrant city of London, our team enjoys access to a dynamic network of industry leaders and creators, making it an exciting place to advance your career in digital communications.
StudySmarter Expert Advice🤫
We think this is how you could land Social Creative
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for ZN003 Zeno UK and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like ZN003 Zeno UK are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with ZN003 Zeno UK on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at ZN003 Zeno UK. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Social Creative
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit ZN003 Zeno UK. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of ZN003 Zeno UK:Show us that you’ve done your homework! In your application, briefly mention what you admire about ZN003 Zeno UK’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at ZN003 Zeno UK
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at ZN003 Zeno UK will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At ZN003 Zeno UK, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
