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For Companies At a Glance
- Tasks: Lead the commercial strategy for an EFL football club and drive new partnerships.
- Company: Join a dynamic EFL football club focused on growth and innovation.
- Benefits: Enjoy a vibrant work culture with opportunities for professional development and networking.
- Why this job: Be part of an exciting sports environment, making impactful decisions and building lasting relationships.
- Qualifications: 3-4 years in partnership sales; proven track record in exceeding targets and KPIs.
- Other info: Looking for a self-motivated individual ready to thrive in a fast-paced setting.
The predicted salary is between 36000 - 60000 £ per year.
Job Description
Commercial Manager- EFL
London
Working with an EFL football club seeking a new commercial manager to oversee the commercial strategy for the club & assist with driving new partnerships.
Responsibilities:
- Developing and implementing the commercial strategy for the business.
- Responsible for the account management, rights planning and delivery for key partners.
- Building a strong sales pipeline via category research and both network and cold outreach, in line with commercial strategy, alongside Partnerships and Hospitality Managers.
- Understanding the value drivers of the business and identifying profitable commercial opportunities to grow revenue.
- Reviewing and benchmarking existing products and services, proactively identifying future opportunities for both commercial and service improvements.
- Ensuring that all commercial activities meet or improve on budget, cost, volume and efficiency targets (Key Performance Indicators (KPIs)) in line with business objectives.
- Budget responsibility for advertising and sales as well as hospitality, ensuring strong commitment for value for money and departmental profitability.
- Lead and develop Partnership Manager and Hospitality Manager as part of line management responsibility, through objective-based performance management.
- Line management of sales administrator ensuring accurate and timely reporting and record keeping to support effective prioritisation and resource planning
- Responsible for the planning, organisation and delivery of a variety of partner related events and activity.
- Support the Partnerships team in any deal renewal planning / negotiation.
- Develop bespoke proposals and presentations for partners with support from the CCO.
- Manage reporting and performance tracking across partnerships and hospitality accounts.
- Oversee brand management and IP protection.
- Lead the on-boarding of new clients across all partnerships
- Work closely with other departments to find and deliver added value for partners and hospitality guests.
Qualifications:
- Minimum of 3-4 years’ experience in a Partnership sales and leadership role
- Proven experience of meeting and exceeding targets and KPIs
- Ability to build strong and long-lasting relationships
- A self-motivated individual who thrives in a fast-paced environment, with the ability to work flexibly with a range of internal and external stakeholders.
Sound of interest? Please apply with a copy of your updated CV & I’ll be in contact soon!
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Commercial Manager (EFL) employer: ZipRecruiter
Contact Detail:
ZipRecruiter Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Commercial Manager (EFL)
✨Tip Number 1
Network actively within the football and sports industry. Attend events, conferences, and seminars where you can meet potential partners and stakeholders. Building relationships in this field is crucial for a Commercial Manager role.
✨Tip Number 2
Research the specific EFL club you're applying to. Understand their current commercial strategies, partnerships, and any recent news. This knowledge will help you tailor your approach and demonstrate your genuine interest in the club.
✨Tip Number 3
Prepare to discuss your previous successes in partnership sales and how you've exceeded targets. Be ready with specific examples that showcase your ability to drive revenue and manage key accounts effectively.
✨Tip Number 4
Familiarize yourself with the latest trends in sports marketing and commercial strategies. Being knowledgeable about innovative approaches can set you apart from other candidates and show that you are forward-thinking.
We think you need these skills to ace Commercial Manager (EFL)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in partnership sales and leadership roles. Emphasize achievements related to meeting and exceeding targets and KPIs, as these are crucial for the Commercial Manager position.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of the commercial strategy in sports, particularly in football. Mention specific examples of how you've developed successful partnerships or improved revenue in previous roles.
Highlight Relevant Skills: In your application, emphasize skills such as relationship building, strategic planning, and performance management. These are key attributes for the role and should be evident in your written materials.
Showcase Your Passion: Express your enthusiasm for working in the football industry and your commitment to driving commercial success. This can set you apart from other candidates and demonstrate your alignment with the club's values.
How to prepare for a job interview at ZipRecruiter
✨Understand the Commercial Strategy
Make sure you have a solid grasp of the club's current commercial strategy. Be prepared to discuss how your experience aligns with their goals and how you can contribute to developing and implementing new strategies.
✨Showcase Your Relationship-Building Skills
Highlight your ability to build strong, long-lasting relationships. Prepare examples from your past roles where you've successfully managed partnerships or client relationships, emphasizing the outcomes.
✨Demonstrate KPI Awareness
Familiarize yourself with key performance indicators relevant to the role. Be ready to discuss how you've met or exceeded targets in previous positions and how you plan to ensure that all commercial activities align with budget and efficiency targets.
✨Prepare for Scenario Questions
Expect scenario-based questions that assess your problem-solving skills and ability to handle challenges in a fast-paced environment. Think of specific situations where you've had to adapt quickly and how you achieved positive results.
