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- Tasks: Lead and shape media strategies for high-impact campaigns across various channels.
- Company: Join an award-winning digital agency known for innovative media solutions.
- Benefits: Enjoy a hybrid work environment and competitive salary up to £55k.
- Why this job: Be at the forefront of cutting-edge media strategy with world-class clients.
- Qualifications: 6+ years in media planning or performance marketing with strong analytical skills.
- Other info: Diversity and inclusion are core values; all backgrounds are encouraged to apply.
The predicted salary is between 39600 - 66000 £ per year.
Job DescriptionPerformance Marketing Lead/Manager – Digital Agency – London (Hybrid)
Are you a Performance Marketing Lead/Manager looking for an exciting new opportunity?
DNA Recruit are working with an Award-Winning Digital Agency who are looking for a Performance Marketing Lead and a Performance Marketing Manager to shape its growing media team and deliver high-impact campaigns for world-class clients. From engaging motor racing championship fans to driving market share in global car rentals and supporting renewable energy expansion, this role puts you at the forefront of cutting-edge media strategy.
About the Role
As a Performance Marketing Lead , you will:
- Shape and lead the agency’s media offering, developing best-in-class media strategies.
- Manage major campaigns across paid social, paid search, video, and programmatic channels.
- Own key client relationships, making mission-critical decisions that drive measurable success.
- Develop audience targeting strategies to maximise engagement and campaign effectiveness.
- Collaborate with creative and strategy teams to execute bold and innovative media plans.
- Use data to craft compelling stories about campaign performance and broader marketing trends.
- Advocate for media excellence, influencing how the agency communicates and engages with media.
Skills and Experience Required
We are looking for an experienced, strategic, and hands-on leader with:
- 6+ years’ experience in media planning, performance marketing, or a related role.
- A track record of delivering data-driven, high-performing media strategies.
- Expertise in paid social, paid search, programmatic, and video advertising.
- Strong analytical skills with proficiency in SEO, Google Tag Manager, Google Analytics, and dashboard development.
- The ability to make pragmatic decisions that align with business objectives.
- A clear and concise communication style, able to explain strategies and insights effectively.
- A curious mindset, always seeking to understand the ‘why’ behind trends and market shifts.
- A passion for simplifying complex concepts into actionable strategies.
Salary: Up to £55k DOE for Performance Marketing Lead & Up to £47k DOE for Performance Marketing Manager
Location: London
Job Reference: AW 11655
All applications are viewed and evaluated according to the role requirements. At DNA we aim to contact shortlisted candidates within 2 weeks. As we often receive a high volume of applications, we are unable to reply to everyone. If you have not heard back from us within 2 weeks, please consider your application unsuccessful – best regards the DNA team.
DNA is committed to promoting a diverse and inclusive community and welcomes applications from candidates of all backgrounds. #J-18808-Ljbffr
Performance Marketing Lead/Manager employer: ZipRecruiter
Contact Detail:
ZipRecruiter Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Performance Marketing Lead/Manager
✨Tip Number 1
Familiarize yourself with the latest trends in performance marketing, especially in paid social and programmatic advertising. This knowledge will help you speak confidently about innovative strategies during your interview.
✨Tip Number 2
Prepare to discuss specific campaigns you've managed in the past. Highlight your role in shaping media strategies and the measurable outcomes achieved, as this aligns with the agency's focus on data-driven success.
✨Tip Number 3
Showcase your analytical skills by being ready to explain how you've used tools like Google Analytics and Tag Manager to inform your decisions. This will demonstrate your ability to leverage data for campaign effectiveness.
✨Tip Number 4
Emphasize your collaborative experience with creative and strategy teams. The agency values teamwork, so sharing examples of successful collaborations will highlight your fit for their culture.
We think you need these skills to ace Performance Marketing Lead/Manager
Some tips for your application 🫡
Understand the Role: Make sure you fully understand the responsibilities and requirements of the Performance Marketing Lead/Manager position. Tailor your application to highlight your relevant experience in media planning and performance marketing.
Highlight Relevant Experience: In your CV and cover letter, emphasize your 6+ years of experience in media planning and performance marketing. Provide specific examples of successful campaigns you've managed, particularly in paid social, paid search, and programmatic advertising.
Showcase Analytical Skills: Demonstrate your strong analytical skills by mentioning your proficiency in tools like Google Analytics, Google Tag Manager, and your experience with dashboard development. Include any metrics or data that showcase your impact on previous campaigns.
Craft a Compelling Cover Letter: Write a clear and concise cover letter that explains why you're passionate about performance marketing and how your skills align with the agency's goals. Use this opportunity to convey your curiosity and ability to simplify complex concepts into actionable strategies.
How to prepare for a job interview at ZipRecruiter
✨Showcase Your Data-Driven Success
Prepare to discuss specific examples of how you've used data to drive successful media strategies. Highlight campaigns where your analytical skills led to measurable results, as this aligns with the agency's focus on data-driven performance.
✨Demonstrate Your Leadership Skills
Be ready to talk about your experience in leading teams and managing client relationships. Share instances where you made critical decisions that positively impacted campaign outcomes, showcasing your ability to lead and influence.
✨Understand the Latest Trends
Research current trends in performance marketing, especially in paid social, search, and programmatic advertising. Showing that you're up-to-date with industry changes will demonstrate your curiosity and passion for the field.
✨Communicate Clearly and Concisely
Practice explaining complex marketing concepts in simple terms. The ability to communicate strategies and insights effectively is crucial, so ensure you can articulate your thoughts clearly during the interview.
