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- Tasks: Join a friendly team to manage digital marketing campaigns and optimise SEO strategies.
- Company: A thriving Birmingham-based business with a focus on growth and innovation.
- Benefits: Enjoy hybrid working, 24 days annual leave, health insurance, gym memberships, and more!
- Why this job: Be part of a dynamic team making an impact in the healthcare and public sectors.
- Qualifications: B2B marketing experience and familiarity with HubSpot, SEO, and email campaigns preferred.
- Other info: Celebrate your birthday with an extra day off and enjoy regular social events!
The predicted salary is between 28000 - 30000 £ per year.
A highly successful and growing business based in Birmingham is looking for a Digital Marketing Executive to join the team. Please note this role offers hybrid working. This is a newly created role, and you will be working as part of a small and friendly marketing team, reporting into the Marketing Manager.
Your key responsibilities as Digital Marketing Executive will include:
- Using HubSpot to manage the website, workflow, and marketing campaigns.
- Managing email marketing campaigns.
- Leading the SEO strategy and optimisation.
The ideal candidate will have B2B marketing experience with expertise in marketing into the healthcare, public sector, or other regulated industries (desirable but not essential). You will have experience using HubSpot, managing SEO, and email marketing campaigns. A degree in Marketing or a CIM or similar marketing qualification is desirable.
The salary on offer is £28,000 - £30,000 per annum, plus hybrid working and a benefits package which includes 24 days annual leave (which increases with service), bank holidays, and an additional day off for your birthday, health insurance, free gym memberships, cinema tickets, employee recognition programmes, and social events - to name a few.
Digital Marketing Executive - Hybrid Working - £30,000pa employer: ZipRecruiter
Contact Detail:
ZipRecruiter Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Executive - Hybrid Working - £30,000pa
✨Tip Number 1
Familiarise yourself with HubSpot if you haven't already. Since this role heavily involves managing the website and marketing campaigns through HubSpot, showcasing your proficiency in this platform during your interactions can set you apart from other candidates.
✨Tip Number 2
Brush up on your SEO knowledge and be ready to discuss your strategies. As leading the SEO strategy is a key responsibility, having specific examples of past successes or innovative ideas can demonstrate your capability and enthusiasm for the role.
✨Tip Number 3
Network with professionals in the healthcare and public sector marketing fields. Engaging with industry-specific groups on platforms like LinkedIn can provide insights and connections that may help you understand the nuances of marketing in regulated industries.
✨Tip Number 4
Prepare to discuss your experience with email marketing campaigns. Be ready to share metrics or outcomes from previous campaigns you've managed, as this will highlight your effectiveness and understanding of digital marketing strategies.
We think you need these skills to ace Digital Marketing Executive - Hybrid Working - £30,000pa
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, particularly with HubSpot, SEO, and email campaigns. Use specific examples to demonstrate your skills and achievements in these areas.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and explains why you are a great fit for this role. Mention your understanding of the healthcare or public sector if applicable, and how your background aligns with the company's needs.
Showcase Relevant Skills: In your application, emphasise your B2B marketing experience and any qualifications like a degree in Marketing or CIM. Highlight your familiarity with managing marketing campaigns and your ability to work within a team.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism.
How to prepare for a job interview at ZipRecruiter
✨Showcase Your HubSpot Skills
Since the role involves using HubSpot for managing campaigns and workflows, be prepared to discuss your experience with the platform. Highlight specific projects where you've successfully utilised HubSpot to drive results.
✨Demonstrate SEO Knowledge
As leading the SEO strategy is a key responsibility, brush up on current SEO trends and techniques. Be ready to share examples of how you've improved website rankings or increased organic traffic in previous roles.
✨Prepare for B2B Marketing Questions
Even though B2B experience in regulated industries is desirable but not essential, it's beneficial to understand the nuances of B2B marketing. Prepare to discuss how your skills can translate into effective strategies for the healthcare or public sector.
✨Engage with the Team Culture
This position is within a small and friendly team, so showing that you can fit into their culture is important. Research the company’s values and be ready to discuss how you align with them, as well as your enthusiasm for contributing to a collaborative environment.
