At a Glance
- Tasks: Drive new business and revenue growth in the SME and mid-market sectors.
- Company: Dynamic company focused on innovative platform solutions.
- Benefits: Competitive salary, uncapped commission, and opportunities for professional growth.
- Other info: Exciting chance to work with cutting-edge technology and a supportive team.
- Why this job: Join a fast-paced environment where your efforts directly impact business success.
- Qualifications: 3-7+ years in B2B sales with a proven track record.
The predicted salary is between 40000 - 45000 £ per year.
We are seeking a high-energy, commercially driven Business Development Executive to win new business and drive revenue growth across SME and mid-market customers. Your primary mandate:
- Win new platform customers across SME and mid-market segments
- Build and manage a healthy forward pipeline with accurate forecasting
- Convert new accounts to contracted or committed recurring revenue
- Drive platform adoption and automated self-serve booking behaviour
- Maintain and grow an initial portfolio of active accounts
Key Responsibilities
- New business development
- Proactively identify and target ideal customer profiles across SME and mid-market segments
- Build and manage a consistent outbound pipeline through cold outreach, referrals, networking and lead follow-up
- Conduct structured discovery calls to understand customer volume, service needs, booking frequency and margin potential
- Demonstrate platform capability and present a compelling onboarding process
- Own the full sales cycle from first contact through to close
- Close new accounts and convert to contracted or committed revenue where appropriate
- Maintain CRM hygiene with accurate pipeline staging and forecasting at all times
- Reactivate lapsed accounts – diagnose why they stopped and reposition the offer based on current needs
- Manage an initial portfolio of active accounts, reviewing monthly trading performance
- Identify under-utilisation, incremental volume opportunities and new services (e.g. same-day, 2-man, long distance)
- Drive migration from ad-hoc bookings to structured, repeat platform usage
- Upsell into higher-margin services and move customers toward contractual or rebate-based models
- Identify and manage churn risk accounts proactively
- Encourage customers to self-book and reduce reliance on manual intervention
- Increase portal usage and API integration where appropriate
- Work closely with operations to resolve root causes of friction and booking issues
- Report weekly on: new revenue secured, pipeline value, automation %, and churn risk
- Own your revenue target and margin contribution – know your numbers
- Use CRM (HubSpot) as the primary tool for planning and tracking activity
What Good looks like
- 15-30 new active trading accounts won and onboarded (2m annualised revenue growth)
- 2-3 contracted Tier 1 accounts secured
- Reactivation wins from dormant account database
- A full, clean CRM pipeline with predictable weekly forecast
- Consistent self-serve and automated booking behaviour across new accounts
- A reputation internally and with customers for being responsive, commercial and delivery-focused
Candidates must demonstrate 3-7+ years in B2B sales or business development (logistics, SaaS, marketplace or platform preferred). A proven track record of winning new business and hitting revenue targets. Experience selling operational or technology-enabled services. Confidence managing the full sales cycle independently. Experience working with CRM systems (HubSpot, Salesforce or similar). Commercial understanding of margin, pricing and contribution. Confidence handling objections and pushing deals forward without passive follow-up.
Desirable
- Experience in same-day, courier, freight or transport sectors
- Experience selling self-serve or automated platforms
- Exposure to API or systems integration conversations
Base pay £40,000 - £45,000 OTE £55,000 - £90,000 (uncapped commission – revenue)
Business Development Executive employer: Zippd
Contact Detail:
Zippd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Development Executive
✨Tip Number 1
Get your networking game on! Attend industry events, join relevant online forums, and connect with people in the SME and mid-market sectors. The more you engage, the more opportunities will come your way.
✨Tip Number 2
Don’t just wait for leads to come to you; be proactive! Use cold outreach and referrals to build a solid pipeline. Remember, it’s all about getting those conversations started and showcasing what you can offer.
✨Tip Number 3
Master the art of discovery calls. Ask the right questions to understand your potential customers' needs and pain points. This will help you tailor your pitch and demonstrate how our platform can solve their problems.
✨Tip Number 4
Keep your CRM game strong! Regularly update your pipeline and track your progress. This not only helps you stay organised but also shows potential employers that you’re serious about managing accounts effectively.
We think you need these skills to ace Business Development Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the job description. Highlight your experience in B2B sales and any relevant achievements that show you can win new business and drive revenue growth. We want to see how you fit into our vision!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about business development and how your skills align with our needs. Be specific about your successes in managing accounts and driving platform adoption.
Showcase Your Sales Cycle Mastery: In your application, give examples of how you've managed the full sales cycle from first contact to closing deals. We love candidates who can demonstrate their ability to convert leads into committed revenue, so don’t hold back!
Keep It Professional Yet Personal: While we appreciate a friendly tone, make sure your application maintains professionalism. Show us your personality but keep it relevant to the role. And remember, applying through our website is the best way to get noticed!
How to prepare for a job interview at Zippd
✨Know Your Numbers
Before the interview, make sure you’re familiar with your past sales figures and how they relate to the role. Be ready to discuss your revenue targets, conversion rates, and any metrics that showcase your success in B2B sales. This will demonstrate your commercial understanding and confidence in managing the full sales cycle.
✨Research the Company and Its Platform
Dive deep into the company’s platform and understand its features, benefits, and target market. Be prepared to discuss how you can drive platform adoption and improve customer experiences. Showing that you’ve done your homework will impress the interviewers and highlight your proactive approach.
✨Prepare for Discovery Calls
Since conducting structured discovery calls is a key responsibility, practice how you would engage potential customers. Think about the questions you’d ask to uncover their needs and how you can position the platform as a solution. Role-playing with a friend can help you refine your approach and boost your confidence.
✨Showcase Your CRM Savvy
Familiarise yourself with HubSpot or similar CRM systems before the interview. Be ready to discuss how you’ve used CRM tools to manage pipelines, track activity, and maintain accurate forecasting. Highlighting your ability to keep CRM hygiene will show that you’re organised and detail-oriented, which is crucial for this role.