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- Tasks: Lead the people strategy and shape a high-performing culture in a growing adventure business.
- Company: Join Zip World, the UK's ultimate adventure destination with thrilling experiences.
- Benefits: Competitive salary, bonus scheme, free adventures, and exclusive discounts.
- Why this job: Make a real impact on a scaling business while enjoying unique outdoor experiences.
- Qualifications: Experience in HR leadership, strategic thinking, and hands-on delivery in multi-site environments.
- Other info: Be part of a dynamic team committed to purpose and community.
The predicted salary is between 80000 - 80000 ÂŁ per year.
Salary - Up to ÂŁ80,000 per annum plus 25% KPI based discretionary bonus.
Shape the future of an extraordinary growth business. The People Director is a senior executive role reporting directly to the CEO and sitting within the Zip World leadership team. The postholder will own everything that touches our people: from attraction and onboarding through development, culture, reward, and retention. This is not a policy‑writing or framework‑creation role. It is a delivery role, operating at pace in a business that is actively scaling.
Backed by Dolphin Capital, Zip World is at an inflection point – adding new sites, building professional management capability, and evolving from a founder‑led culture toward a high‑performing PE‑backed organisation. The People Director will play a central role in shaping what that organisation looks and feels like: building the HR function, developing our leaders, designing the frameworks that don’t yet exist, and ensuring that our people – the people who deliver visceral, extraordinary experiences every day – are recruited well, developed seriously, and retained for the long term.
The successful candidate will have the credibility to operate at board level, the practicality to drive delivery on the ground across a geographically dispersed multi‑site workforce, and the cultural empathy to understand what makes Zip World genuinely different.
Zip World is the UK's ultimate adventure destination. Home to the world’s fastest zip line, the UK’s first alpine coaster, and the UK’s only subterranean net adventure, Zip World is committed to providing the most unique and thrilling adventures – from check‑in to touch down. We are proud to be part of the B Corp family, which reflects our dedication to balancing profit with purpose. This status recognises our commitment to high social and environmental standards, transparency and accountability.
The Role
You will own the entire people agenda—from attraction and onboarding through to development, culture, reward, and retention. You’ll operate at both board and ground level: influencing strategy in the boardroom while ensuring delivery across a geographically dispersed workforce.
As We Scale, You Will
- Build and lead a high‑performing HR function
- Design organisational structures that support rapid growth
- Develop leadership capability across all levels
- Create the frameworks and systems that don’t yet exist
- Ensure our culture remains bold, inclusive, and distinctive
What You’ll Be Doing
You’ll take full ownership of the people strategy and make it real in the business:
- Strategic Leadership & Growth
- Develop and deliver a People strategy aligned to our ambitious growth plans
- Partner with the CEO and board on talent, succession, and organisational health
- Lead organisation design as new sites and capabilities are added
- Build strong leadership pipelines to support multi‑site expansion
- Lead high‑volume, seasonal, and specialist recruitment simultaneously
- Strengthen our employer brand and candidate experience
- Embed a high‑impact, practical performance culture
- Build succession planning and leadership development frameworks
- Equip managers to lead confident, meaningful people conversations
- Design and implement structured reward frameworks and salary bands
- Lead engagement strategy and act on meaningful insights
- Champion a culture rooted in purpose, community, and performance
- Oversee complex ER matters with sound judgement and commercial awareness
- Ensure compliance while maintaining fairness and pragmatism
- Build scalable systems, processes, and data capability
- Develop and lead an HR team that delivers across all sites
- Provide meaningful people insights to the leadership team and board
What We’re Looking For
We’re looking for a senior HR leader who combines strategic credibility with hands‑on delivery.
You’ll Likely Bring
- Experience as a People Director, HR Director, or Head of HR in a multi‑site organisation
- A track record in high‑growth, scale‑up, or PE‑backed environments
- Experience building an HR function from the ground up
- A level 7 CIPD accreditation or equivalent
- Strong employment law expertise and confidence handling complex issues
- Proven ability to balance strategic thinking with operational execution
- Commercial acumen and the ability to link people decisions to business outcomes
Bonus Points If You Have
- Experience in leisure, hospitality, tourism, or retail
- Exposure to founder‑led businesses transitioning to professional management
- Experience working with investors or presenting at board level
Who You Are
- Practical and delivery‑focused—you make things happen
- Straight‑talking and confident in challenging conversations
- Resilient and energised by fast‑paced, evolving environments
- Collaborative, credible, and able to build trust quickly
- Commercially minded, with a clear view of business impact
- Genuinely excited by what makes Zip World unique
Why Join Us?
This Is a Rare Opportunity To:
- Shape the people function of a scaling, PE‑backed business
- Build frameworks, teams, and culture from a relatively blank slate
- Work directly with the CEO and influence at board level
- Play a central role in an ambitious growth journey
- Be part of a business that delivers truly unforgettable experiences
In Return We Offer
- A competitive salary up to ÂŁ80,000 per annum
- Discretionary bonus scheme up to 25% (KPI based)
- Free use of Zip World adventures
- Discounted food & beverage on Zip World sites
- Exclusive discount on outdoor apparel
- Cycle to Work & Technology salary sacrifice scheme
Ready to build something exceptional? If you’re a hands‑on, commercially minded People leader ready to make a real impact, we’d love to hear from you.
Closing Date: 3rd April 2026
Work Location: Hybrid in Llanrwst LL26
People Director in Llanrwst employer: Zip World UK
Contact Detail:
Zip World UK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land People Director in Llanrwst
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company culture and values. Zip World is all about unique experiences, so think about how your skills can contribute to that. Be ready to share examples of how you've made an impact in previous roles, especially in fast-paced environments.
✨Tip Number 3
Practice your pitch! You want to be able to clearly articulate your experience and how it aligns with the People Director role. Keep it concise and focus on your hands-on delivery approach—show them you’re ready to hit the ground running.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the Zip World adventure. Let’s make this happen!
We think you need these skills to ace People Director in Llanrwst
Some tips for your application 🫡
Be Authentic: When you're writing your application, let your personality shine through! We want to see the real you, so don’t be afraid to share your passion for people and how you can contribute to our unique culture at Zip World.
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience in high-growth environments. We’re looking for someone who can hit the ground running, so show us how your background aligns with our ambitious growth plans!
Showcase Your Impact: We love seeing tangible results! In your application, include specific examples of how you've built HR functions or led teams to success. This will help us understand how you can make a real impact at Zip World.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. We can’t wait to hear from you!
How to prepare for a job interview at Zip World UK
✨Know the Business Inside Out
Before your interview, dive deep into Zip World's mission, values, and recent developments. Understand their unique offerings and how they differentiate themselves in the adventure industry. This knowledge will help you connect your experience to their goals and demonstrate your genuine interest.
✨Showcase Your Hands-On Experience
Since this role is all about delivery, be ready to share specific examples of how you've successfully built HR functions or led teams in high-growth environments. Highlight your practical achievements and how they align with Zip World's ambitious growth plans.
✨Prepare for Strategic Conversations
As you'll be operating at board level, practice discussing strategic HR topics like talent management and organisational design. Be prepared to articulate how your people strategies can directly impact business outcomes, showcasing your commercial acumen.
✨Emphasise Cultural Fit
Zip World values a bold and inclusive culture, so think about how your personal values align with theirs. Prepare to discuss how you've fostered a positive workplace culture in previous roles and how you plan to maintain and enhance Zip World's unique environment.