Lifecycle Marketing Manager, CRM & Email Automation in London

Lifecycle Marketing Manager, CRM & Email Automation in London

London Full-Time 50000 - 65000 £ / year (est.) No working from home possible
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At a Glance

  • Tasks: Lead CRM systems and lifecycle campaigns, driving engagement from Subscriber to MQL.
  • Company: Zinc, a forward-thinking company in the heart of London.
  • Benefits: Competitive salary, flexible working hours, and opportunities for professional growth.
  • Other info: Join a dynamic team focused on innovation and career advancement.
  • Why this job: Shape impactful marketing strategies and collaborate with diverse teams.
  • Qualifications: Experience in CRM, email automation, and data-driven marketing.

The predicted salary is between 50000 - 65000 £ per year.

Zinc is seeking a Senior Marketing Manager to own CRM systems, nurture journeys, and lifecycle campaigns from Subscriber to MQL and beyond.

You will lead segmentation, automations, and email design, collaborating with cross‑functional teams to shape scalable lifecycle strategies.

You’ll define KPIs, run A/B tests, and translate data into actionable improvements while ensuring deliverability and reader‑friendly communications.

This role sits in London and reports to Kristen Menges.

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Lifecycle Marketing Manager, CRM & Email Automation in London employer: Zinc

Zinc is an exceptional employer that prioritises a vibrant work culture and employee growth, making it an ideal place for the VP of People role. With a commitment to scaling while preserving its unique environment, Zinc offers generous benefits such as 24 days holiday, early finish Fridays, and a yearly retreat abroad, alongside a strong focus on professional development and leadership collaboration. Join a dynamic team in London where your contributions will directly shape the future of the company and its people strategy.

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Contact Details:

Zinc Recruitment Team

We think you need these skills to ace Lifecycle Marketing Manager, CRM & Email Automation in London

CRM Systems Management
Email Automation
Lifecycle Campaign Management
Segmentation
A/B Testing
Data Analysis
KPI Definition