Lifecycle Marketing Lead: CRM & Email Nurture in London

Lifecycle Marketing Lead: CRM & Email Nurture in London

London Full-Time 50000 - 65000 £ / year (est.) No working from home possible
Zinc Work Limited

At a Glance

  • Tasks: Lead CRM systems and create engaging email nurture campaigns.
  • Company: Zinc Work Limited, a dynamic B2B SaaS company in London.
  • Benefits: Diverse benefits package and opportunities to shape marketing strategy.
  • Other info: Full-time role with a chance to grow your career.
  • Why this job: Make a real impact on customer journeys and marketing success.
  • Qualifications: Proven experience in B2B SaaS marketing and strong copywriting skills.

The predicted salary is between 50000 - 65000 £ per year.

Zinc Work Limited is seeking a Lifecycle Marketing Manager to lead CRM systems and customer journeys from Subscriber to MQL in London.

You will own nurture campaigns, maintain contact health, and ensure best practices in email deliverability.

The ideal applicant has proven experience building marketing programmes from the ground up in a B2B Saa S environment, alongside strong copywriting capabilities.

This full-time position includes a diverse benefits package and opportunities to affect marketing strategy. #J-18808-Ljbffr

Zinc Work Limited

Contact Details:

Zinc Work Limited Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Lifecycle Marketing Lead: CRM & Email Nurture in London

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Zinc Work Limited and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Zinc Work Limited are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Zinc Work Limited on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Zinc Work Limited. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Lifecycle Marketing Lead: CRM & Email Nurture in London

CRM Systems Management
Customer Journey Mapping
Nurture Campaign Development
Email Deliverability Best Practices
B2B SaaS Marketing Experience
Copywriting Skills
Marketing Programme Development

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Zinc Work Limited. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Zinc Work Limited:Show us that you’ve done your homework! In your application, briefly mention what you admire about Zinc Work Limited’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Zinc Work Limited

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Zinc Work Limited will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Zinc Work Limited, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.