At a Glance
- Tasks: Lead organic and AI search strategies for high-value client accounts.
- Company: Join Zinc Digital, a top digital agency and Google Premier Partner.
- Benefits: Enjoy a competitive salary, quarterly bonuses, and hybrid working.
- Other info: Dynamic team environment with opportunities for professional growth.
- Why this job: Make a real impact in the evolving world of SEO and AI.
- Qualifications: Agency experience in SEO and strong analytical skills required.
Are you an experienced agency SEO professional ready to take ownership of organic and AI search strategy across a growing client base? Join Zinc Digital and lead high-value accounts across technical, on-page and off-page SEO, Answer Engine Optimisation and Generative Engine Optimisation. SEO Specialist (Organic & AI Search) Little Houghton, Northampton. Hybrid working — typically one or two office days per week. Full-time, permanent. £35,000–£40,000 per annum, plus quarterly bonus. About Zinc Digital Zinc is one of Northamptonshire's most established digital agencies and one of the area's only Google Premier Partners. As our client base and marketing team continue to grow, we are looking for an experienced SEO Specialist to strengthen our organic and AI search offering. About the role Reporting to the Head of Marketing, you will own Zinc's organic and AI search proposition, from strategy through to delivery. You will personally manage our highest-value and most complex accounts, establish repeatable processes and help colleagues deliver effective, ethical SEO work that follows Google best practice. Your performance will be measured through improvements in search visibility, qualified organic traffic, presence within AI-generated answers and revenue attributable to organic search. What you'll be doing: Develop and deliver long-term organic and AI search strategies, personally leading Zinc's highest-value and most complex client accounts. Manage on-page SEO, including keyword research, search intent, content structure, internal linking and content quality. Lead technical SEO across client websites, covering audits, crawlability, indexation, site architecture, schema, Core Web Vitals and migrations. Build effective off-page strategies through digital PR, citations, brand mentions, competitor analysis and high-quality link acquisition. Improve client visibility across featured snippets, People Also Ask, Google AI Overviews, ChatGPT, Copilot, Claude, Gemini and Perplexity. Analyse performance, track organic and AI visibility, produce clear reports and present strategies and results to clients and senior stakeholders. Support pitches, train junior colleagues and develop scalable, ethical SEO processes that follow current search-engine guidance. What you'll need: Agency experience is essential due to the pace,
SEO Specialist in London employer: Zinc Digital
At Zinc Digital, we pride ourselves on fostering a dynamic and collaborative work environment where creativity and innovation thrive. As an SEO Specialist, you'll benefit from ongoing professional development opportunities, a supportive team culture, and the chance to work with a diverse range of high-value clients in a vibrant location. Join us to make a meaningful impact in the digital landscape while enjoying a fulfilling career path.
StudySmarter Expert Advice🤫
We think this is how you could land SEO Specialist in London
✨Dive into Digital Learning Communities
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We think you need these skills to ace SEO Specialist in London
Some tips for your application 🫡
Show Off Your Passion for Learning:When applying for a role in digital learning and education at Zinc Digital, make sure to sprinkle your application with examples of your enthusiasm for teaching and learning technologies. Share specific experiences where you've used, designed, or implemented digital learning solutions, as this shows us that you truly get the field.
Highlight Relevant Education and Certification:In the digital learning space, having a strong educational background can set you apart. Don't shy away from showcasing your degrees, certifications, or relevant courses related to e-learning, instructional design, or educational technology. We love seeing candidates who have actively invested in their learning journey!
Tailor Your CV to the Role:Your CV is your first impression, so let's make it count! Focus on your skills directly related to digital learning, such as course development, learning management systems, and data analysis. Be sure to show measurable results from your past roles to demonstrate your impact and effectiveness.
Craft a Compelling Cover Letter:In your cover letter, express not just your qualifications, but your vision for the future of digital education. Discuss how your experiences align with the mission of Zinc Digital and highlight any innovative ideas you might have for enhancing learning experiences. This is your chance to connect with us on a deeper level!
How to prepare for a job interview at Zinc Digital
✨Get Hands-On with Learning Technologies
Familiarise yourself with common digital learning tools and platforms, like LMS systems or authoring tools that Zinc Digital might use. Understanding these will give you an edge and show you’re ready to jump in from day one!
✨Showcase Your Creativity in Lesson Design
Prepare a portfolio of your past projects if you have them, or create sample lesson plans or digital content demos. Being able to discuss your creative approach to engaging students can really set you apart in a full-time role at Zinc Digital.
✨Brush Up on Educational Trends
Stay in the loop with the latest trends in digital education, like gamification or personalised learning experiences. This will help you engage in meaningful discussions during the interview and demonstrate your passion for the field.
✨Prepare for Collaborative Scenarios
Expect to be asked about your experience working collaboratively with educators or other stakeholders. Consider discussing how you've contributed to a team effort in creating engaging educational content or improving student outcomes.
