Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Generate new business through high-volume outreach and book qualified meetings.
- Company: Fast-growing cybersecurity firm simplifying security for mid-sized organisations.
- Benefits: Competitive salary, bonus structure, fully remote work, and clear career progression.
- Why this job: Join a dynamic team and grow your sales skills in a booming industry.
- Qualifications: Experience in B2B lead generation and comfort with cold calling.
- Other info: Opportunity to advance into closing roles as the company scales.
The predicted salary is between 35000 - 50000 £ per year.
A high-growth cybersecurity business focused on simplifying security for mid-sized, regulated organisations. Provides 24/7 Managed SOC, vCISO services, compliance-led risk advisory, and security testing. Backed by new investment and led by a revitalised leadership team scaling across the UK and MEA. Supports organisations that lack in-house security teams or a full-time CISO. Building a high-performance commercial engine with clear progression as the business grows.
About the role:
- Generate new business pipeline through consistent, high-volume outbound activity.
- Book 20+ qualified meetings per month using cold calling, email, and LinkedIn outreach.
- Execute outbound campaigns against targeted prospect lists and priority sectors.
- Qualify inbound leads from marketing and convert them into booked meetings.
- Accurately track activity and outcomes in HubSpot.
- Handle objections confidently and maintain resilience in a high-activity outbound role.
- Develop commercial understanding by joining handover calls and observing later-stage sales conversations.
- As capability grows, focus will shift towards improving meeting quality and qualification.
Your previous experience:
- Proven experience in B2B outbound lead generation as an SDR or BDR.
- Comfortable with cold calling as a core part of your day-to-day.
- Coachable, adaptable, and able to adjust your approach based on feedback and results.
- Strong work ethic with a track record of consistent activity and output.
- Tech-savvy and confident using CRM and sales engagement tools (HubSpot experience ideal).
- Cybersecurity experience is beneficial but not essential.
- Motivated by the opportunity to develop into more advanced sales or closing roles over time.
Package:
- Base salary £35,–£50, depending on experience.
- Bonus and commission structure aligned to meeting performance.
- Fully remote, UK-based (with occasional London meetups).
- Clear progression into later-stage or closing sales as the business scales.
Sales Development Representative in City of London employer: Zetter
Contact Detail:
Zetter Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Development Representative in City of London
✨Tip Number 1
Get your networking game on! Connect with people in the cybersecurity space on LinkedIn and engage with their content. It’s a great way to get noticed and might just lead to that golden opportunity.
✨Tip Number 2
Practice your cold calling skills! Role-play with a friend or use online resources to refine your pitch. The more comfortable you are, the better you'll handle objections and book those meetings.
✨Tip Number 3
Stay organised! Use tools like HubSpot to track your outreach and follow-ups. Keeping tabs on your activity will help you stay on top of your game and ensure you’re hitting those meeting targets.
✨Tip Number 4
Don’t forget to apply through our website! We’re always on the lookout for passionate individuals ready to dive into the world of cybersecurity sales. Your next big break could be just a click away!
We think you need these skills to ace Sales Development Representative in City of London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that match the Sales Development Representative role. Highlight your B2B outbound lead generation experience and any tech-savvy skills, especially with CRM tools like HubSpot.
Craft a Compelling Cover Letter: Use your cover letter to tell us why you're passionate about cybersecurity and how your previous roles have prepared you for this position. Be sure to mention your cold calling experience and your ability to handle objections.
Showcase Your Achievements: Quantify your past successes in lead generation and meeting bookings. Numbers speak volumes, so if you've booked 20+ meetings a month before, let us know! It shows you can hit the ground running.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Zetter
✨Know Your Cybersecurity Basics
Even if you don't have extensive experience in cybersecurity, it's crucial to familiarise yourself with the basics. Understand key terms and concepts related to the industry, as this will help you engage in meaningful conversations during the interview.
✨Master the Art of Cold Calling
Since cold calling is a core part of the role, practice your pitch beforehand. Role-play with a friend or family member to build confidence and refine your approach. Be ready to handle objections and demonstrate your resilience.
✨Showcase Your Tech Savviness
Be prepared to discuss your experience with CRM tools, especially HubSpot. If you’ve used other sales engagement tools, mention them too! Highlighting your tech skills will show that you can hit the ground running in this fast-paced environment.
✨Demonstrate Your Coachability
The company values adaptability and a willingness to learn. Share examples from your past where you've successfully adjusted your approach based on feedback. This will illustrate your growth mindset and readiness to develop into more advanced roles.
