At a Glance
- Tasks: Drive sales growth and develop relationships in the optical industry.
- Company: Join a leading name in the ophthalmic lens market.
- Benefits: Competitive salary, uncapped commission, and car allowance.
- Other info: Exciting career development opportunities in a dynamic field.
- Why this job: Make an impact in a growing business while building valuable connections.
- Qualifications: Experience in sales or optical sector; strong communication skills.
The predicted salary is between 40000 - 40000 € per year.
New Opportunity | Business Development Manager | Ophthalmic Lenses | North London & Home Counties
Zest Optical are currently supporting a leading name in the optical industry to recruit a Business Development Manager for a field-based commercial role covering North London & Home Counties (Bedfordshire, Buckinghamshire, Hertfordshire). This is an exciting opportunity to join a well-established and growing business with a strong reputation in the ophthalmic lens market, offering a high-quality portfolio of lens solutions alongside a broader range of products and services to independent optical customers across the territory.
As Business Development Manager, you will take ownership of a defined territory, focused on driving sales growth, developing existing customer relationships, and identifying new business opportunities. You'll work closely with independent opticians, groups, and other relevant customers, acting as a trusted commercial partner and helping to grow market share across the region.
Key Responsibilities
- Driving new business development activity across the territory, identifying and converting opportunities whilst growing existing accounts
- Promoting a portfolio of ophthalmic lens solutions to independent optical customers
- Building strong, consultative relationships and understanding customer needs to deliver tailored commercial solutions
- Delivering engaging product presentations, training sessions, and commercial meetings both in person and virtually
- Working collaboratively with internal teams including customer service, operations, and marketing
- Managing pipeline activity, forecasting, and reporting to ensure strong commercial performance
- Attending industry exhibitions, networking events, and customer meetings to generate opportunities and raise brand awareness
- Feeding back customer insight and competitor activity to support wider commercial strategy
The Candidate
- Qualified Dispensing Optician or strong commercial sales background within the optical sector
- Previous experience in a field-based business development, account management, or territory sales role preferable
- Existing contacts and relationships within the UK optical industry would be highly advantageous
- Excellent communication, presentation, and relationship-building skills
- Commercially driven, proactive, and confident managing a sales pipeline
- Full UK driving licence and willingness to travel across the territory
Package
- Competitive basic salary circa £40k
- Attractive uncapped commission structure
- Car allowance
If you're looking to join a progressive optical business and develop your career within field sales, apply now for a confidential discussion.
BDM - Ophthalmic Lenses in Watford employer: Zest Business Group
Zest Optical is an exceptional employer, offering a dynamic work environment where innovation and collaboration thrive. With a strong focus on employee growth, the company provides comprehensive training and development opportunities, ensuring that team members can advance their careers while contributing to a leading name in the ophthalmic lens market. Located in North London & Home Counties, employees benefit from a competitive salary, an attractive uncapped commission structure, and a supportive culture that values strong relationships with independent optical customers.
StudySmarter Expert Advice🤫
We think this is how you could land BDM - Ophthalmic Lenses in Watford
✨Tip Number 1
Network like a pro! Attend industry exhibitions and networking events to meet potential clients and other professionals in the optical sector. Building those relationships can open doors to new opportunities.
✨Tip Number 2
Be proactive in your approach. Don’t just wait for opportunities to come to you; actively seek out new business leads and reach out to independent opticians. A little initiative goes a long way!
✨Tip Number 3
Showcase your expertise! When meeting with potential clients, deliver engaging presentations that highlight your knowledge of ophthalmic lenses and how they can benefit their business. Tailor your pitch to their specific needs.
✨Tip Number 4
Keep your pipeline organised. Use tools to manage your leads and follow up regularly. This will help you stay on top of your sales activity and ensure you’re always moving towards closing those deals.
We think you need these skills to ace BDM - Ophthalmic Lenses in Watford
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Business Development Manager in the ophthalmic lenses sector. Highlight your relevant experience and skills that align with the job description, especially your sales achievements and customer relationship management.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about the optical industry and how your background makes you the perfect fit for this role. Don’t forget to mention any existing contacts you have within the UK optical industry!
Showcase Your Communication Skills:Since this role involves building relationships and delivering presentations, make sure your application reflects your excellent communication skills. Use clear, engaging language and structure your application well to demonstrate your ability to convey information effectively.
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Zest Business Group
✨Know Your Product Inside Out
Make sure you’re well-versed in the portfolio of ophthalmic lens solutions. Understand the features, benefits, and how they meet customer needs. This will help you answer questions confidently and demonstrate your expertise during the interview.
✨Showcase Your Relationship-Building Skills
Prepare examples of how you've built strong relationships with clients in the past. Think about specific instances where your consultative approach led to successful outcomes. This will highlight your ability to connect with independent opticians and other customers.
✨Demonstrate Your Sales Acumen
Be ready to discuss your experience in driving sales growth and managing a sales pipeline. Use metrics or achievements from previous roles to illustrate your success. This will show that you’re commercially driven and capable of delivering results.
✨Engage with Industry Knowledge
Stay updated on trends and developments in the optical industry. Bring insights about competitors and market dynamics to the table. This will not only impress your interviewers but also position you as a knowledgeable partner who can contribute to their commercial strategy.
