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For Companies At a Glance
- Tasks: Lead product marketing campaigns and drive feature adoption for our design system platform.
- Company: Join a fully remote team at zeroheight, revolutionizing design system management.
- Benefits: Enjoy competitive salary, equity, and a range of corporate perks while working remotely.
- Why this job: Be part of an exciting phase as we evolve our brand and platform to enhance user experiences.
- Qualifications: 5+ years in B2B SaaS product marketing with a proven track record in successful launches.
- Other info: We value diversity and inclusivity, fostering a culture that embraces individuality.
The predicted salary is between 60000 - 85000 £ per year.
Who We Are
Location: United Kingdom, fully remote
£70,000 – £85,000 + equity + benefits
We’re a fully remote team of 50+ people building the market leading design system management platform. Zeroheight enables companies to document, maintain and scale their design systems – all in one central hub. Join us on our mission to enable every product team in the world to ship magical user experiences 10x faster than they do today. This is a super exciting time to join as we’re actively investing in our brand and website, and rapidly evolving the zeroheight platform.
The role
We’re looking for an experienced full-stack product marketing manager to lead and execute our product marketing strategy. You’ll lead product marketing campaigns, craft compelling and differentiated product messaging, drive adoption of new features, and enable customer-facing teams to tell a product story that resonates with enterprise users and decision-makers alike.
What You’ll Do
- Lead, manage and optimise launch campaigns for new products and features: You’ll be responsible for driving adoption of new products and features by running effective campaigns across multiple channels, collaborating internally to create creative campaign content, and co-ordinating launches across the entire business to drive user acquisition.
- Drive feature adoption and upsells by marketing to existing users: A key part of your role will be to drive user adoption of features using product-led tactics such as onboarding emails, in-app feature announcements, and driving product-qualified leads for sales.
- Take our case studies & social proof to the next level: Collaborate with our customer-facing teams to continuously improve and leverage our social proof content such as logos, testimonials and case studies across all our marketing touch points.
- Enable our customer-facing teams: You’ll provide high quality messaging, resources and training for our customer-facing teams to sell and differentiate zeroheight from competitors.
- Provide zeroheight with cutting edge market and positioning insights: You’ll build and maintain market maps, buyer personas and customer journey maps to inform our go-to-market and product strategies.
Skills / Experience We Believe You’ll Need
- 5+ years of B2B SaaS product marketing experience, ideally in a company that blends product-led growth with a sales-led revenue motion.
- Track record of successful product launches and product marketing campaigns.
- Using analytics to measure and optimise marketing performance.
- Translating complex technical concepts into compelling business terms.
- Developing effective sales enablement resources, tooling, processes and training.
- Building effective messaging and positioning frameworks.
- Working with CRMs and email marketing / marketing automation platforms.
- Doing in-depth market research and competitive differentiation analysis.
Bonus skills
- Experience in our industry – working as a marketer in a design / dev / product tooling startup.
- Experience with using tools like AppCues to drive adoption.
- Experience with HubSpot and Amplemarket specifically as CRM & marketing automation tools.
- Experience working with analyst relations (Gartner, Forrester).
- Being up-to-date on the latest product marketing best practices, including how to leverage AI.
Benefits
Find out more about our team and company perks here 🙂
More About Zeroheight
You can learn more on our About Us page.
Process
- Submitting your application: You kick things off by applying with a cover message that describes why you’re a great fit for the role!
- Intro chat (30min, video call): If your experience and skills align with our needs, we’ll arrange an introductory video to discuss what you’re looking for from your next role.
- Product marketing experience deep-dive (60min, video call): We have a call to dig into your product marketing experience and skills.
- Market research + positioning interview (2-3h research, 60min video call): You’ll be doing some preliminary market research and exploring the design system space.
- Founders interview (60min, video call): Finally, one of our founders and someone else from senior leadership will have a call with you.
DEI statement
At zeroheight we live and breathe our values, building an inclusive and diverse team is what makes us great. We are proud of the culture we’ve created and by embracing individuality we continue to add to our culture.
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Marketing
Industries: IT Services and IT Consulting
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Senior Product Marketing Manager employer: zeroheight
Contact Detail:
zeroheight Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Product Marketing Manager
✨Tip Number 1
Familiarize yourself with zeroheight's design system management platform. Understanding the product inside and out will help you craft compelling messaging and drive effective marketing campaigns.
✨Tip Number 2
Leverage your network to connect with current or former employees at zeroheight. They can provide valuable insights into the company culture and what they look for in a Senior Product Marketing Manager.
✨Tip Number 3
Prepare to discuss your past product marketing campaigns in detail. Be ready to share specific examples of how you've driven feature adoption and user engagement, as this will be crucial in the interview process.
✨Tip Number 4
Stay updated on the latest trends in product marketing, especially in the B2B SaaS space. Being knowledgeable about current best practices will demonstrate your commitment to the role and the industry.
We think you need these skills to ace Senior Product Marketing Manager
Some tips for your application 🫡
Craft a Compelling Cover Message: Start your application with a cover message that clearly articulates why you are the perfect fit for the Senior Product Marketing Manager role. Highlight your relevant experience in B2B SaaS product marketing and any successful campaigns you've led.
Showcase Your Product Marketing Experience: In your CV, emphasize your 5+ years of experience in product marketing, particularly in product-led growth environments. Include specific examples of product launches and marketing strategies you've executed successfully.
Demonstrate Analytical Skills: Mention your experience with analytics tools and how you've used data to measure and optimize marketing performance. This is crucial for the role, so provide concrete examples of how you've translated complex data into actionable insights.
Research Zeroheight and the Design System Space: Before your interviews, familiarize yourself with Zeroheight's platform and the design system market. Prepare insights on current trends and competitive differentiation to discuss during your interviews, showcasing your proactive approach.
How to prepare for a job interview at zeroheight
✨Showcase Your Product Marketing Success
Be prepared to discuss specific examples of successful product launches and marketing campaigns you've led. Highlight the strategies you used, the challenges you faced, and the measurable outcomes to demonstrate your impact.
✨Understand Zeroheight's Unique Value Proposition
Research Zeroheight thoroughly before the interview. Understand their design system management platform and be ready to articulate how your experience aligns with their mission to enhance user experiences and drive product adoption.
✨Prepare for Market Research Discussion
Since part of the interview involves market research and positioning, come equipped with insights about the design system space. Be ready to discuss trends, competitors, and potential opportunities for Zeroheight.
✨Demonstrate Collaboration Skills
As the role requires working closely with customer-facing teams, prepare to share examples of how you've successfully collaborated across departments. Emphasize your ability to create effective messaging and resources that empower sales teams.
