Head of Marketing - Consumer Electronics

Are you an audio fan? Or do you have extensive consumer electronics marketing experience? We need candidates who have either scaled global marketing and retail activation in consumer electronics, or have more sets of headphones than most of us have had hot dinners (Know their Bang & Olufsen from their Sonos).

Check all associated application documentation thoroughly before clicking on the apply button at the bottom of this description.

If you are passionate about sound, know your frequency from your bit depth, or have experience in a senior B2C brand/marketing role at consumer electronics brand, then we would love to hear from you. As we have been retained to work on a fantastic Head of Marketing opportunity at one of the UK\’s fastest-growing challenger consumer audio companies.

This role will be heading up and growing a small team of up-and-coming marketers with the \’simple\’ task of raising the brand\’s profile across the globe to support their retail sales. You must have extensive evidenced experience of growing brands internationally, with particular focus on social media, PR, brand partnerships, sponsorship and retail activation.

We are happy to consider people already operating in a similar level of position, or candidates with some team management experience, loads of fantastic ideas and ambition, seeking the opportunity to push their career to the next level.

What will you be doing?

Brand Direction – Define and evolve the brand to stand out in a crowded consumer landscape by assessing and analysing the existing brand strategy vs competitors in order to unlock opportunity.
Marketing Strategy – Develop and deliver a creative seasonal marketing calendar aligned to drive awareness, desirability and sell-through
Retail Activation – Create compelling pitch decks, toolkits and marketing moments that help secure shelf space and support sell-out
Team & Agency Management – Lead and grow the internal creative team whilst driving the effectiveness of external agency relationships
Social, Content & Community – Oversee social media and content activity and ensure presence, tone of voice, and engagement are relevant and engaging to younger audiences
Partnerships & PR – Drive consumer, trade PR and influencer partnerships and media relationships that build cultural credibility
Sponsorship/Charity – Identify key sponsorship/partnership opportunities both with existing customers (retail activation) and external teams/events/causes
Creative Leadership – Manage the design team to produce bold, consistent and high-impact visual content. Play a lead role in planning and executing photo and video shoots to capture high-quality visuals for marketing materialsTo apply you must be a B2C-focused brand marketer with creative ideas, a portfolio of work, and a real ability and aptitude for increasing consumer engagement and brand positioning through innovative marketing strategy. Whilst there is a very strong preference for a candidate with a true passion for audio products as well as the relevant B2C marketing background, but outside of this we will consider applicants with extensive consumer electronics marketing/brand experience. If you do not bring either of these elements to the table, we unfortunately won\’t be able to consider your application.

This is a fantastic opportunity for an experienced marketer to step into a position at an innovative organisation going from strength to strength. The role would be hybrid based out of Cambridge, ideally 3 days per week. If you like the sound of the position and match the criteria, please do send your CV through for us to review, along with your portfolio and detailing where your relevant experience is for the role.

Zero Surplus is East Anglia\’s premier recruitment agency, based just outside Cambridge our sales recruiters source brand staff for small and international B2B & B2C businesses across Cambridgeshire and the East of England.

For registration purposes please could you let us know where you are currently based or which locations you are considering as well as your required salary and notice period.

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