At a Glance
- Tasks: Lead international email marketing and CRM strategies while collaborating on social media and digital initiatives.
- Company: Join a leading premium interior design brand known for creativity and innovation.
- Benefits: Enjoy hybrid working, private medical options, bonuses, and enhanced parental benefits.
- Other info: Opportunity for growth and strategic influence across multiple digital channels.
- Why this job: Take ownership of key channels and develop your skills in a dynamic marketing environment.
- Qualifications: 2-3 years in email marketing and CRM, with strong analytical and organisational skills.
The predicted salary is between 40000 - 50000 € per year.
We're working with a leading premium interior design and lighting brand based in Essex, currently seeking a CRM & Digital Marketing Lead to join their international marketing team in Harlow. This is a highly regarded global business, known for its creativity, innovation, and commitment to brand excellence.
This is a senior, hands-on digital marketing role with a primary focus on international email marketing and CRM, while also providing opportunities to contribute to social media, content, SEO, PPC, and wider brand marketing initiatives. It's an excellent opportunity for an ambitious marketer looking for autonomy, responsibility, and the chance to lead strategic digital activity across multiple channels.
The Role
As CRM & Digital Marketing Lead, you will take ownership of the international email marketing strategy, working closely with senior marketing stakeholders to drive engagement, campaign performance, and brand visibility. While email marketing and CRM are central to the role, there is scope to contribute to social media, content, and other digital channels as the role evolves.
You will be responsible for:
- Leading the international email marketing strategy, including campaign planning, automation workflows, triggered campaigns, and journey mapping within Microsoft Dynamics Customer Insights - Journeys
- Analysing campaign performance, providing insights, and optimising activity to improve engagement and ROI
- Collaborating with senior marketing stakeholders to develop messaging, creative assets, and campaign strategy
- Supporting social media content, day-to-day community management, and wider digital marketing initiatives (SEO, PPC) over time
- Managing marketing collateral, presentations, and merchandise for sales teams, partners, and international events
- Working with internal teams and external agencies to deliver campaign assets and content
- Assisting with campaign reporting, case studies, and awards submissions
- Ensuring CRM and data compliance is maintained across all campaigns and communications
Given the global nature of the business, the role involves regular collaboration with international teams and distribution partners, as well as hands-on coordination of marketing materials for exhibitions and events worldwide.
About You
- 2-3 years' experience in email marketing and CRM management, ideally in an international B2B or relevant B2C environment
- Strong analytical skills with the ability to interpret data, optimise campaigns, and make strategic recommendations
- Familiarity with Microsoft Dynamics Customer Insights - Journeys is advantageous but not essential
- Highly organised, proactive, and comfortable managing multiple projects and stakeholders
- Interest in contributing to wider digital marketing initiatives, including social media, SEO, and PPC
- Confident and collaborative, able to lead strategy and guide decision-making within a busy marketing environment
Why Apply?
This is a unique opportunity to step into a role with autonomy, strategic influence, and scope for growth across multiple digital channels, with email marketing at the core. You'll take ownership of key channels, develop your skillset across brand and B2B marketing, and play a central role in delivering impactful campaigns.
The role offers hybrid working (3 days per week in the office following onboarding) and an excellent benefits package, including private medical options, bonus, enhanced parental benefits, sabbatical, and more.
Digital Marketing Lead in Basildon employer: Zero Surplus
Join a leading premium interior design and lighting brand in Harlow, Essex, where creativity and innovation thrive. As a Digital Marketing Lead, you'll enjoy a dynamic work culture that fosters autonomy and strategic influence, alongside an excellent benefits package including private medical options and enhanced parental benefits. With opportunities for professional growth and collaboration with international teams, this role is perfect for ambitious marketers looking to make a significant impact in a global business.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Lead in Basildon
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, attend events, and engage on social media. We all know that sometimes it’s not just what you know, but who you know that can land you that dream job.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. We want to show that we’re not just a good fit for the role, but also for the team. Tailor your answers to reflect how your skills align with their needs.
✨Tip Number 3
Practice makes perfect! Do mock interviews with friends or use online platforms. We can help each other refine our responses and boost our confidence before the real deal.
✨Tip Number 4
Don’t forget to follow up after interviews! A simple thank-you email can go a long way. It shows our enthusiasm for the role and keeps us fresh in their minds. Plus, it’s a great chance to reiterate why we’re the best fit!
We think you need these skills to ace Digital Marketing Lead in Basildon
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Digital Marketing Lead role. Highlight your experience in email marketing and CRM, and don’t forget to mention any relevant projects that showcase your analytical skills and creativity.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you’re the perfect fit for this role. Talk about your passion for digital marketing and how your previous experiences align with the responsibilities outlined in the job description.
Showcase Your Analytical Skills:Since this role involves analysing campaign performance, make sure to include examples of how you've used data to optimise campaigns in the past. We love seeing numbers that back up your achievements!
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Zero Surplus
✨Know Your Email Marketing Inside Out
Make sure you brush up on your email marketing strategies, especially those related to international campaigns. Be ready to discuss how you've previously driven engagement and optimised performance in your past roles.
✨Show Off Your Analytical Skills
Prepare to talk about specific examples where you've analysed campaign performance and made data-driven decisions. Highlight any tools you've used, like Microsoft Dynamics, and how they helped you improve ROI.
✨Be Ready to Collaborate
This role involves working closely with senior stakeholders and international teams. Think of examples where you've successfully collaborated on projects, and be prepared to discuss how you can bring that experience to the table.
✨Demonstrate Your Passion for Digital Marketing
Express your enthusiasm for all things digital marketing, not just email and CRM. Share your thoughts on trends in social media, SEO, and PPC, and how you see them fitting into a broader marketing strategy.
