Growth Marketing Lead - EdTech & ABM

Growth Marketing Lead - EdTech & ABM

Full-Time 63000 - 77000 £ / year (est.) Hybrid
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At a Glance

  • Tasks: Lead growth marketing campaigns for innovative education products and drive multi-channel strategies.
  • Company: Zero Gravity, a dynamic EdTech company based in London.
  • Benefits: Hybrid work model, competitive salary, and opportunities for professional development.
  • Other info: Collaborative environment with a focus on scalable growth and innovation.
  • Why this job: Shape the future of education marketing and make a real impact on schools.
  • Qualifications: Proven experience in marketing leadership and data-driven decision making.

The predicted salary is between 63000 - 77000 £ per year.

Zero Gravity in London is seeking a savvy marketing leader to own the demand engine for our education products.

You will manage end-to-end campaigns, participate in events, and drive multi-channel ABM that moves schools from first touch to paid sign-up.

You will write the playbook for scalable growth, optimize the funnel with data, and collaborate across teams to strengthen our voice in UK education.

Hybrid work from our Barbican/Old Street HQ.

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Growth Marketing Lead - EdTech & ABM employer: Zero Gravity

Zero Gravity is an exceptional employer that fosters a vibrant and innovative work culture, where your contributions directly impact the education sector. With a strong focus on employee growth, we offer comprehensive training and development opportunities, ensuring you thrive in your role while working alongside passionate professionals dedicated to transforming classrooms with AI-powered solutions. Located in the UK, our team enjoys a collaborative environment that values feedback and creativity, making it a rewarding place to advance your career in education sales.

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Contact Details:

Zero Gravity Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Growth Marketing Lead - EdTech & ABM

✨Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Zero Gravity and show them what you can bring to the table.

✨Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Zero Gravity are looking for.

✨Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Zero Gravity on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

✨Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Zero Gravity. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Growth Marketing Lead - EdTech & ABM

Growth Marketing
Account-Based Marketing (ABM)
Campaign Management
Data Optimisation
Collaboration Skills
Event Management
Funnel Optimisation

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Zero Gravity. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Zero Gravity:Show us that you’ve done your homework! In your application, briefly mention what you admire about Zero Gravity’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Zero Gravity

✨Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Zero Gravity will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

✨Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

✨Be Ready for Scenario-Based Questions

At Zero Gravity, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

✨Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.