Senior Lead - MarTech

Senior Lead - MarTech

Full-Time 80000 - 100000 £ / year (est.) Working from home possible
Zepz

At a Glance

  • Tasks: Lead the global marketing tech strategy and build a scalable ecosystem for personalised communication.
  • Company: Join Zepz, a mission-driven company breaking down financial barriers worldwide.
  • Benefits: Enjoy unlimited leave, great healthcare, remote work flexibility, and tailored perks.
  • Other info: Be part of a diverse team dedicated to innovation and high performance.
  • Why this job: Make a real impact in a fast-paced environment while empowering cross-border communities.
  • Qualifications: 8+ years in martech with expertise in adtech and data orchestration.

The predicted salary is between 80000 - 100000 £ per year.

Join Zepz: Breaking Down Borders, Together

Our Meaningful Mission

At Zepz, we're all about breaking down barriers for our customers and our teammates. Our purpose is deeply personal; we provide a lifeline and deliver opportunities to cross-border communities that need it most through cutting-edge finance and tech. Zepz is the power behind WorldRemit and Sendwave, driven by the mission to celebrate the incredible impact migrants have, both at home and abroad. We're not just moving money; we're building a world that truly recognises and supports global connections.

Who You'll Be Joining

We look for mission-driven builders who thrive in a fast-paced environment connected to a true purpose. We’re an always developing team of experts that enjoy problem-solving and bring clarity to tough challenges. At Zepz, we are Relentless Learners, always seeking feedback, and Responsible Owners, treating company resources like your own. We depend on Transparent Communicators who keep the team aligned through open, honest talk.

Our Core Commitments — What We Live By

  • Integrity: We always do the right thing. It’s simple, but it’s the foundation of everything we build for our customers and each other.
  • Outcomes: We work for our customers. Their success and prosperity are the results we focus on delivering.
  • Velocity: We are fast! We maintain high energy levels and make smart decisions quickly, keeping us nimble and ahead of the curve.

Perks of Joining Our Team

We believe in empowering colleagues because we genuinely trust our team. Our culture is founded on this high trust, which naturally encourages the high ownership that drives us to meet our shared high expectations and deliver high performance. Our remote-first culture means you have the flexibility to work in your employing country wherever you feel the most focused and productive. This freedom comes with wonderful tailored, location-specific perks designed to support your whole life, not just your work. Think unlimited annual leave, great healthcare benefits, and employee discounts. We want you to thrive and focus entirely on making your biggest impact! In turn, we expect you to bring high ownership and commitment to your work. This is a place where we value trust and high performance, and we'll provide the environment and support needed for you to excel.

About the Role and Team

As the Senior Lead - MarTech at Zepz, you will be the strategic architect of our global marketing engine. You will lead the vision for the infrastructure that powers personalised, real-time communication for millions of users worldwide across our WorldRemit and Sendwave brands and ensure we have a market-leading ad tech infrastructure to power our growth and performance marketing team. We are looking for a leader who bridges the gap between high-level marketing strategy and technical delivery. You aren't just managing tools; you are building a scalable ecosystem that leverages data and tooling as a competitive advantage, ensuring our lifecycle marketing is global, measured, compliant, and hyper-personalised.

What You Bring to the Table

  • Strategic Leadership: 8+ years of experience in martech, with a proven track record of designing and scaling global tech stacks.
  • Platform Mastery: Expert-level knowledge of adtech, engagement and measurement tooling and how they integrate into a wider ecosystem.
  • Data Orchestration: Understanding of data schema and integration into the martech stack.
  • Stakeholder Management: Experience acting as the translator between Marketing, Data Engineering, and Product teams to align technical roadmaps with business KPIs.
  • Operational Excellence: A 'systems-thinking' approach—you design processes that eliminate manual work and ensure 100% reliability of anything business critical.
  • Regulatory Fluency: Experience navigating the complexities of marketing in a regulated Fintech environment.

What You Will Focus On

  • Stack Strategy & Architecture: Own the long-term roadmap for our MarTech stack, ensuring our integrations (Braze, appsflyer, CAPI etc.) are future-proof and cost-effective.
  • Data Governance: Lead the strategy for data flow across the stack. You will oversee how we use Webhooks, Liquid logic, and CDPs to drive deep personalisation at scale.
  • Process Optimisation: Audit and refine internal workflows to bridge gaps between third-party tools, ensuring the CRM and Growth teams can launch experiments with zero friction.
  • Experimentation Governance: Provide the framework for sophisticated A/B testing and ensure robust event tracking is consistent across all brands.
  • Deliverability & Global Compliance: Partner with Security and Legal to maintain gold-standard deliverability and ensure every touchpoint meets global privacy regulations.
  • Performance Monitoring: Establish SLAs and monitoring frameworks for automated triggers to ensure critical communications.
  • Marketing measurement stack: Ensure our tooling is up to date and help to orchestrate the right tagging and tracking infrastructure.
  • Adtech: Define and execute on a holistic AdTech strategy that bridges the gap between paid media and owned channels, ensuring a unified customer journey through the integration of DSPs, SSPs, and the broader MarTech ecosystem.
  • Simplification: Via agentic and a streamlined stack, ensuring our tooling speeds up end-to-end processes.

Nice to Have / Bonus Points

  • Extensive experience with Customer Data Platforms (CDPs) and MMPs.
  • High-growth, mobile-first environment.
  • Engineering experience.

If you want to join us in our journey to help break barriers in financial access and improve lives globally, there's no better place or time to join. Our global team of 800+ people is spread across six continents. We aspire to hire the best mix of people from former Olympians to YouTube influencers and we speak over twenty languages. This incredible diversity isn't a bonus; it's the engine that lets us serve the world.

Ready to Apply? Let’s Go.

Senior Lead - MarTech employer: Zepz

At Zepz, we pride ourselves on being an exceptional employer that champions a vibrant and diverse culture, empowering our team members to thrive in a remote-first environment. With benefits like unlimited annual leave, comprehensive healthcare, and tailored perks, we foster a high-trust atmosphere that encourages ownership and commitment, ensuring every employee can make a meaningful impact while enjoying a fulfilling work-life balance.

Zepz

Contact Details:

Zepz Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Senior Lead - MarTech

Tip Number 1

Network like a pro! Reach out to folks in the MarTech space, especially those connected to Zepz. A friendly chat can open doors and give you insights that a job description just can't.

Tip Number 2

Show off your skills! If you've got a portfolio or case studies showcasing your MarTech expertise, share them during interviews. It’s all about demonstrating how you can bridge that gap between strategy and tech.

Tip Number 3

Prepare for the unexpected! Zepz values problem solvers, so be ready to tackle some real-world scenarios in your interviews. Think through how you'd optimise processes or enhance data governance.

Tip Number 4

Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you're genuinely interested in being part of our mission to break down barriers.

We think you need these skills to ace Senior Lead - MarTech

Strategic Leadership
MarTech Expertise
AdTech Knowledge
Data Orchestration
Stakeholder Management
Operational Excellence
Regulatory Fluency

Some tips for your application 🫡

Show Your Passion:When you're writing your application, let your enthusiasm for the role and our mission shine through. We want to see how your values align with ours at Zepz, so don’t hold back on sharing why you’re excited about breaking down barriers in financial access!

Tailor Your Experience:Make sure to highlight your relevant experience in MarTech and how it connects to the responsibilities of the Senior Lead role. We love seeing specific examples of how you've driven results in previous positions, so get into the nitty-gritty of your achievements!

Be Clear and Concise:While we appreciate creativity, clarity is key! Keep your application straightforward and to the point. Use bullet points where possible to make it easy for us to see your qualifications and experiences at a glance.

Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at Zepz!

How to prepare for a job interview at Zepz

Know Your MarTech Inside Out

Make sure you brush up on your knowledge of adtech and engagement tools. Be ready to discuss how these integrate into a wider ecosystem, as this role demands a deep understanding of the tech stack you'll be managing.

Showcase Your Strategic Leadership

Prepare examples from your past experiences where you've successfully designed and scaled global tech stacks. Highlight your ability to bridge the gap between marketing strategy and technical delivery, as this is crucial for the Senior Lead position.

Demonstrate Data Orchestration Skills

Be ready to talk about your experience with data schema and integration within a martech stack. Discuss how you've used data to drive personalisation and improve customer engagement in previous roles.

Emphasise Regulatory Fluency

Since this role involves navigating a regulated fintech environment, prepare to discuss your experience with compliance and how you've ensured that marketing practices meet global privacy regulations in the past.