At a Glance
- Tasks: Lead innovative social and creator programmes for diverse clients in a dynamic digital landscape.
- Company: Join Zeno Group, an award-winning global communications agency with a fearless approach.
- Benefits: Enjoy a competitive salary, hybrid work model, and opportunities for professional growth.
- Other info: Be part of a collaborative team culture that values creativity and strategic thinking.
- Why this job: Make a real impact by shaping cutting-edge digital strategies and building strong client relationships.
- Qualifications: 8+ years in digital roles with expertise in social media strategy and content marketing.
The predicted salary is between 56700 - 69300 £ per year.
Zeno Group is the fiercely independent and global, integrated communications agency, born from PR. We bring together the boldest and brightest talent to help clients across industries and sectors unleash the power of strategic communications. Guided by our "Fearless Pursuit of the Unexpected," we push the boundaries to achieve real business value and societal impact for clients.
About Zeno London
Zeno London is a communications agency powered by a collective of digital natives, creative thinkers, and strategic experts. Together, we bring bold thinking and innovative execution to our clients across a wide spectrum of sectors – from consumer brands to B2B powerhouses. At the heart of our digital offer sits the ZDX team, a team of social strategists, content creators and influencer marketing specialists who shape and power digital programmes across the agency.
About The Role
We are looking for an experienced Senior Account Director or Associate Director to join the ZDX team on a maternity cover contract, leading integrated social and creator programmes for a range of clients. This is a senior client-facing role for someone who combines strategic thinking with exceptional programme leadership. You will oversee the development and delivery of social media, content and creator marketing programmes, helping clients navigate an evolving digital landscape while ensuring work is delivered to the highest standard and drives measurable impact.
Key Responsibilities
- Client Leadership & Strategic Counsel: Lead social and creator programmes across a portfolio of clients, providing strategic counsel and ensuring activity aligns with broader communications and business objectives. Build and maintain strong senior client relationships, acting as a trusted advisor on social media, content and creator marketing.
- Social & Creator Programme Leadership: Oversee the development and execution of social media strategies, content programmes and creator partnerships across platforms including Instagram, TikTok, LinkedIn, Facebook and YouTube.
- Performance, Insight & Optimisation: Lead measurement frameworks and reporting approaches across social, creator and paid programmes. Champion the use of social listening, audience insight and performance data to inform content and campaign planning.
- Team Leadership & Capability Building: Line manage and develop junior members of the ZDX team, providing regular feedback, coaching, performance management and development support.
- Financial & Commercial Management: Manage budgets, timelines and project profitability across client programmes. Ensure projects are scoped appropriately and delivered efficiently against agreed budgets and objectives.
- Agency Leadership & Growth: Contribute to new business opportunities through strategic input, proposal development, pitch participation and capability presentations.
Ideal Candidate Profile
- 8+ years' experience in agency or in-house digital roles, with strong expertise across social media strategy, content marketing and creator partnerships.
- Experienced in building senior client relationships, leading strategic conversations and translating business objectives into effective social and creator programmes.
- Deep understanding of social platforms, creator marketing, content strategy and digital culture, with the ability to apply platform best practices across a variety of sectors.
- Comfortable managing budgets, scopes, forecasting and resourcing, while identifying opportunities for account growth and integrated digital solutions.
- Able to interpret performance data, audience insight and market trends to shape recommendations and optimise campaign effectiveness.
- Demonstrated experience managing and developing junior team members, providing coaching, performance feedback and career development support while fostering a positive and high-performing team culture.
- Experienced working effectively across account management, strategy, creative, paid media and production teams to deliver integrated programmes.
- Thrives in a fast-paced agency environment, balancing multiple priorities while maintaining attention to detail and high-quality delivery.
Senior Account Director, Social & Creator in London employer: Zeno London
Zeno Group is an exceptional employer for those looking to thrive in the fast-paced world of brand communications. With a vibrant work culture that encourages creativity and collaboration, employees are empowered to grow their skills and make meaningful contributions to impactful campaigns. Located in the heart of London, the agency offers unique opportunities to engage with industry leaders and stay ahead of cultural trends, making it an ideal place for ambitious individuals eager to shape the future of communication.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Account Director, Social & Creator in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Zeno London and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Zeno London are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Zeno London on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Zeno London. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Account Director, Social & Creator in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Zeno London. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Zeno London:Show us that you’ve done your homework! In your application, briefly mention what you admire about Zeno London’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Zeno London
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Zeno London will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Zeno London, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.