Paid Social Manager (Social Media Client)

Company Description

We are the ROI agency, a position we have proudly held true to since 2005. Our more than 6,000 specialists across 95 markets offer unparalleled capabilities in Media, Data, Technology, Commerce and Content. We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients’ businesses. Over the years, we have evolved our definition of ROI, as it has changed with the ever‑complicated communications landscape. ROI is no longer simply about the most efficient planning, buying and reporting of media. Yes, ROI is about delivering Return on Investment; but it’s also about going beyond to deliver a Return on Imagination and more integrated experiences that inspire Growth.

Top‑line growth for our clients’ businesses, growth for our people and growth for our culture. Powered by our best‑in‑class proprietary tools and data, our work spans the full spectrum of media communications, from analytics, data and technology to performance marketing, content and superior trading. This breadth means we deliver Insight that lies at the intersection of consumer, category, and brand, attributing every budget to stronger business outcomes. It means we deliver more creative media solutions that bring together best‑in‑class strategy, planning and the power of Publicis Groupe to ensure distinct and more personal brand experiences for our clients. It means we adopt new data analytics and value optimisation techniques while building relationships with some of the world’s most exciting start‑ups. We leverage over 30 years of media planning expertise to go beyond traditional media solutions and deliver a Return on Investment that is both forward‑thinking and accountable to our clients. At Zenith, we ultimately seek out a more meaningful kind of ROI. Our unique way of thinking inspires growth for some of the world’s leading brands, including Coty, Electrolux, Essity, Lactalis, Luxottica, Nestlé, Nomad Foods, Reckitt, TikTok and Verizon.

Overview

We are hiring a Paid Social Manager on our TIKTOK Account to join Zenith International’s fast‑growing Paid Social team, home to over 100 specialists across Europe. In this role, you’ll shape and deliver high‑impact, multi‑market campaigns for some of the world’s most recognised brands, including innovative TikTok‑led activations. You’ll sit at the centre of strategy and execution, working closely with senior leaders to push what great paid social can achieve at scale. If you enjoy blending creativity, rigour and collaboration, this role offers real ownership and influence.

Responsibilities

• Leading paid social strategy across multiple markets, ensuring campaigns deliver against brand and performance objectives.
• Partnering with the hub lead to design and execute best‑in‑class paid social approaches across global platforms.
• Driving innovation through structured testing and learning, using insight to continuously improve outcomes.
• Overseeing flawless campaign activation, ensuring accuracy, consistency and high standards across all markets.
• Growing and evolving the account by exploring new platforms, products and ways of working.
• Managing client deliverables with clear communication and thoughtful prioritisation across the team.
• Supporting and developing team members through coaching, feedback and meaningful development conversations.

Qualifications

• Strong experience planning and activating large‑scale paid social campaigns across global platforms.
• Confident technical knowledge of platforms such as Meta, TikTok, Pinterest, LinkedIn and X.
• Experience working directly with clients, with the ability to present ideas clearly and credibly.
• A collaborative mindset, with the ability to balance multiple priorities and stakeholders.
• A thoughtful, analytical approach to problem‑solving and performance improvement.
• Experience supporting or managing others, with a genuine interest in developing people.
• Curiosity, adaptability and a desire to keep learning as platforms and products evolve.

Additional Information

Zenith International has fantastic benefits on offer to all of our employees, full details of which are shared when you join. This includes the classics like Pension, Life Assurance, Private Medical, and Reflection Days, Shared Parental Leave, and spans initiatives. Please check out the Publicis Career Page which showcases our Inclusive Benefits and our EAGs (Employee Action Groups).

At Zenith International, we are proud to be an equal opportunities employer. We welcome and encourage applications from people of all backgrounds, and do not discriminate on the basis of race, ethnicity, nationality, religion or belief, disability, age, citizenship, relationship status, sexual orientation, gender identity, or any other protected characteristic. We are committed to providing a fair, accessible, and inclusive recruitment process. If you have any access needs - for example, related to disability, neurodivergence, or a health condition - please let us know. We’ll work with you to ensure the process works for you. Sharing this information will never impact your application. Guided by our values, we listen with empathy, uplift each other, take responsibility, and embrace change - building a culture where everyone feels seen, respected, and genuinely included.