Digital Director in London

We are the ROI agency, a position we have proudly held true to since 2005. Our more than 6,000 specialists across 95 markets offer unparalleled capabilities in Media, Data, Technology, Commerce and Content. We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients’ businesses.

Over the years, we have evolved our definition of ROI to encompass not only the most efficient planning, buying and reporting of media, but also the delivery of Return on Imagination and integrated experiences that inspire growth for our clients, our people and our culture. Powered by proprietary tools and data, we deliver insight that lies at the intersection of consumer, category and brand, attributing every budget to stronger business outcomes.

We are hiring a Global Digital Director to join the Zenith International team, working on our flagship global client, Philip Morris International. This role sits at the centre of a truly international account spanning over 50 markets, offering the chance to influence digital strategy at scale. You’ll play a pivotal role in shaping pilots, unlocking innovation, and helping the client navigate a complex, regulated digital landscape.

Responsibilities

• Lead global digital pilots from brief through to PCA, working closely with markets and delivery teams.
• Partner with the global PMI team to identify opportunities that drive performance and efficiency.
• Explore and assess digital and AI‑led solutions to support smarter ways of working.
• Ensure project outputs are high‑quality, on brief and delivered with clarity and consistency.
• Provide regular, meaningful updates to the client, giving visibility across markets and initiatives.
• Support the evaluation and selection of potential technology and media partners.
• Collaborate with internal teams to improve processes and unlock better ways of working.

Qualifications

• Experience operating at Global Digital Director level or equivalent on complex, international accounts.
• Confidence presenting to senior stakeholders, with clear and compelling communication.
• Strong analytical capability, with practical working knowledge of Excel and PowerPoint.
• A collaborative mindset, with the ability to work independently while keeping others aligned.
• Proven people leadership skills, with a supportive and inclusive management style.
• Experience within FMCG and/or regulated or restricted categories.
• Curiosity, adaptability and a willingness to take on new challenges, including occasional travel.

Benefits and Additional Information

Zenith International offers a wide range of benefits to support our employees, including core benefits such as Pension, Life Assurance, and Private Medical cover, alongside enhanced policies like Reflection Days and Shared Parental Leave.

Please check out the Publicis Career Page which showcases our Inclusive Benefits and our Employee Action Groups. Publicis Groupe works primarily from the office or our clients’ office four days per week. Zenith International is an equal opportunities employer. We welcome and encourage applications from people of all backgrounds. We do not discriminate on the basis of race, ethnicity, nationality, religion or belief, disability, age, citizenship, relationship status, sexual orientation, gender identity or any other protected characteristic.

We are committed to providing a fair, accessible, and inclusive recruitment process. If you have any access needs—such as related to disability, neurodivergence, or a health condition—please let us know. We’ll work with you to ensure the process works for you. Sharing this information will never impact your application. Guided by our values, we listen with empathy, uplift each other, take responsibility, and embrace change—building a culture where everyone feels seen, respected, and genuinely included.