At a Glance
- Tasks: Lead cross-channel media strategies for top brands like Adobe, managing campaigns from start to finish.
- Company: Join Zenith International, a global leader in digital marketing with a diverse and innovative team.
- Benefits: Enjoy flexible working, reflection days, and great local discounts, plus comprehensive health support.
- Why this job: Make an immediate impact in a dynamic environment while collaborating with top industry professionals.
- Qualifications: Passion for data-driven media planning and experience as a Planning Manager are essential.
- Other info: Work hybrid, with opportunities to travel and participate in inclusive talent programs.
The predicted salary is between 42000 - 84000 £ per year.
Planning Manager (Media) Wood Lane, London, W12Company Description
We think big. And act bigger. Stay versatile and interconnected. We approach everything with an inventive spirit and rigorous mindset. Individually we’re great, but as a team we’re unstoppable. Together, we seek out opportunities, frame problems and solve complex challenges. Our collective brilliance exposes breakthroughs. Our capability unleashes creativity. We pursue a new perspective and deliver a new kind of ROI.
Zenith International is the central team, primarily based in London, supporting our local Zenith markets, leading new business efforts, developing thought-leadership, and driving network development for our 250 offices across 95 countries with over 8,000 staff worldwide.
We house a large team of multi-faceted communications planners, digital and innovation specialists and client leadership teams. Our global client portfolio comprises a range of category leaders including Adobe, Reckitt, TikTok, Edrington, Coty and Electrolux.
Our Commitment
At Zenith International, we believe that fostering an inclusive culture where all talent can thrive makes our company stronger and help drive invention in the work we do for our clients better. We also believe it enables a greater idea exchange that fuels innovation and best reflects diverse consumer experiences.
We are committed to encouraging our talent to participate in Publicis Groupe’s wide variety of talent engagement and inclusion programming, which includes professional development experiences and participation in the company’s many business resource groups. These include VivaWomen!, Égalité, MOCA (Men Of Colour Alliance) and more than a dozen others that are thriving across our network.
Through advocacy, education and inclusion we foster greater collaboration among our people, which in turn inspires work that provides better experiences for our clients and their consumers.
Job Description
This is an opportunity to work with one of the world's finest global technology firms in a freshly formed team dedicated to delivering the greatest digital marketing in the world. It is an interesting, dynamic, and diverse workplace in which to manage significant budgets and learn from the top practitioners.
We are looking for someone who can come in and immediately make an impact. This person should exude confidence and be able to motivate, educate and aid the development of other members of the team. Whilst the successful candidate will be well supported, it is expected that they should be able to ‘hit the ground running’, and for the most part be able to manage their workload autonomously.
Key Responsibilities:
- Develop effective, efficient and exciting cross channel media strategies, rooted in unquestionable rationale, for some of Adobe’s key products such as Photoshop, Illustrator, Express and Acrobat
- Manage campaigns from Brief to PCA, with the support of the Business Director and Planning Exec
- Work collaboratively with the marketing team at Adobe to take them on a journey through plan creation, digital implementation and post campaign analysis
- Forging strong working relationships with the digital activation team and media vendors alike
- Ensuring accurate & timely campaign activation
- Maintaining financial accuracy and tracking, with the support of a planning exec
- Supporting the development of a planning executive
- Contribute to test & learn programmes to improve Adobe’s media effectiveness in partnership with the Digital Strategy Director, EMEA Business Director and the Digital Activation Team
- Ensure high quality data delivery for Adobe, together with the relevant digital specialists
- Effectively analyse historical campaigns to integrate learnings into future campaigns, together with the analytics teams within Adobe.pub and Adobe
- Move Adobe towards a “full-funnel” approach combing lower and upper funnel media to maximize efficiency and effectiveness
- Manage and coach a planning executive
- Always seek out new and improved planning approaches, partners, data sets, processes and ways of working to continuously improve the team
Qualifications
What you need to succeed:
- Be passionate about multi-media channel planning based on data-led insights and have experience as a Planning Manager in a previous role where you've created strategies and plans to meet client needs
- Be an assured presenter, confident and collected. Excellent communication skills are critical
- Be a confident multitasker, comfortable in fast paced environments
- Take a detail oriented approach and take great pride in delivering outstanding work across every campaign
- Have strong account management skills to ensure seamless delivery, build trust and develop an effective working relationship with Adobe and internal stakeholders
A bonus if you also have:
- Previous experience working on a tech client
- Worked with clients in an international setting
Additional Information
Zenith International has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Plans we also offer;
- WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
- REFLECTION DAYS – Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
- BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
- FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave.
- FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday, from your first day of employment.
- GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.
Full details of our benefits will be shared when you join us!
Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week.
We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.
Please make sure you check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).
#LI-Hybrid
Planning Manager (Media), London employer: Zenith
Contact Detail:
Zenith Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Planning Manager (Media), London
✨Tip Number 1
Familiarize yourself with Adobe's key products like Photoshop and Illustrator. Understanding their features and how they fit into the digital marketing landscape will help you create effective media strategies that resonate with the team.
✨Tip Number 2
Showcase your ability to manage campaigns from start to finish. Be prepared to discuss specific examples where you've successfully led a project, highlighting your role in collaboration with various teams and stakeholders.
✨Tip Number 3
Emphasize your experience in data-led insights and how you've used them to inform multi-channel planning. Being able to articulate your analytical approach will demonstrate your capability to improve media effectiveness.
✨Tip Number 4
Prepare to discuss your leadership style and how you motivate and develop team members. Since the role involves coaching a planning executive, showcasing your mentoring experience will be crucial.
We think you need these skills to ace Planning Manager (Media), London
Some tips for your application 🫡
Understand the Role: Take the time to thoroughly read the job description for the Planning Manager position. Highlight key responsibilities and qualifications that resonate with your experience, especially those related to multi-media channel planning and data-led insights.
Tailor Your CV: Customize your CV to reflect your relevant experience in media planning and account management. Use specific examples that demonstrate your ability to create effective strategies and manage campaigns from start to finish.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for media planning and your understanding of the role. Mention how your skills align with the company's commitment to innovation and collaboration, and express your enthusiasm for working with Adobe's marketing team.
Highlight Your Communication Skills: Since excellent communication is critical for this role, ensure that your application reflects your strong presentation and interpersonal skills. Provide examples of how you've successfully built relationships with clients and stakeholders in previous roles.
How to prepare for a job interview at Zenith
✨Show Your Passion for Multi-Media Channel Planning
Make sure to express your enthusiasm for multi-media channel planning during the interview. Share specific examples of how you've used data-led insights to create successful strategies in your previous roles.
✨Demonstrate Strong Communication Skills
As an assured presenter, it's crucial to communicate clearly and confidently. Prepare to discuss your experience in managing campaigns and how you effectively collaborated with teams and clients.
✨Highlight Your Ability to Multitask
In a fast-paced environment, being a confident multitasker is key. Be ready to provide examples of how you've successfully managed multiple projects simultaneously while maintaining high-quality work.
✨Prepare for Questions on Account Management
Strong account management skills are essential for this role. Think about how you've built trust and developed effective working relationships with clients and stakeholders in the past, and be prepared to share those experiences.