At a Glance
- Tasks: Lead a team to create impactful media campaigns for Disney Experiences.
- Company: Join Publicis Groupe, the world's largest communications group with a creative edge.
- Benefits: Competitive salary, diverse projects, and opportunities for professional growth.
- Why this job: Be part of iconic entertainment experiences and drive real change in marketing.
- Qualifications: Proven leadership skills and experience in media strategy.
- Other info: Dynamic team environment with a focus on creativity and innovation.
The predicted salary is between 43200 - 72000 ÂŁ per year.
Company description Publicis Groupe, known for its world-renowned creativity, best in class technology, digital and consulting expertise, is the world’s largest communications group. With more than 108,000 people in over 100 countries, the Groupe has four Solution hubs: Creative with Publicis Communications, Media with Publicis Media, Digital business transformation with Publicis Sapient, and Health & Wellbeing with Publicis Health. Since 2014 and the acquisition of Sapient, Publicis Groupe has undergone a profound transformation by scaling a new model connecting data, creativity and technology. We continued on that journey with the 2019 acquisition of Epsilon and most recently the announcement of our market-leading investment in AI.
Publicis Media is one of the four solutions hubs of Publicis Groupe present in more than 100 countries with over 23,000 employees worldwide. Alongside our global agency brands (Zenith, Starcom, Spark), the “Power of One” model gathers all the capabilities of the Groupe under one roof, putting clients at the core of the organisation.
ABOUT THE CLIENT....Publicis Imagine is our “Power of One” solution for an iconic entertainment client, a custom-built team created with one purpose in mind – to be the most valuable partner in creating the next era of entertainment. Our London-based EMEA & UK team comprises c. 100 people, who are dedicated to the client’s business, and supported by local teams in 27 markets across the EMEA region, who are a true extension of our team.
This is an opportunity to work on one of the world’s most iconic and loved brands, and one of our biggest and most exciting clients, and be a part of their success across the EMEA region.
Overview About the role....We are actively seeking a Business Director to lead the Disney Experiences pillar. In this role, you will oversee a team of planning experts, leading them towards the objective of executing the most distinctive, efficient, and impactful paid media campaigns for one of the globe's most iconic experience brands. Disney Experiences is the business segment that turns Disney’s stories into tangible, world-class realities. As the global leader in immersive travel and consumer products, this segment manages a massive ecosystem that includes Disney Parks & Resorts, Cruise Lines and Consumer Products.
As Business Director, you will sit at the heart of one of the world’s most sophisticated marketing engines. You will lead the strategic media vision for the Disney Experiences portfolio, translating high-level business goals—such as increasing park attendance, driving cruise bookings, or launching global merchandise campaigns—into integrated, data-driven media strategies. This role is predominantly UK focussed, with a small remit in the area of multi market coordination, activation and reporting.
Responsibilities Build strong client relationships & an enhanced service Ensure an efficient & effective
Business Director in London employer: Zenith
Contact Detail:
Zenith Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Director in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. We all know that sometimes it’s not just what you know, but who you know!
✨Tip Number 2
Prepare for interviews by researching the company inside out. Understand their values, recent projects, and how they operate. This will help us tailor your responses and show that you’re genuinely interested in the role at Publicis Groupe.
✨Tip Number 3
Practice makes perfect! Do mock interviews with friends or family to get comfortable with common questions. We can even help you with some typical scenarios you might face as a Business Director.
✨Tip Number 4
Don’t forget to follow up after interviews! A simple thank-you email can go a long way in leaving a positive impression. Plus, it shows that you’re proactive and really keen on the opportunity with us at Publicis.
We think you need these skills to ace Business Director in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Business Director role. Highlight your experience in leading teams and executing impactful media campaigns, just like we do at Publicis Groupe. Show us how your skills align with our mission!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about the Disney Experiences pillar and how you can contribute to our team. Be genuine and let your personality come through!
Showcase Your Achievements: When detailing your past experiences, focus on specific achievements that demonstrate your ability to drive results. We love numbers, so if you’ve increased attendance or bookings, make sure to include those stats!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Don’t miss out on being part of our journey!
How to prepare for a job interview at Zenith
✨Know Your Stuff
Before the interview, dive deep into Publicis Groupe's recent projects and their innovative approach to combining data, creativity, and technology. Familiarise yourself with their work in the Disney Experiences segment, as this will show your genuine interest and understanding of the role.
✨Showcase Your Leadership Skills
As a Business Director, you'll be leading a team of planning experts. Prepare examples from your past experiences where you've successfully led teams, managed client relationships, and executed impactful campaigns. Be ready to discuss how you can enhance service and efficiency for clients.
✨Be Data-Driven
Since the role involves translating business goals into data-driven media strategies, brush up on your analytical skills. Be prepared to discuss how you've used data to inform decisions in previous roles, and think about how you would apply that to increase park attendance or drive cruise bookings.
✨Ask Insightful Questions
Interviews are a two-way street! Prepare thoughtful questions about the company's future direction, especially regarding their investment in AI and how it impacts the Disney Experiences pillar. This not only shows your enthusiasm but also your strategic thinking.