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- Tasks: Lead analytics and reporting for global campaigns, driving data-driven insights.
- Company: Join Publicis Alchemy, a vibrant innovation hub in healthcare communications.
- Benefits: Enjoy flexible working, wellness days, and great local discounts.
- Why this job: Make a real impact in healthcare by transforming media connections.
- Qualifications: Experience in data analytics, strong SQL skills, and stakeholder management.
- Other info: Collaborative environment with opportunities for personal and professional growth.
The predicted salary is between 36000 - 60000 £ per year.
Publicis Alchemy is an innovation engine at the heart of one of Publicis Media's largest global pharmaceutical partnerships. Our mission is to transform the way media connects with people and ultimately helps make life better for patients around the world. We are seeking an exceptional Analytics Manager to lead reporting and analytics for the ex-US global business.
Responsibilities:
- Measurement Frameworks & Reporting Excellence: Oversee central digital activation and global reporting requirements, including the development of reporting templates such as mid campaign reports and PCAs. Build and maintain measurement frameworks with clearly defined business, marketing, and media KPIs. Ensure consistent adoption and use of dashboards, reporting structures, and performance tracking tools across markets. Lead the creation of consolidated datasets that support forecasting, strategic planning, and performance evaluation.
- Advanced Analytics & Insight Generation: Lead sophisticated analysis to deliver clear, data driven solutions and actionable recommendations to business challenges. Plan, manage, and execute analytical workstreams that support campaign strategy, planning, and optimisation. Provide analytical and reporting support to the Central Digital Activation team to ensure continuous performance improvement. Identify and apply appropriate testing methodologies (A/B, multivariate, incrementality) to evaluate and enhance digital marketing performance.
- Data Management & Governance: Lead the collection, validation, and integration of data from 10 international markets, ensuring accuracy, completeness, and timely delivery. Maintain high standards of data governance, quality assurance, and documentation across all analytical outputs. Build and maintain consolidated datasets that support multi market reporting and strategic insight generation. Ensure alignment with existing data governance principles and analytics best practices.
- Cross Regional Collaboration & Stakeholder Engagement: Act as the strategic link between the US Analytics team and London based teams, ensuring alignment on priorities and seamless collaboration. Partner with stakeholders across multiple business lines to understand analytical needs and translate requirements into actionable insights. Serve as the day-to-day analytics lead for client stakeholders, managing requests, updates, and issue resolution. Coordinate project timelines, deliverables, and expectations to ensure high quality analytical outputs and strong client satisfaction.
Qualifications:
- Experience in data and analytics, ideally within digital marketing, media, or a multi-market environment.
- Proven track record in delivering insights, measurement frameworks, and evaluation projects.
- Experience managing internal and external stakeholders across regions or markets.
- Strong proficiency in SQL, including data extraction and manipulation from cloud platforms such as AWS.
- Hands on experience with BI and data visualisation tools (Power BI, Tableau, Looker Studio/GDS).
- Advanced Excel skills (pivot tables, VLOOKUP, macros, data manipulation).
- Experience cleaning, validating, and preparing datasets for reporting and analysis.
- Solid understanding of digital marketing metrics, attribution, and performance measurement.
- Knowledge of testing methodologies such as A/B testing and multivariate testing.
- Familiarity with data governance principles and data quality processes.
- Ability to translate complex analytical concepts into clear, actionable insights for non-technical stakeholders.
- Strong presentation skills with experience delivering insights to senior stakeholders.
- Highly organised, detail oriented, and able to manage multiple workstreams simultaneously.
- Proactive problem solver with strong ownership and accountability.
Beneficial:
- Understanding of digital media buying platforms (Facebook Ads Manager, Google Ads).
- Awareness of advertising and marketing technology (ad servers, verification tools, tracking).
- Familiarity with programmatic buying concepts and media planning processes.
- Experience working with cross functional teams including analytics, activation, strategy, and client services.
Additional Information:
- Zenith International has fantastic benefits on offer to all of our employees, including Pension, Life Assurance, Private Medical and Income Protection Plans.
- WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
- REFLECTION DAYS - Two additional days of paid leave to focus on your well-being and self-care.
- HELP@HAND BENEFITS 24/7 helpline to support you on a personal and professional level.
- FAMILY FRIENDLY POLICIES - 26 weeks of full pay for family milestones: Maternity, Adoption, Surrogacy and Shared Parental Leave.
- FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF - An additional day off for your birthday, from your first day of employment.
- GREAT LOCAL DISCOUNTS including membership discounts with local restaurants and retailers.
Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week.
Analytics Manager in London employer: Zenith
Contact Detail:
Zenith Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Analytics Manager in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those at Publicis Alchemy. A friendly chat can open doors that applications alone can't.
✨Tip Number 2
Prepare for interviews by diving deep into analytics trends and the company's recent projects. Show us you’re not just a fit for the role, but also passionate about what we do!
✨Tip Number 3
Practice your storytelling skills. When discussing your past experiences, frame them in a way that highlights your problem-solving abilities and how you’ve made an impact.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining our team.
We think you need these skills to ace Analytics Manager in London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Analytics Manager role. Highlight your experience in data and analytics, especially within digital marketing, and show how your skills align with our mission to make life better for patients.
Showcase Your Skills: Don’t just list your skills; demonstrate them! Use specific examples from your past work that showcase your proficiency in SQL, BI tools, and your ability to deliver actionable insights. We want to see how you can contribute to our collaborative environment.
Be Clear and Concise: When writing your application, keep it clear and to the point. Use straightforward language to explain complex analytical concepts, as we value clarity in communication. Remember, we’re looking for someone who can translate data into insights for all stakeholders.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets the attention it deserves. Plus, you’ll find all the details about our fantastic benefits and the vibrant culture we offer!
How to prepare for a job interview at Zenith
✨Know Your Data Inside Out
As an Analytics Manager, you'll need to demonstrate a solid understanding of data and analytics. Brush up on your SQL skills and be ready to discuss how you've used data to drive insights in previous roles. Prepare examples of measurement frameworks you've developed and how they impacted business decisions.
✨Showcase Your Collaboration Skills
This role requires working closely with teams across different regions. Be prepared to share experiences where you've successfully collaborated with diverse teams. Highlight your ability to translate complex analytical concepts into actionable insights for non-technical stakeholders, as this will be crucial in your new role.
✨Prepare for Technical Questions
Expect questions about BI tools like Power BI or Tableau, and be ready to discuss your experience with data visualisation. You might also face scenarios involving A/B testing or data governance principles. Practise explaining these concepts clearly, as it shows your depth of knowledge and communication skills.
✨Demonstrate Proactive Problem Solving
The job description emphasises being a proactive problem solver. Think of specific challenges you've faced in past roles and how you tackled them. Be ready to discuss your approach to managing multiple workstreams and ensuring high-quality outputs, as this will resonate well with the interviewers.
