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- Tasks: Lead global media strategy for luxury brands and collaborate with local markets.
- Company: Join Zenith International, a dynamic team driving innovation for top global brands.
- Benefits: Enjoy flexible working, reflection days, and fantastic local discounts.
- Why this job: Work at the forefront of luxury marketing and make an impact in a creative environment.
- Qualifications: Experience in luxury digital media planning and strong analytical skills required.
- Other info: Hybrid working model with opportunities for personal development and inclusion programming.
The predicted salary is between 43200 - 72000 £ per year.
We think big. And act bigger. Stay versatile and interconnected. We approach everything with an inventive spirit and rigorous mindset. Individually we’re great, but as a team we’re unstoppable. Together, we seek out opportunities, frame problems and solve complex challenges. Our collective brilliance exposes breakthroughs. Our capability unleashes creativity. We pursue a new perspective and deliver a new kind of ROI.
Zenith International is the central team, primarily based in London, supporting our local Zenith markets, leading new business efforts, developing thought-leadership, and driving network development for our 250 offices across 95 countries with over 8,000 staff worldwide. We house a large team of multi-faceted communications planners, digital and innovation specialists and client leadership teams. Our global client portfolio comprises a range of category leaders including Adobe, Reckitt, TikTok, Edrington, Coty and Electrolux.
At Zenith International, we believe that fostering an inclusive culture where all talent can thrive makes our company stronger and helps drive invention in the work we do for our clients better. We also believe it enables a greater idea exchange that fuels innovation and best reflects diverse consumer experiences. We are committed to encouraging our talent to participate in Publicis Groupe’s wide variety of talent engagement and inclusion programming, which includes professional development experiences and participation in the company’s many business resource groups.
Publicis Media Luxe, part of Zenith International, leads global media strategy for LVMH Group from its London based Centre of Excellence. The team collaborates with 19 local markets across EMEA & North America to activate campaigns. Its mission is to drive innovative, effective media solutions for iconic luxury brands like Louis Vuitton, Dior, Bulgari and Sephora. In this role, the successful candidate will work at the forefront of luxury marketing with the world’s top fashion, beauty and lifestyle brands.
Responsibilities
- Work with key LVMH Global JBP partners to ensure we are up to speed on Betas / Studies
- Create POVs on digital data, insight and measurement
- Own relationship with key Maisons, developing digital roadmap for key brands
- Proactively identify new solutions and help with educating the client
- Displays critical thinking and challenges internal and external outputs
- Ensure markets adopt Best Practice and follow LVMH Guidelines
- Help markets deliver greater output by reviewing digital and performance strategy when required
- Share & reapply best practice and provide client case studies for Digital
- Build strong relationships with local markets and ensure smooth delivery of projects
- Develop digital knowledge within junior members of the team
Qualifications
- Experience working in a global or local role with luxury experience
- Experience planning and buying digital media, priority for Display/Programmatic including YouTube. Biddable knowledge is an advantage.
- Ability to manage and prioritise multiple projects and tasks simultaneously
- Strong analytical and problem-solving skills
- Keen attention to detail
- Strong understanding of technology with ability to articulate in simple terms
Additional information
Zenith International has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Plans we also offer:
- WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
- REFLECTION DAYS - Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
- HELP@HAND BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
- FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity, Adoption, Surrogacy and Shared Parental Leave.
- FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday, from your first day of employment.
- GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.
Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week. We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.
Please make sure you check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).
Global Digital Director FTC employer: Zenith
Contact Detail:
Zenith Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Global Digital Director FTC
✨Tip Number 1
Familiarise yourself with the luxury brands that Zenith International works with, such as LVMH, and understand their digital marketing strategies. This knowledge will help you engage in meaningful conversations during interviews.
✨Tip Number 2
Network with professionals in the luxury marketing sector, especially those who have experience with digital media planning and buying. Attend industry events or webinars to make connections that could lead to referrals.
✨Tip Number 3
Stay updated on the latest trends in digital marketing and technology, particularly in relation to luxury brands. Being able to discuss current innovations will demonstrate your passion and expertise in the field.
✨Tip Number 4
Prepare to showcase your analytical skills by thinking of examples where you've used data to drive decisions in previous roles. This will be crucial in demonstrating your fit for a role that requires strong problem-solving abilities.
We think you need these skills to ace Global Digital Director FTC
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital media, particularly within the luxury sector. Emphasise your analytical skills and any specific projects that demonstrate your ability to manage multiple tasks effectively.
Craft a Compelling Cover Letter: In your cover letter, express your passion for luxury brands and digital marketing. Mention specific examples of how you've contributed to similar projects in the past and how you can bring value to Zenith International.
Showcase Your Knowledge: Demonstrate your understanding of the luxury market and digital strategies in your application. Include insights or trends you've observed in the industry that could be relevant to the role.
Proofread and Edit: Before submitting your application, carefully proofread all documents for spelling and grammatical errors. A polished application reflects your attention to detail, which is crucial for this role.
How to prepare for a job interview at Zenith
✨Research the Company and Its Clients
Before your interview, take the time to understand Zenith International's mission, values, and key clients. Familiarise yourself with their work with luxury brands like LVMH, as this will help you demonstrate your genuine interest and knowledge during the conversation.
✨Showcase Your Digital Expertise
Given the role's focus on digital media strategy, be prepared to discuss your experience in planning and buying digital media. Highlight specific campaigns you've worked on, particularly in display and programmatic advertising, and how they achieved results.
✨Demonstrate Problem-Solving Skills
Zenith values critical thinking and problem-solving abilities. Prepare examples of challenges you've faced in previous roles and how you approached them. This will showcase your analytical skills and ability to think on your feet.
✨Emphasise Team Collaboration
As the role involves working with various local markets and teams, highlight your experience in collaborative environments. Share examples of how you've built strong relationships and ensured smooth project delivery, which aligns with Zenith's team-oriented culture.