FTC Global Business Director

We are the ROI agency, a position we have proudly held true to since 2005. Our more than 6,000 specialists across 95 markets offer unparalleled capabilities in Media, Data, Technology, Commerce and Content. We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients’ businesses.

Over the years, we have evolved our definition of ROI, as it has changed with the ever-complicated communications landscape. ROI is no longer simply about the most efficient planning, buying and reporting of media. Yes, ROI is about delivering Return on Investment; but it’s also about going beyond to deliver a Return on Imagination and more integrated experiences that inspire Growth.

Top-line growth for our clients’ businesses, growth for our people and growth for our culture. Powered by our best-in-class proprietary tools and data, our work spans the full spectrum of media communications, from analytics, data and technology to performance marketing, content and superior trading. This breadth means we deliver Insight that lies at the intersection of consumer, category, and brand, attributing every budget to stronger business outcomes.

It means we deliver more creative media solutions that bring together best-in-class strategy, planning and the power of Publicis Groupe to ensure distinct and more personal brand experiences for our clients. It means we adopt new data analytics and value optimisation techniques while building relationships with some of the world’s most exciting start-ups. We leverage over 30 years of media planning expertise to go beyond traditional media solutions and deliver a Return on Investment that is both forward-thinking and accountable to our clients.

At Zenith, we ultimately seek out a more meaningful kind of ROI. Our unique way of thinking inspires growth for some of the world’s leading brands, including Coty, Electrolux, Essity, Lactalis, Luxottica, Nestlé, Nomad Foods, Reckitt, TikTok and Verizon.

One L’Oreal is a global cross-functional team created to service the L’Oreal business across multiple markets and disciplines, including media, commerce, creative, production, influencer marketing and business transformation. L’Oreal is one of the Groupe’s most important, innovative and prestigious clients and we look to attract only the best talent within the industry. This role sits within the media function of One L’Oreal, where you will work with the broader media team on creating, sharing and scaling best in class work.

Responsibilities

• You will be responding to key Global client requests and in-turn will work with our local market L’Oreal media teams across 17+ markets in which Publicis are the media agency of record; collating, project managing and sharing key info with a clear Global POV.
• You will be asked to ensure network management of our local teams is a priority in your day-to-day activities. Connecting our markets, sharing work and ensuring our global function is aware and up to date on key local workstreams through regular connects.
• You will collate decks and reports and share, and expose learnings on the key Global topics that are important to L’Oreal and present updates internally and externally to clients.
• You will look for opportunities to optimise WOW and be very proactive in problem solving. You will also manage the internal calendar of sessions and ensure clear agendas, topics and content is planned in advance and communicated well.
• You will be the voice of the client internally – reviewing outputs from team specialists prior to client meetings. Providing feedback and ensuring a high standard of work is maintained.
• You will be able to understand and manage global relationships with other markets and actively communicate with senior stakeholders within the agency group and with clients.
• You will manage a small direct team but also will work with multiple stakeholders of different specialisms and be able to clearly brief internal teams on outputs.

Qualifications

• Generalist media knowledge and understanding role of media channels and passion and curiosity for all things media.
• Previous global or multi-market network media agency experience is beneficial.
• Proficiency with creating presentations and project plans.
• Highly organised with strong attention to detail.
• Excellent communication and managerial skills. Be able to engage with multiple, often senior, stakeholders both internally and externally to drive delivery of projects.

Benefits

• WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
• REFLECTION DAYS - Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
• HELP@HAND BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
• FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity, Adoption, Surrogacy and Shared Parental Leave.
• FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday, from your first day of employment.
• GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre. Full details of our benefits will be shared when you join us!

Publicis Groupe operates a hybrid working pattern with full-time employees being office-based three days during the working week. We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances such as neurodiversity, physical or mental impairments or a medical condition that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process. Please make sure you check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).