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For Companies At a Glance
- Tasks: Shape and activate global audience strategies using data and creativity.
- Company: Join a leading ROI agency with a focus on innovation and growth.
- Benefits: Flexible working, wellbeing support, and generous family policies.
- Why this job: Make an impact on digital marketing strategies that reach millions globally.
- Qualifications: Experience in audience data, programmatic activation, and digital advertising.
- Other info: Work anywhere for up to 6 weeks a year and enjoy reflection days.
The predicted salary is between 36000 - 60000 £ per year.
We are the ROI agency, a position we have proudly held true to since 2005. Our more than 6,000 specialists across 95 markets offer unparalleled capabilities in Media, Data, Technology, Commerce and Content. We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients’ businesses.
Over the years, we have evolved our definition of ROI, as it has changed with the ever-complicated communications landscape. ROI is no longer simply about the most efficient planning, buying and reporting of media. Yes, ROI is about delivering Return on Investment; but it’s also about going beyond to deliver a Return on Imagination and more integrated experiences that inspire Growth.
Top-line growth for our clients’ businesses, growth for our people and growth for our culture. Powered by our best-in-class proprietary tools and data, our work spans the full spectrum of media communications, from analytics, data and technology to performance marketing, content and superior trading. This breadth means we deliver Insight that lies at the intersection of consumer, category, and brand, attributing every budget to stronger business outcomes.
It means we deliver more creative media solutions that bring together best-in-class strategy, planning and the power of Publicis Groupe to ensure distinct and more personal brand experiences for our clients. It means we adopt new data analytics and value optimisation techniques while building relationships with some of the world’s most exciting start-ups. We leverage over 30 years of media planning expertise to go beyond traditional media solutions and deliver a Return on Investment that is both forward-thinking and accountable to our clients. At Zenith, we ultimately seek out a more meaningful kind of ROI.
Our unique way of thinking inspires growth for some of the world’s leading brands, including Coty, Electrolux, Essity, Lactalis, Luxottica, Nestlé, Nomad Foods, Reckitt, TikTok and Verizon.
Are you ready to make an immediate impact on a global stage? We’re looking for an Audience Associate Director to shape, activate, and future-proof audience strategies across multiple markets. This is your chance to work at the intersection of data, technology, and creativity, driving best-in-class digital marketing campaigns and defining the future of audience management. You’ll thrive in a fast-paced, data-driven environment, bringing strategic insight, operational excellence, and a hands-on approach to audience activation. If you’re passionate about programmatic activation, audience data, and digital advertising, this role will let you lead, innovate, and make a real difference.
Why This Role Is Exciting
- Influence audience strategies that reach millions across multiple markets.
- Work at the forefront of digital marketing and audience innovation.
- Collaborate globally while leading scalable, repeatable processes.
- Combine strategy, tech, and creativity to shape the future of digital audiences.
Responsibilities
What You’ll Do
- Lead Audience Strategy: Shape global audience strategies and data-driven use cases.
- Maintain and enhance the audience framework and best-practice playbooks.
- Deliver insights and performance reports that inform campaign planning.
- Recommend integrations and measurement approaches to optimize audience activation.
Drive Audience Operations
WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
REFLECTION DAYS – Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
HELP@HAND BENEFITS: 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
FAMILY FRIENDLY POLICIES: We provide 26 weeks of full pay for the following family milestones: Maternity, Adoption, Surrogacy and Shared Parental Leave.
FLEXIBLE WORKING, BANK HOLIDAY SWAP.
Global Associate Audience Director employer: Zenith USA
Contact Detail:
Zenith USA Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Global Associate Audience Director
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. We want to show that you’re not just a fit for the role, but also for the team. Tailor your answers to reflect how your skills align with their goals.
✨Tip Number 3
Practice makes perfect! Do mock interviews with friends or use online platforms. We can’t stress enough how important it is to be comfortable talking about your experiences and how they relate to the job.
✨Tip Number 4
Don’t forget to follow up after interviews! A simple thank-you email can go a long way. It shows your enthusiasm for the role and keeps you fresh in their minds. And remember, apply through our website for the best chance!
We think you need these skills to ace Global Associate Audience Director
Some tips for your application 🫡
Show Your Passion: Let us see your enthusiasm for digital marketing and audience strategies! Share specific examples of how you've engaged with data and technology in your previous roles. This will help us understand your genuine interest in the field.
Tailor Your Application: Make sure to customise your CV and cover letter for this role. Highlight your experience with programmatic activation and audience management, and connect it to the responsibilities outlined in the job description. We love seeing how you fit into our vision!
Be Clear and Concise: When writing your application, keep it straightforward. Use clear language and avoid jargon unless it's relevant. We appreciate a well-structured application that gets straight to the point while showcasing your skills and experiences.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at Zenith!
How to prepare for a job interview at Zenith USA
✨Know Your Audience
Before the interview, dive deep into understanding the company's audience strategies and how they align with their goals. Familiarise yourself with their recent campaigns and be ready to discuss how your experience can enhance their audience management.
✨Showcase Your Data Savvy
Since this role is all about data-driven decision-making, come prepared with examples of how you've used data analytics in past projects. Highlight specific tools or methodologies you've employed to drive audience engagement and campaign success.
✨Be Creative with Solutions
Think outside the box! Prepare to share innovative ideas on how to combine strategy, tech, and creativity in audience activation. This will demonstrate your ability to lead and innovate, which is crucial for the role.
✨Ask Insightful Questions
At the end of the interview, don’t shy away from asking questions that show your interest in their future direction. Inquire about their approach to integrating new technologies or how they measure the success of their audience strategies. This shows you're not just interested in the role, but also in the company's growth.
