At a Glance
- Tasks: Lead a team to shape paid search strategies for top UK brands.
- Company: Zenith, the ROI agency, part of Publicis Media.
- Benefits: Pension, life assurance, private medical cover, and reflection days.
- Other info: Inclusive culture with opportunities for personal and professional growth.
- Why this job: Drive innovation in performance marketing and make impactful client connections.
- Qualifications: Experience in digital agencies and expertise in paid search platforms.
The predicted salary is between 60750 - 74250 £ per year.
Company Description
Zenith is the ROI agency. We help brands make Bold Moves in communications to drive profitable, measurable growth. At Zenith, Bold Moves are big, brave shifts to strategy, data, audience or activation. They’re grounded in evidence, backed by rigorous forecasting and designed to deliver stronger returns for clients and better experiences for consumers. We work as empathetic partners, taking the time to understand our clients’ businesses and tying our success to theirs. Part of Publicis Media, Zenith has over 5,000 specialists across 90 markets. In the UK, we work with leading organisations including The Very Group, Macmillan and Morrisons – helping them make smarter, more impactful choices to unlock growth. We believe an inclusive culture strengthens our business, enabling greater idea exchange, innovation and creativity, and we actively encourage our people to drive positive change.
Overview
We are hiring a Paid Search Business Director to help shape the future of performance marketing for some of the UK's most recognised grocery and retail brands. This is a high-impact leadership role where you'll combine strategic thinking, commercial acumen and people leadership to drive exceptional client outcomes while advancing our Paid Search offering. Working alongside talented specialists across data, technology and media, you'll influence client growth, develop innovative solutions and help create the next generation of Paid Search talent.
Responsibilities
- Lead a team of Paid Search specialists, creating an environment where people can develop, collaborate and deliver outstanding client results.
- Shape and deliver paid search strategies across a portfolio of major client accounts, ensuring long-term growth and strong client retention.
- Identify and unlock commercial opportunities by expanding services, increasing product adoption and building strategic client partnerships.
- Act as a trusted adviser to senior client stakeholders, translating complex performance data into clear, actionable recommendations.
- Champion the agency's Paid Search proposition, supporting new business pitches and representing the business across the wider industry.
- Drive innovation through the adoption of new technologies, tools and data-led approaches that improve performance and efficiency.
- Develop strategic roadmaps that bring together data, technology and media, helping clients evolve their marketing maturity and achieve measurable business outcomes.
Qualifications
Skills we're looking for:
- Significant experience within a digital agency environment, with strong expertise across Paid Search platforms including Google Ads, Microsoft Ads and Apple Search Ads.
- Strong knowledge of search campaign management and bidding technologies, particularly SA360.
- Experience leading and developing teams, with a people-first approach to coaching, performance development and talent growth.
- Ability to build trusted relationships with senior stakeholders and provide strategic, consultative guidance to large-scale advertisers.
- Commercial awareness with a track record of identifying growth opportunities and translating strategy into measurable business results.
- Confidence working with data, measurement frameworks and governance practices, using insights to inform decisions and tell compelling client stories.
- Excellent communication and presentation skills, with experience creating proposals, strategic recommendations and executive-level presentations.
Additional Information
Zenith UK offers a wide range of benefits to support our employees. Full details are shared when you join, but highlights include core benefits such as Pension, Life Assurance, and Private Medical cover, alongside enhanced policies like Reflection Days and Shared Parental Leave. You’ll also have access to a range of additional initiatives.
Publicis Groupe works primarily from the office or our clients' office four days per week. We are proud to be an equal opportunities employer. We welcome and encourage applications from people of all backgrounds, and do not discriminate on the basis of race, ethnicity, nationality, religion or belief, disability, age, citizenship, relationship status, sexual orientation, gender identity, or any other protected characteristic. We are committed to providing a fair, accessible, and inclusive recruitment process. If you have any access needs - for example, related to disability, neurodivergence, or a health condition - please let us know. We’ll work with you to ensure the process works for you. Sharing this information will never impact your application. Guided by our values, we listen with empathy, uplift each other, take responsibility, and embrace change - building a culture where everyone feels seen, respected, and genuinely included.
Paid Search Business Director employer: Zenith UK
At Zenith, we pride ourselves on being an exceptional employer, fostering a vibrant and inclusive work culture that empowers our employees to make Bold Moves in their careers. With a strong focus on professional development, we offer extensive growth opportunities and a supportive environment where collaboration thrives, particularly in our dynamic UK office. Our comprehensive benefits package, including Reflection Days and Shared Parental Leave, alongside our commitment to diversity and inclusion, makes Zenith a truly rewarding place to work for those looking to drive impactful change in performance marketing.
StudySmarter Expert Advice🤫
We think this is how you could land Paid Search Business Director
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Zenith UK and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Zenith UK are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Zenith UK on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Zenith UK. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Paid Search Business Director
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Zenith UK. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Zenith UK:Show us that you’ve done your homework! In your application, briefly mention what you admire about Zenith UK’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Zenith UK
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Zenith UK will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Zenith UK, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.