GTM Enablement Associate

GTM Enablement Associate

Full-Time 40000 - 50000 € / year (est.) No home office possible
Zendesk

At a Glance

  • Tasks: Diagnose performance gaps and create impactful enablement programmes.
  • Company: Join Zendesk, a service-first CRM company committed to diversity and innovation.
  • Benefits: Competitive pay, flexible work locations, and a supportive team focused on your growth.
  • Other info: Collaborative environment with opportunities to experiment and shape the future of enablement.
  • Why this job: Make a real impact on sales performance while exploring AI's potential in enablement.
  • Qualifications: 2+ years in sales enablement with experience designing programmes from scratch.

The predicted salary is between 40000 - 50000 € per year.

At Zendesk, we believe that great salespeople deserve great enablement. We're looking for a curious, energetic GTM Enablement Associate to join our team and help our go‑to‑market organization perform at its best. This is a role for someone who genuinely loves diagnosing the "why" behind performance gaps and gets excited about turning those insights into impactful programmes that stick.

About the Role

You'll work closely with sales, revenue operations, and broader enablement stakeholders to design, build, and deliver enablement experiences from start to finish. You'll bring fresh ideas, experiment boldly, and treat every iteration — perfect or not — as a learning opportunity that makes the next programme even better. This is an exciting time to join the team as we lean into the ways AI is transforming how we enable our people. We want someone who is genuinely curious about these possibilities and eager to explore how AI tools can make enablement smarter and more effective.

What You'll Do

  • Diagnose and design — Identify gaps in sales knowledge, skills and performance through data, observation and stakeholder conversations, then develop creative, practical enablement solutions to address them.
  • Build end‑to‑end programmes — Own the full lifecycle of enablement initiatives: from needs analysis and content creation through to launch, delivery and measurement.
  • Facilitate and present — Deliver training sessions, workshops and learning experiences to GTM audiences with confidence and energy, adapting your style to the room.
  • Experiment and iterate — Propose new ideas, pilot them and use feedback and results to continuously refine your approach.
  • Embrace AI — Actively explore how AI tools can enhance content creation, personalisation and programme delivery, sharing what you learn with the wider team.
  • Collaborate cross‑functionally — Partner with sales leadership, revenue operations, product marketing and other stakeholders to ensure enablement is aligned with business priorities and embedded in the way teams work.
  • Measure what matters — Define success metrics for your programmes and track outcomes to demonstrate impact and inform future priorities.

What We’re Looking For

  • At least 2 years’ experience in a sales enablement, revenue enablement or GTM enablement role.
  • Demonstrated experience designing and delivering enablement programmes from scratch, not just contributing to them.
  • Familiarity with enablement tools and learning platforms (e.g., Highspot, Seismic, Gong, or similar).

Skills & Mindset

  • A natural curiosity and analytical instinct — you enjoy digging into performance data and asking "why?" until you find the real issue.
  • Creative problem‑solver who can connect a business challenge to an enablement solution that people actually want to engage with.
  • Comfortable presenting to and facilitating sessions with sales audiences of varying seniority levels.
  • A genuine enthusiasm for AI and a willingness to experiment with how it can improve your work and the outcomes for the people you enable.
  • Collaborative and proactive — you bring ideas to the table and follow through on them.
  • Growth mindset — you learn as much from a programme that missed the mark as one that landed perfectly, and you use those lessons to level up.

Nice to Have

  • Experience in a SaaS or tech environment.
  • Familiarity with sales methodologies (e.g., MEDDICC, Challenger, SPIN).
  • Experience producing e‑learning or digital content alongside instructor‑led training.

What You’ll Get

  • A supportive team that is invested in your development and your career — we take learning seriously, for ourselves as well as the people we enable.
  • The opportunity to make a real, visible impact on GTM performance.
  • Space to experiment, bring your ideas to life, and shape how enablement evolves at Zendesk.
  • Flexibility to be based in London, Dublin or Lisbon.
  • Competitive compensation and benefits, plus everything you’d expect from a global technology company.

About Zendesk

Zendesk is a service‑first CRM company that builds software designed to improve customer relationships. As a company, we are committed to diversity, equity and inclusion, and we encourage applications from all qualified individuals.

GTM Enablement Associate employer: Zendesk

At Zendesk, we pride ourselves on being an exceptional employer that fosters a culture of curiosity and collaboration. Our supportive team is dedicated to your professional growth, offering opportunities to innovate and make a tangible impact on our go-to-market performance. With flexible working options in vibrant cities like London, Dublin, or Lisbon, and a commitment to diversity and inclusion, Zendesk is the ideal place for those looking to thrive in a dynamic tech environment.

Zendesk

Contact Detail:

Zendesk Recruiting Team

StudySmarter Expert Advice🤫

We think this is how you could land GTM Enablement Associate

Tip Number 1

Get to know the company inside out! Research Zendesk's culture, values, and recent projects. This will help you tailor your conversations and show that you're genuinely interested in being part of the team.

Tip Number 2

Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!

Tip Number 3

Prepare for interviews by practising common questions and scenarios related to sales enablement. Use the STAR method (Situation, Task, Action, Result) to structure your answers and highlight your achievements.

Tip Number 4

Don’t forget to follow up after your interviews! A quick thank-you email reiterating your enthusiasm for the role can leave a lasting impression and keep you top of mind for the hiring team.

We think you need these skills to ace GTM Enablement Associate

Analytical Skills
Curiosity
Creative Problem-Solving
Presentation Skills
Facilitation Skills
Experience in Sales Enablement
Programme Design and Delivery

Some tips for your application 🫡

Show Your Curiosity:In your application, let us see that natural curiosity of yours! Talk about how you've diagnosed performance gaps in the past and what creative solutions you came up with. We love a good story about problem-solving!

Highlight Your Experience:Make sure to showcase your experience in designing and delivering enablement programmes from scratch. We want to know how you've taken ownership of projects and what impact they had on the teams you worked with.

Embrace AI Enthusiasm:Since we're keen on exploring AI tools, share any experiences you have with them in your application. Whether it's using AI for content creation or programme delivery, we want to hear how you've embraced technology to enhance your work.

Keep It Engaging:Your written application should reflect your energy and enthusiasm! Use a conversational tone and make it engaging. Remember, we’re looking for someone who can present and facilitate sessions with confidence, so let that shine through in your writing!

How to prepare for a job interview at Zendesk

Know Your Stuff

Before the interview, dive deep into Zendesk's products and services. Understand their go-to-market strategies and how they leverage AI in enablement. This knowledge will help you connect your experience with their needs and show that you're genuinely interested.

Show Your Curiosity

Demonstrate your natural curiosity by preparing questions about their current enablement programmes. Ask about the challenges they face and how they measure success. This not only shows your analytical mindset but also your eagerness to contribute.

Be Ready to Share Examples

Prepare specific examples from your past experiences where you've diagnosed performance gaps and implemented successful enablement solutions. Highlight your creative problem-solving skills and how you’ve iterated on feedback to improve outcomes.

Embrace the AI Angle

Since Zendesk is leaning into AI, be ready to discuss how you've used or would like to use AI tools in your work. Share any innovative ideas you have for enhancing enablement through technology, showing that you're forward-thinking and adaptable.