Senior Strategic Marketing Analyst-EMEA

At Zendesk we are searching for an experienced and results-driven Marketing Analyst to be a strategic thought partner to our regional Marketing leadership. The ideal candidate will be an expert at using data to drive GTM strategies, bringing a regional perspective to understand customer behaviour, and measure marketing and GTM performance.

As a Senior Strategic Marketing Analyst (EMEA), you will be responsible for helping Zendesk hit its overall pipeline and revenue targets. You will be partnering with senior Marketing executives to solve the most important strategic growth opportunities, improve operational efficiency, use data to manage the business to metrics and evaluate the effectiveness of campaigns and channels with a strong focus on ROI. You will also be responsible for leading, executing and scaling operational and planning processes (e.g. building growth strategy, setting metric targets) in partnership with cross-functional stakeholders (e.g. Finance, Rev Ops).

In this role you will:

• Act as a strategic business partner to marketing and company leadership by proactively analysing performance, translating data into clear, compelling insights, and delivering actionable recommendations that drive informed decisions and accelerate progress toward business goals.
• Own the creation and maintenance of Tableau dashboards that transform complex marketing performance data into compelling, insight-driven stories that enable executives and marketers globally to see, understand, and act on what truly drives growth.
• Evaluate marketing campaigns based on industry best practices, proactively providing actionable recommendations to improve performance, and deep analyses to improve engagement with marketing content, funnel metrics, and likelihood to buy.
• Drive smarter investment decisions by transforming budget management into an insights-driven process that ensures marketing dollars are focused where they create the greatest ROI.
• Act like an owner in driving strategic planning processes through data-driven recommendations (e.g. annual growth planning, headcount planning, budget planning, quota setting).
• Establish strong working relationships with peers in other Operations teams and cross-functional partners (revenue operations, sales leadership, finance and SDR management) to achieve objectives.
• Stay up-to-date with the latest marketing trends, technologies, and best practices, and continuously look for opportunities to improve our marketing efforts.

Mindset & Values:

• Proactive in building strong stakeholder relationships and deeply understanding their challenges and providing recommendations.
• Ownership-driven: you measure success by business outcomes, not just technical deliverables.
• Committed to simplicity and clarity in communication.
• Holds high standards while embracing continuous learning and iteration.

You have:

• Bachelor’s degree in computer science, mathematics, economics, engineering or related degree is a plus.
• 6+ years experience in marketing/analytics.
• Advanced proficiency in Tableau and SQL.
• Understanding of the Marketing funnel end to end.
• Understanding of the B2B lead to opportunity and sales process.
• Strong communication and data visualisation skills; can easily create powerful visualisations that transform complex data into easily consumable, actionable insights.
• Ability to effectively solve complex problems from high-priority strategic initiatives.
• Experience in communicating effectively and presenting to Senior Executives.
• Ability to build strong partnerships and collaborate with stakeholders and teammates.
• A do-whatever-it-takes attitude to deliver exceptional quality on time and on budget.
• Excellent organisational and time management skills, and attention to detail.
• Motivation to stand out from the crowd, disrupting the norm to help the business win.
• Proficiency in SAS/Python/R is a plus.

If you are a highly motivated individual with a passion for data-driven marketing and a proven track record of success, we encourage you to apply for this exciting opportunity.